Roseville, Minnesota Logo Design

Every new Roseville company knows they require a logo, however few entrepreneurs fully comprehend the crucial role their organization logo will play in their becoming successful, or the reason that one logo functions far better than another. A company logo has a critical and lasting impact on the prosperity of a company, go with the correct one and it will make the door swing and phone ring, choose the wrong one and it will be a barrier and an impediment for the longevity of an organization.

The logos featured in the ImageCo portfolio help Roseville, Minnesota businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these five features in common.

  1. Simplicity: simple logo designs do not require deliberation, they can be grasped in just a glimpse.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a logo design must be ageless and will feel relevant today, tomorrow, and twenty years from now.

Logo PORTFOLIO Volume 1

Retro logo design of a bike developed for a Roseville, Minnesota coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were launching in an old part of the community and wished to cast an old-fashioned vibe without coming across as stodgy or low energy. I accomplished each of the jobs by means of creating a company logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo design with a microscopic lense slide and bacteria developed for Roseville, Minnesota medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the root causes and outcomes of diseases, especially the field of medicine that deals with the clinical examination of samplings of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is really the only instance I recall in which I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Generally I try not to be overly literal with a concept and to a point, this specific design approaches the company it represents quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more attention grabbing and even more memorable.

logo layout with a jumping eco-friendly frog made for a family members fun center in Roseville, Minnesota.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects which come my way, I’ve done dozens of logo designs for health care providers, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the obvious choice would have been to feature a handful of springs into the design but Cool Springz is a fun place to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for marketing. I also think this is the only time that a logo I created was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a path, a stream, as well as a tree - designed for Roseville, Minnesota traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector because travel photographers tend not to capture locations or things but instead communicate emotional journeys through the pictures they capture. The idea behind this logo design was to make use of negative space to convey more than what was visible upon initial glance, which I think is representative of the majority of professional photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be communicated with mere words. I made an effort to do something comparable to this logo design by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Roseville logo but also to reveal the depth of her art and in the way that she sees the world through the lens of her camera.

 Roseville logo design with a seagull utilized for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I truly relish and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my client, while he liked the concept, didn’t care for my choice of birds. This man genuinely disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his aversion for this particular breed of sea bird.

When I turn a concept over to a client I urge them to discuss it with friends and colleagues and family as well as with other people that they don’t even know so as to get objective viewpoints on the merit of a design. Fortunately, he shared it with his whole family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Business logos are a weird creature in the design world because the people that have a tendency to hire a professional to create their logo design recognize how crucial a logo design is for their business so they are much more invested in the outcome. Every logo job has it’s allotment of difficulties, but the most significant challenge is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo style with bamboo in the background, style for Roseville, Minnesota publication author

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, but it is the most important part of a published book because it is ordinarily the first thing a person sees in the book shop. For a publishing company, it’s the absolute best opportunity they will ever have to spotlight their label and get their logo design in front of the men and women that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems that in many cases 1 of the aspects consumers often tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle airline located in LA and while I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a feeling of air travel and it was surely a winner.

 Roseville logo layout used for advertising and a label style for Vintage Instance includes an old font style style.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, that appeared to be older cases. For this business logo concept I sought to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for every thing from a website to a label on brand new cases that looked like they were from another point in time.

Logo created for an orthodontist in Roseville, Minnesota, layout consist of an arc with lines intersecting via it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most difficult logo jobs due to the fact that it appears that almost every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden careers when it comes to business marketing, if restaurants approached their branding in the very same way dental practitioners do every one of their logo designs would be a picture explaining something they served, McDonalds would likely include a picture of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo design includes 4 personalities staggered in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution hopes to project.

The McNally Foundation’s name offered a unique opportunity to do a custom logo design that communicated that they were about families without being openly corny about it. The goal of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to summarize precisely how people should think or feel they don’t understand the mission of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that explains itself won’t have the chance to be comprehended.

Logo style created for a hair layout workshop featuring a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo which projected a spirit of serenity and elegance for their new hair salon. I came up with a design which did not go the obvious direction of designing just a stylized orchid but alternatively crafted a logo that implied a flower in the formation of a swirl blended in to the letter O in the name and by putting attention on the concept with the figure of a hummingbird floating above the image itself. The obvious path in creating a company logo is frequently the incorrect path and in this case, the design ended up not being about the flower but alternately placed the main focus on the perception that they really wanted to forecast to their patrons.

Arabian horse logo design produced for a steed cattle ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a unique custom logo concept customized to symbolize the unique physical traits of the Arabian pedigree of horses. With an unique head shape and higher tail posture, the Arabian is one of the highly easily recognizable horse breeds in the entire world.

Las Cafe logo style a little dining establishment, layout consists of a customized manuscript font style which floats above a team of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small dining establishment, style consists of a modified manuscript font style which hovers above a group of elaborate lines and also dots.

Logo layout for a software designer the style functions and also renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However it represented something to the business owner of the business and in many cases the significance supporting a logo is just as important as how it serves the organization it stands for.

Evolve logo layout produced for a Roseville, Minnesota interior developer, design function a collection of red circles that converge and replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Roseville, Minnesota interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, researches, coordinates, and manages such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, site evaluations, programming, analysis, interacting with the stakeholders of a project, building and construction management, and implementation of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and also A in center of words advanced have been customized to connect straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Roseville, Minnesota logo design job was done for a management advisor that enables business leaders to become more effective at handling people, expectations, and profitability.
A logo style including an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was ready for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a spot to sell off their previously owned items to other sports enthusiasts. I tailored their Roseville business logo dsign along with an illustration which garners the attention of vehicles and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.
Logo style MQ farms, this logo style has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t actually composed for an Roseville, Minnesota area farm it was actually designed for a commodities broker, and this particular trademark was one of many that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to develop an identity that projected esteem, success, and opulence.

 Roseville Logo design for a not-for-profit, Turning Point Solutions - the logo design attribute for ostensibly encountering arrowhead and also the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they desired, that can be a good thing or a bad thing. Good in that it grants a designer the flexibility to explore any concept that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of knowing where exactly the target is. Fortunately, in this particular case, I hit a bullseye with the 1st shot.

Logo developed for using a sign for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is similar to a renowned sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the owner to produce a logo that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very easy to read from over a block away.