Natchez Logo Design

Each and every new Natchez company knows they need a logo, but few entrepreneurs thoroughly comprehend the key role their logo design will take in their success, or exactly why one logo functions better than another. A company logo has a critical and sustaining influence on the success of a business, choose the right one and it will make the door swing and phone ring, select the wrong one and it will be a barrier and a hindrance for the life span of a business. The logos included in the ImageCo portfolio help Natchez companies succeed, they are effective in any given scenario and the reason they are so effective is that they all have these five features in common.
  1. Simplicity: simple logo designs don’t require contemplation, they can be grasped in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will remain legible and equally emotive at every dimension.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo design must be ageless and will feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bike created for a Natchez coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were launching in an old section of the town and hoped to visualize a vintage feel without coming across as boring or low energy. I achieved both of these tasks by creating a custom logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

clinical logo layout with a microscope slide as well as germs created for Natchez medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and consequences of diseases, mainly the field of healthcare that works with the laboratory examination of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the only instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Normally I try not to be excessively literal with a concept and to a degree, this design approaches the company it represents fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more interest grabbing and even more memorable.

logo layout with a jumping green frog created for a family enjoyable center in Natchez.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental practices, and attorneys but Cool Springz is without question the only trampoline park that I have ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to include a couple springs into the design but Cool Springz is a fun destination to go and spring does not actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for promotion and marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design including a group of birds, a hill, a trail, a stream, as well as a tree - designed for Natchez traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field due to the fact that travel photographers tend not to capture locations or things but instead project emotional experiences through the images they capture. The thought behind this logo composition was to use negative space to convey more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness which can’t be conveyed with just words. I tried to do something comparable to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Natchez logo but also to show the depth to her work and in the way that she perceives the world through the lens of her camera.

 Natchez logo style with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I truly enjoy and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy really despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his hatred for this specific variety of sea bird.

When I turn a design over to a client I urge them to talk about it with friends and colleagues and family as well as with other people that they don’t actually know so as to get unbiased assessments on the worthiness of a design concept. Fortunately, he talked about it with his family members and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logo designs are a strange creature in the design world given that the people that have a tendency to hire a professional to create their logo recognize how crucial a logo is for their business so they are much more invested in the final result. Every logo design project has it’s share of challenges, however the most significant obstacle is finding that sweet spot in a design that works really well at the task it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Natchez publication author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, yet it is the most vital part of a published book considering that it is in most cases the first thing a person sees in the book shop. For a publisher, it’s the most ideal opportunity that they will likely ever get to publicize their brand and get their logo design in front of the people that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems that in many occurrences 1 of the traits people often tend to recall the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle air service situated in LA and while I’m not sure it really “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a sense of flight and it was surely a victory.

 Natchez logo layout used for advertising and also a label style for Vintage Instance features an old font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be much older cases. For this custom logo concept I tried to come up with a logo that offered a fluid retro feel to it and could easily be used for anything from a web page to an insignia on brand new cases that seemed like they were from another era.

Logo produced for an orthodontist in Natchez, layout consist of an arc with lines converging with it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most difficult logo design projects because it appears that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to small business marketing, if restaurants approached their advertising in the exact same way dental offices do every one of their logos would be a picture explaining something they served, McDonalds would most likely contain an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I actually love doing dentist logo designs simply because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo designed for a family nonprofit, the logo features 4 personalities staggered in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be depictive of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wants to project.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that communicated that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo design to explain specifically how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that illustrates itself will never have the opportunity to be comprehended.

Logo style developed for a hair design studio featuring a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that conveyed a sense of peace and class for their new hair salon. I came up with a design that didn’t go the obvious path of making simply a stylized orchid but rather created a company logo which suggested a flower in the pattern of a swirl integrated in to the letter O in the title and by putting attention on the concept with the figure of a hummingbird hovering above the logo itself. The obvious path in creating a logo is frequently the wrong route and in this case, the design ended up not being about the flower but instead placed the attention on the feeling that they wanted to forecast to their customers.

Arabian equine logo style produced for an equine ranch that focuses on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created a unique logo design tailored to manifest the unique physical traits of the Arabian breed of horses. With a distinctive head shape and higher tail carriage, the Arabian is one of the highly easily recognizable equine types in the world.

Las Coffee shop logo layout a little restaurant, style includes a modified manuscript font which floats over a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little restaurant, style consists of a modified manuscript typeface which floats above a team of ornate lines and dots.

Logo style for a software program developer the style functions and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the owner of the company and in many cases the meaning behind a logo is equally as important as how it brands the enterprise it represents.

Develop logo design created for a Natchez interior developer, design function a series of red circles that intersect and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Natchez interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, collaborates, and oversees such tasks. Interior design is a diverse profession that consists of conceptual development, space planning, site evaluations, programming, investigation, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo design done for Advanced Management Solutions, the personalities for letter V and A in middle of the word progressed have been customized to tie directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Natchez logo design project was done for a management expert that assists business leaders to develop into more efficient at handling people, expectations, and profitability.

A logo design featuring an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting lovers the founders of On the Fly knew the market was ready for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of interests, a location to sell off their previously owned products to other sports enthusiasts. I designed their Natchez logo design dsign along with an illustration that seizes the interest of traffic and sends an image that invokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo layout has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t actually composed for an Natchez area farm it was in reality developed for a commodities broker, and this business logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to develop a graphic that projected self-confidence, success, and affluence.
Logo developed for the use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript font that is similar to a famous sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project in which I worked closely with the business owner to develop a logo design that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very easy to read from over a block away.