Affton, Missouri Logo Design

Nearly every new Affton organization knows they need a logo, but few entrepreneurs entirely comprehend the pivotal role their organization’s logo can take in their success, or exactly why one logo works far better than another. A company logo has an instant and long term effect on the viability of a company, select the correct one and it will make the door swing and cash register ring, choose the wrong one and it will be a barrier and a hindrance for the life span of a company.

The logos included in the ImageCo portfolio help Affton, Missouri businesses succeed, they are effective in any given scenario and the main reason they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logo designs do not require consideration, they can be grasped in merely a glimpse.
  2. Scalability: from labels to signboards a scalable business logo will remain legible and just as emotive at every scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a business logo must be timeless and should feel as relevant today, tomorrow, and twenty years from today.
Retro logo style of a bicycle created for a Affton, Missouri coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were launching in an older part of town and wished to cast an old-fashioned feel without coming across as boring or low energy. I accomplished the two jobs by designing a company logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo layout with a microscope slide and bacteria developed for Affton, Missouri clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and consequences of diseases, mainly the field of healthcare which deals with the clinical assessment of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the sole instance I recollect where I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Typically I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it represents quite literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more captivating, more focus grabbing and more meaningful.

logo design with a leaping green frog designed for a family members enjoyable center in Affton, Missouri.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for health care providers, dental offices, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to feature a handful of springs into the concept but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a trail, a stream, as well as a tree - made for Affton, Missouri traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche speciality because travel photographers don’t shoot locations or things but rather reveal emotional experiences through the images they record. The thought behind this logo composition was to use negative space to convey more than what was visible upon first view, which I think is quintessential of the majority of professional photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance that can’t be conveyed with just words. I tried to do something much the same to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Affton logo but also to reveal the depth in her art and in the way that she sees the world through the lens of her camera.

 Affton logo design with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however the customer, even though he loved the concept, didn’t care for my choice of birds. This man truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his hatred for this particular kind of sea bird.

When I turn a design over to a customer I urge them to talk about it with colleagues and family as well as with folks that they don’t actually know so as to get honest viewpoints on the worthiness of a concept. Fortunately, he discussed it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logos are a strange animal in the design world because the people that are inclined to hire an expert to create their logo design comprehend how crucial a logo design is for their organization so they are way more vested in the end result. Every logo project has it’s allotment of obstacles, but the most significant challenge is identifying that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Affton, Missouri publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it is the most vital part of a printed book due to the fact that it is usually the initial thing a person views in the bookstore. With respect to a publishing company, it’s the absolute best opportunity that they will likely ever have to publicize their brand and get their logo design in front of the people that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart however it looks like that in many cases one of the aspects consumers usually tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service located in LA and while I’m not sure it actually “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a good sense of flight and it was definitely a winner.

 Affton logo design used for advertising as well as a tag style for Vintage Situation includes an archaic font style layout.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, which appeared to be older cases. For this business logo design I strove to come up with a logo that had a fluid retro feel to it and could be utilized for every thing from a web site to a label on brand new cases that looked like they were from another generation.

Logo developed for an orthodontist in Affton, Missouri, design include an arc with lines intersecting via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most difficult logo design projects because it seems that every single dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden fields when it comes to business marketing, if restaurants approached their branding in the same way dental practitioners do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really love doing dentistry business logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo designed for a family nonprofit, the logo design includes 4 characters staggered in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wants to project.

The McNally Foundation’s name offered a distinct opportunity to do a logo which communicated that they were about families without being openly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize precisely how individuals ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that illustrates itself will never have the opportunity to be comprehended.

Logo design created for a hair style studio including a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that projected a spirit of serenity and connection for their new hair salon. I came up with a concept that didn’t go the obvious route of making just a stylized orchid but instead delivered a company logo that implied a flower in the formation of a swirl incorporated into the letter O in the title and by putting attention on the concept using the silhouette of a hummingbird floating above the logo itself. The obvious path in designing a business logo is in most cases the wrong path and in this case, the design ended up not being about the flower but instead placed the attention on the perception that they wanted to forecast to their customers.

Arabian steed logo layout produced for a steed cattle ranch that focuses on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique company logo design customized to embody the unique physical traits of the Arabian pedigree of horses. By having a distinctive head shape and high tail posture, the Arabian is one of the very most immediately recognizable equine types in the entire world.

Las Coffee shop logo style a small restaurant, style includes a modified script typeface which floats above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, style consists of a modified script font style which hovers over a group of ornate lines and also dots.

Logo design for a software application developer the layout attributes and legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. But it represented something to the owner of the company and in quite a few cases the significance behind a company logo is equally as important as how it serves the business it stands for.

Develop logo style developed for a Affton, Missouri interior developer, design function a series of red circles that intersect and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Affton, Missouri interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, collaborates, and manages such ventures. Interior design is a multifaceted occupation that involves conceptual development, area planning, site examinations, programming, study, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and also A in middle of words progressed have actually been modified to link straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Affton, Missouri logo design job was completed for a management guide that enables business leaders to become more effective at managing people, expectations, and productivity.
A logo layout featuring an angler in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly recognized the market place was ready for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of interests, a spot to sell off their previously owned equipment to other sports enthusiasts. I created their Affton business logo dsign along with an image that seizes the interest of vehicles and sends an image that wakens the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo design has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t actually designed for an Affton, Missouri regional farm it was actually developed for a products broker, and this company logo was one of many that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to create an identity that projected assurance, effectiveness, and luxury.

 Affton Logo design for a nonprofit, Turning Factor Solutions - the logo layout function for ostensibly encountering arrow and the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they desired, that can be a good thing or a bad thing. Good in that it offers a designer the flexibility to explore any idea that comes to mind, bad in that it’s challenging to hit a bullseye without realizing where exactly the target is. Fortunately, in this case, I nailed a bullseye with the very first go.

Logo design created for making use of an indication for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is reminiscent of a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked directly with the proprietor to develop a logo that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very easy to read from over a block away.