Ballwin Logo Design

Virtually every new Ballwin venture understands that they need a logo, however few new business owners fully recognize the key role their organization logo will make in their success, or why one logo performs more effectively than another. A company logo has a critical and lasting effect on the financial success of a business, pick the correct one and it can make the door swing and phone ring, choose the wrong one and it can be an obstacle and an impediment for the longevity of a company. The logos presented in the ImageCo portfolio help Ballwin businesses succeed, they are effective in any given circumstance and the main reason they are so effective is because they all have these five things in common.
  1. Simplicity: simple logo designs don’t demand scrutiny, they can be understood in merely a look.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and just as emotive at any scale.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they represent.
  5. Relevance: a logo needs to be timeless and should feel relevant today, tomorrow, and thirty years from today.

Retro logo style of a bike produced for a Ballwin coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening in an older part of town and wished to visualize an old-fashioned atmosphere without coming across as boring or low energy. I fulfilled both tasks via designing a company logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo style with a microscopic lense slide as well as germs created for Ballwin medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the triggers and effects of diseases, mainly the field of medicine that works with the laboratory examination of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the sole instance I recollect in which I was able to integrate a bacteria-laden microscope slide within a logo design.

Normally I attempt not to be overly literal with a concept and to a point, this specific design approaches the company it represents rather literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more interest grabbing and much more meaningful.

logo layout with a jumping environment-friendly frog developed for a household fun facility in Ballwin.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve done dozens of logo designs for physicians, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to integrate a some springs into the concept but Cool Springz is a fun location to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a trail, a stream, and a tree - designed for Ballwin traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche profession due to the fact that travel photographers don’t capture places or things but instead reveal emotional journeys through the photos they record. The thought behind this logo composition was to utilize negative space to reveal more than what was visible upon first view, which I think is representative of almost all professional photographers in that they oftentimes convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I attempted to do something comparable to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Ballwin logo design but also to show the depth in her work and in the way that she sees the world through the lens of her camera.

 Ballwin logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of business logo design projects that I take on I truly savor and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my client, even though he liked the concept, really did not care for my choice of birds. This particular man really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his aversion for this particular variety of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and colleagues and family as well as with individuals that they don’t even know so as to get objective assessments on the value of a design. Fortunately, he discussed it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a weird animal in the design world given that the people that have a tendency to hire an expert to create their business logo comprehend how crucial a logo design is for their company so they are much more invested in the outcome. Every logo design job has it’s share of obstacles, but the greatest challenge is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Ballwin publication author

Red Panda Publishers | Logo Design

The book spine is a thin parcel of real estate to work with, yet it really is the most necessary part of a printed book given that it is in most cases the first thing a person views in the book store. Concerning a publishing company, it’s the best opportunity they will ever get to promote their product and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has two letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart however it seems like that in many instances 1 of the aspects consumers usually tend to recall the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle air service situated in LA and while I’m not certain it really “took off” their organization logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a sense of airline flight and it was certainly a victory.

 Ballwin logo style used for marketing and a label layout for Vintage Case features an antiquated font style layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, which seemed to be antique cases. For this brand concept I sought to come up with a logo that had a fluid retro feel to it and could easily be utilized for everything from a website to a label on brand new cases that seemed like they were from another era.

Logo produced for an orthodontist in Ballwin, design include an arc with lines converging through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging and difficult logo projects due to the fact that it seems that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to company branding, if dining establishments approached their branding in the exact same way dental practices do every one of their company logos would be a picture trying to explain anything they served, McDonalds would most likely have an image of a potato and a cow.

I recognize the thinking behind including an image of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really enjoy doing dental care business logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo developed for a family not-for-profit, the logo includes 4 personalities surprised in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the residents in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization wishes to relate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that communicated that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer tries to use the logo design to explain how people ought to think or feel they don’t understand the objective of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that describes itself will never have the likelihood to be understood.

Logo style created for a hair layout workshop featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that conveyed a sense of relaxation and class for their new hair studio. I came up with a concept that didn’t go the obvious route of crafting just a stylized orchid but instead created a business logo that implied a flower in the formation of a swirl featured into the letter O in the name and by putting emphasis on the logo design along with the figure of a hummingbird floating above the logo itself. The obvious path in designing a logo design is generally the wrong path and in this case, the design ended up not being about the orchid but alternately placed the focus on the perception that they really wanted to project to their clients.

Arabian equine logo style developed for a steed cattle ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed a unique business logo design customized to symbolize the unique physical traits of the Arabian pedigree of equines. With an unique head shape and very high tail carriage, the Arabian is one of the very most easily identifiable equine types in the world.

Las Coffee shop logo style a small restaurant, style includes a customized manuscript font which floats over a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, design includes a changed manuscript font style which floats over a group of luxuriant lines as well as dots.

Logo design for a software application developer the design attributes and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and hard drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. However, it represented something to the business owner of the company and in many cases the substance supporting a business logo is just as important as how it brands the business it represents.

Advance logo layout developed for a Ballwin indoor designer, design function a series of red circles that converge as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Ballwin interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, researches, collaborates, and manages such tasks. Interior design is a diverse occupation that involves conceptual development, area planning, site evaluations, programming, research study, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the characters for letter V and A in center of the word advanced have actually been customized to connect directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Ballwin logo design assignment was completed for a management consultant that assists business leaders to develop into more successful at supervising people, expectations, and productivity.

A logo design including an angler in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting fans the founders of On the Fly understood the market place was primed for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a place to sell off their secondhand items to other sports enthusiasts. I designed their Ballwin business logo dsign along with a graphic that garners the interest of vehicles and sends an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo style MQ ranches, this logo style has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t really composed for an Ballwin area farm it was really devised for a products broker, and this particular creative logo was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to produce a graphic that projects assurance, effectiveness, and wealth.
Logo design designed for using an indication for the restaurant (Brewgrrs), it is a luxuriant script typeface that is evocative a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the proprietor to produce a logo design which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very easy to read from over a block away.