Kansas City, Missouri Logo Design

Every new Kansas City company knows they are in need of a logo, yet few new business owners thoroughly understand the crucial role their company logo will perform in their financial success, or the reason that one logo works far better than another. A business logo has an instant and sustaining effect on the prosperity of a business, pick the correct one and it can make the door swing and phone ring, choose the incorrect one and it will be a barrier and a hindrance for the longevity of a company.

The logos featured in the ImageCo portfolio help Kansas City, Missouri companies succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 traits in common.

  1. Simplicity: simple logo designs don’t demand consideration, they can be grasped in merely a glance.
  2. Scalability: from labels to signboards a scalable logo will remain legible and equally emotive at virtually any dimension.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo must be timeless and should feel as relevant today, tomorrow, and forty years from today.
Retro logo design of a bike developed for a Kansas City, Missouri coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee bar were actually opening up in an old part of town and really wanted to cast a retro atmosphere without appearing as stodgy or low energy. I fulfilled both of these jobs by means of creating a company logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo style with a microscopic lense slide and bacteria made for Kansas City, Missouri clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the root causes and effects of diseases, especially the field of medicine that deals with the clinical examination of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is the sole instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Normally I attempt not to be excessively literal with a design and to a degree, this design approaches the company it serves fairly literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more interesting, more attention grabbing and a lot more meaningful.

logo layout with a leaping eco-friendly frog made for a family members fun center in Kansas City, Missouri.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs which come my way, I’ve done dozens of logo designs for surgeons, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to integrate a some springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo including a group of birds, a mountain, a trail, a stream, and also a tree - designed for Kansas City, Missouri traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality due to the fact that travel photographers tend not to capture places or things but rather convey emotional experiences through the images they record. The idea behind this logo design was to use negative space to project more than what was visible upon first view, which I think is quintessential of the majority of good photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness that can’t be conveyed with just words. I made an effort to do something comparable to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Kansas City logo but also to reveal the depth in her art and in the way that she sees the world through the lens of her camera.

 Kansas City logo design with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I really take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however my customer, while he loved the concept, really did not care for my choice of birds. This particular guy really hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his contempt for this specific variety of sea bird.

When I turn a concept over to a customer I encourage all of them to share it with friends and colleagues and family members as well as with folks that they don’t actually know so as to get objective viewpoints on the benefit of a design concept. Fortunately, he talked about it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a strange creature in the design world given that the people that tend to hire a professional to design their business logo comprehend how essential a logo design is for their organization so they are much more vested in the result. Every logo project possesses it’s portion of difficulties, however the most significant obstacle is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Kansas City, Missouri book publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, nevertheless it really is the most essential part of a published book given that it is often the very first thing a person views in the book store. Regarding a publisher, it’s the best opportunity they will ever get to spotlight their label and get their logo design in front of the individuals that purchase actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo developed for an airline in Los Angeles, the logo design has two letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it looks like that in many cases 1 of the traits consumers tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline located in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of airline flight and it was undoubtedly a winner.

 Kansas City logo layout used for advertising as well as a label design for Vintage Case includes an antiquated font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that seemed to be antique cases. For this business logo concept I attempted to come up with a logo that provided a fluid old style feel to it and could easily be used for everything from a web site to an insignia on brand new cases that seemed like they were from another generation.

Logo produced for an orthodontist in Kansas City, Missouri, layout include an arc with lines converging with it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging and difficult logo projects due to the fact that it appears that almost every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden professions when it comes to company branding, if dining establishments approached their advertising in the very same way dentists do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably contain a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family not-for-profit, the logo includes 4 characters startled in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the residents in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution hopes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo design which conveyed that they were about families without being overtly corny about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo design to illustrate specifically how people should think or feel they don’t understand the purpose of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that illustrates itself won’t have the opportunity to be comprehended.

Logo style created for a hair layout studio featuring a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which carried a spirit of relaxation and connection for their new hair studio. I came up with a concept which didn’t go the obvious direction of designing simply a stylized orchid but alternatively delivered a company logo that suggested an orchid in the pattern of a swirl incorporated in to the letter O in the title and by placing emphasis on the logo design with the figure of a hummingbird floating above the logo itself. The obvious path in designing a logo design is usually the incorrect direction and in this case, the design ended up not being about the flower but instead put the attention on the feeling that they wanted to transmit to their clients.

Arabian equine logo design created for a horse ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct creative logo concept styled to epitomize the unique physical traits of the Arabian type of equines. By having an identifiable head form and very high tail posture, the Arabian is one of the highly easily recognizable horse types in the entire world.

Las Coffee shop logo layout a little restaurant, layout contains a customized manuscript font style which floats above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small restaurant, design includes a customized script font which hovers over a group of elaborate lines and also dots.

Logo design for a software programmer the style functions and also iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. However it symbolized something to the business owner of the business and in quite a few cases the meaning supporting a business logo is equally as important as how it brands the business it stands for.

Progress logo style produced for a Kansas City, Missouri interior designer, layout feature a series of red circles that intersect as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kansas City, Missouri interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, investigates, collaborates, and oversees such projects. Interior design is a multifaceted profession that includes conceptual development, space planning, location assessments, programming, study, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo style provided for Advanced Management Solutions, the personalities for letter V and also A in center of the word advanced have been changed to connect straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kansas City, Missouri logo design assignment was done for a leadership specialist that assists business professionals to develop into more successful at overseeing people, expectations, and productivity.
A logo design including an angler in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly knew the market was prepared for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of passions, a place to sell off their secondhand products to other sports enthusiasts. I designed their Kansas City business logo dsign with an illustration that garners the interest of traffic and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo layout has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really composed for an Kansas City, Missouri area farm it was in reality designed for a products broker, and this particular logo was one of a handful of that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to design a brand mark that projected trust, financial success, and affluence.

 Kansas City Logo design for a nonprofit, Turning Factor Solutions - the logo design function for externally facing arrow and the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they wanted, that can be a good thing or a bad thing. Good in that it offers a designer the flexibility to discover any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of understanding where the target is. Luckily, in this instance, I struck a bullseye with the first try.

Logo created for the use of a sign for the dining establishment (Brewgrrs), it is a luxuriant script font style that is reminiscent of a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project in which I worked closely with the business owner to design a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very legible from over a block away.