Kirksville, Missouri Logo Design

Each and every new Kirksville business professional understands that they need a logo, but few entrepreneurs thoroughly realize the key role their logo design will take in their financial success, or exactly why one business logo works more effectively than another. A logo design has a critical and long-term impact on the prosperity of a company, choose the correct one and it can make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and an impediment for the longevity of a business.

The logos included in the ImageCo portfolio help Kirksville, Missouri companies prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logo designs do not require scrutiny, they can be understood in merely a glance.
  2. Scalability: from business cards to posters a scalable logo design will continue to be legible and equally emotive at every scale.
  3. Versatility: logos which function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be timeless and should feel as relevant today, tomorrow, and thirty years from now.
Retro logo style of a bicycle created for a Kirksville, Missouri coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were launching in an old part of town and really wanted to project an old-fashioned vibe without coming across as uninteresting or low energy. I fulfilled each of the jobs by creating a business logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo design with a microscope slide as well as bacteria designed for Kirksville, Missouri medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the causes and consequences of diseases, especially the field of healthcare which deals with the clinical evaluation of samples of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the only instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be extremely literal with a design and to a point, this specific design approaches the company it serves fairly literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more focus grabbing and much more unforgettable.

logo layout with a leaping environment-friendly frog developed for a household fun center in Kirksville, Missouri.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental professionals, and legal professionals but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the opportunity to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to include a handful of springs into the concept but Cool Springz is a fun place to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more lively high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they utilized for marketing. I also think this is the only time that a logo I did was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design featuring a flock of birds, a mountain, a route, a stream, and a tree - created for Kirksville, Missouri travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche area due to the fact that travel photographers don’t shoot locations or things but instead communicate emotional experiences by means of the images they capture. The idea behind this logo composition was to make use of negative space to reveal more than what was visible upon initial glance, which I think is quintessential of most professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I attempted to do something comparable to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Kirksville logo but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Kirksville logo style with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I really relish and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but the client, while he liked the concept, didn’t care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his scorn for this specific kind of sea bird.

When I turn a concept over to a customer I urge all of them to talk about it with colleagues and family members as well as with folks that they don’t actually know so as to get neutral judgements on the value of a design. Fortunately, he shared it with his family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world because the people that have a tendency to hire a professional to design their business logo recognize how crucial a logo design is for their organization so they are much more vested in the outcome. Every logo design project possesses it’s allotment of challenges, however the greatest obstacle is identifying that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also providing the client the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Kirksville, Missouri publication author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, nevertheless it is the most important part of a printed book given that it is in most cases the first thing a person views in the book store. With regard to a publishing company, it’s the best opportunity they will likely ever get to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has two letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many cases one of the items people usually tend to recollect the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline based in LA and although I’m not certain it really “took off” their organization logo didn’t ground them. The bookend A’s in their brand lent itself well to conferring a sense of air travel and it was undoubtedly a victory.

 Kirksville logo design used for marketing and a label design for Vintage Case features an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which appeared to be much older cases. For this business logo concept I sought to come up with a logo that possessed a fluid old style feel to it and could easily be used for everything from a website to an insignia on brand new cases that appeared like they were from a different point in time.

Logo design created for an orthodontist in Kirksville, Missouri, layout include an arc with lines converging with it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most difficult logo design projects because it seems that every single dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to company branding, if restaurants approached their advertising in the same way dental professionals do every one of their company logos would be a picture explaining anything they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dental business logos because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo design includes 4 personalities staggered in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization wishes to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo design that conveyed that they were about families without being openly tacky about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to explain specifically how people should think or feel they don’t understand the goal of a logo. If viewers have to consider a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo that illustrates itself won’t have the opportunity to be comprehended.

Logo design developed for a hair style studio featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that conveyed an atmosphere of serenity and elegance for their new hair studio. I created a design which didn’t go the obvious direction of creating merely a stylized orchid but rather delivered a logo that suggested a flower in the pattern of a swirl incorporated in to the letter O in the title and by placing emphasis on the logo design along with the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a company logo is frequently the incorrect route and in this case, the design ended up not being about the flower but alternately put the attention on the feeling that they really wanted to project to their clients.

Arabian equine logo style produced for a horse ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original logo design fashioned to manifest the unique physical traits of the Arabian type of equines. By having an identifiable head form and higher tail posture, the Arabian is one of the most easily recognizable equine lineages in the world.

Las Cafe logo design a little dining establishment, style includes a customized manuscript font style which floats over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, style contains a modified manuscript typeface which hovers over a group of elaborate lines and dots.

Logo layout for a software program programmer the style attributes as well as iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it symbolized something to the business owner of the company and in many cases the significance behind a logo design is equally as important as how it brands the enterprise it stands for.

Progress logo style produced for a Kirksville, Missouri interior designer, design function a collection of red circles that converge and also replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kirksville, Missouri interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, investigates, coordinates, and manages such tasks. Interior design is a multifaceted occupation that involves conceptual development, space planning, site inspections, programming, study, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo style provided for Advanced Management Solutions, the personalities for letter V and also A in center of words advanced have been changed to connect directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Kirksville, Missouri logo design assignment was performed for a leadership guide that assists business professionals to become more effective at supervising people, expectations, and profitability.
A logo style including an angler in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the owners of On the Fly realized the market place was primed for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a place to sell their previously owned goods to other sports enthusiasts. I designed their Kirksville logo design dsign with a graphic which pulls in the attention of traffic and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo style has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t actually produced for an Kirksville, Missouri area farm it was actually designed for an investments broker, and this particular logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to generate a image that projects esteem, effectiveness, and luxury.

 Kirksville Logo design for a nonprofit, Turning Point Solutions - the logo design attribute for ostensibly facing arrowhead as well as the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they desired, this can be a good thing or a bad thing. Good in that it gives a designer the liberty to delve into any concept that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where the target is. Fortunately, in this particular case, I struck a bullseye with the very first shot.

Logo made for the use of an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted dozens of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project where I worked directly with the owner to produce a logo design which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.