Kirkwood Logo Design

Each and every new Kirkwood business knows they are in need of a logo, yet few new business owners fully realize the crucial role their company logo will make in their financial success, or the reason that one business logo functions far better than another. A company logo has a critical and sustaining impact on the financial success of a company, go with the correct one and it can make the door swing and cash register ring, choose the wrong one and it will be a barrier and an impediment for the longevity of a business. The logos presented in the ImageCo portfolio help Kirkwood companies succeed, they are effective in any given scenario and the reason they are so effective is that they all have these five features in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be grasped in merely a glance.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at virtually any size.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo design should be timeless and should feel relevant today, tomorrow, and 20 years from now.

Retro logo style of a bike created for a Kirkwood coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were launching in an older section of the town and really wanted to cast a nostalgic tone without coming across as boring or low energy. I achieved each of the jobs via developing a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo style with a microscopic lense slide and also germs developed for Kirkwood clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the root causes and effects of diseases, especially the branch of medicine which deals with the clinical examination of samples of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I call to mind in which I was able to incorporate a bacteria-laden microscope slide within a logo design.

Typically I attempt not to be extremely literal with a concept and to a degree, this design approaches the company it serves very literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more focus grabbing and much more meaningful.

logo style with a jumping environment-friendly frog made for a household fun center in Kirkwood.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs that come my way, I’ve done dozens of logo designs for doctors, dental professionals, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to incorporate a few springs into the concept but Cool Springz is a fun place to go and spring does not actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they utilized for advertising. I also think this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo featuring a group of birds, a mountain, a route, a stream, and also a tree - made for Kirkwood traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche profession because travel photographers don’t capture places or things but rather convey emotional experiences through the pictures they record. The idea behind this logo concept was to make use of negative space to reveal more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they often convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I attempted to do something similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Kirkwood logo design but also to reveal the depth of her art and in the way that she perceives the world through the lens of her camera.

 Kirkwood logo style with a seagull used for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I seriously relish and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however my client, while he liked the concept, didn’t care for my choice of birds. This man genuinely disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his scorn for this specific type of sea bird.

When I turn a design over to a client I urge all of them to talk about it with friends and colleagues and family as well as with other people that they don’t even know so as to get honest assessments on the worthiness of a concept. Fortunately, he discussed it with his family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire a professional to design their logo design comprehend how vital a logo design is for their business so they are way more vested in the end result. Every logo project possesses it’s portion of obstacles, however the greatest challenge is finding that sweet spot in a design that works really well at the task it’s required to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Kirkwood publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, but it is the most necessary part of a published book since it is ordinarily the primary thing a person sees in the bookstore. With regard to a publisher, it’s the best opportunity they will likely ever get to advertise their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems like that in many cases one of the things folks usually tend to recollect the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline situated in LA and although I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a sense of airline flight and it was certainly a victory.

 Kirkwood logo style made use of for advertising and marketing and a tag layout for Vintage Case includes an antiquated font design.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that seemed to be vintage cases. For this custom logo concept I tried to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for every thing from a web page to an insignia on brand new cases that looked like they were from a different era.

Logo design produced for an orthodontist in Kirkwood, layout consist of an arc with lines intersecting through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging logo design projects considering that it seems that almost every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to business advertising, if restaurants approached their advertising in the same way dentists do every one of their company logos would be a picture explaining something they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dental care business logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family nonprofit, the logo design includes 4 characters startled in height to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people residing in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or institution hopes to project.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which communicated that they were about families without being openly corny about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to explain exactly how individuals ought to think or feel they don’t understand the objective of a logo. If people have to think about a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that illustrates itself will never have the likelihood to be understood.

Logo design created for a hair style studio featuring a script font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which communicated a sense of relaxation and connection for their new hair studio. I created a concept that did not go the obvious path of creating just a stylized orchid but alternatively created a company logo which implied an orchid in the formation of a swirl blended into the letter O in the name and by placing emphasis on the logo design with the silhouette of a hummingbird floating above the logo design itself. The obvious path in creating a business logo is frequently the incorrect route and in this case, the design ended up not being about the orchid but instead put the focus on the emotion that they wanted to transmit to their customers.

Arabian horse logo layout produced for a horse ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted an original logotype concept tailored to display the unique physical traits of the Arabian breed of equines. By having an unique head form and higher tail posture, the Arabian is one of the most easily recognizable equine types in the entire world.

Las Coffee shop logo design a little dining establishment, style includes a changed script typeface which floats above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style contains a customized manuscript font which floats over a group of elaborate lines as well as dots.

Logo design for a software program designer the design functions as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and disk management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the business owner of the company and in quite a few cases the significance behind a company logo is just as important as how it brands the enterprise it represents.

Progress logo style created for a Kirkwood indoor designer, style feature a series of red circles that intersect as well as change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kirkwood interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, investigates, collaborates, and oversees such tasks. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site inspections, programming, investigation, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Management Solutions, the personalities for letter V and also A in middle of words advanced have been customized to link directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kirkwood logo design assignment was carried out for a management guide that enables business professionals to become more successful at overseeing people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was prepared for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of passions, a spot to sell their previously owned goods to other sports enthusiasts. I designed their Kirkwood logo design dsign along with a graphic that garners the attention of traffic and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo design has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really produced for an Kirkwood area farm it was really developed for an investments broker, and this logo design was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to create a graphic that projects confidence, financial success, and wealth.
Logo made for the use of an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked closely with the owner to produce a logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very legible from over a block away.