Mehlville Logo Design

Every new Mehlville company knows they need a logo, but few new business owners fully understand the vital role their logo design can make in their financial success, or why one business logo functions more effectively than another. A logo has an instant and lasting impact on the success of a business, choose the correct one and it can make the door swing and phone ring, select the incorrect one and it can be an obstacle and a hindrance for the life span of an organization. The logos featured in the ImageCo portfolio help Mehlville companies succeed, they are effective in any given circumstance and the main reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logo designs do not require consideration, they can be realized in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will remain legible and just as emotive at virtually any scale.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a logo design needs to be ageless and should feel relevant today, tomorrow, and 20 years from now.

Retro logo style of a bike produced for a Mehlville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were opening in an old part of the city and really wanted to visualize a nostalgic feel without coming across as stodgy or low energy. I achieved both jobs via designing a logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo design with a microscope slide and germs designed for Mehlville medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the causes and effects of diseases, especially the field of medicine which works with the laboratory examination of samples of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the sole instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be extremely literal with a design and to a point, this design approaches the company it serves fairly literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more interest grabbing and more meaningful.

logo design with a jumping eco-friendly frog designed for a family enjoyable facility in Mehlville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the clear choice would have been to integrate a few springs into the design but Cool Springz is a fun place to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a hill, a path, a stream, and a tree - made for Mehlville traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field because travel photographers don’t capture locations or things but rather reveal emotional journeys through the pictures they capture. The thought behind this logo composition was to use negative space to convey more than what was visible upon initial glance, which I think is quintessential of most professional photographers in that they oftentimes tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness which can’t be communicated with just words. I made an effort to do something the same to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Mehlville logo but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Mehlville logo style with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I seriously take pleasure in and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but my customer, while he liked the concept, didn’t care for my choice of birds. This particular man really disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family did not share his aversion for this specific type of sea bird.

When I turn a design over to a client I encourage them to share it with friends and family as well as with people that they don’t actually know so as to get neutral point of views on the merit of a concept. Fortunately, he talked about it with his family and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire a professional to design their logo design realize how essential a logo design is for their business so they are much more invested in the end result. Every logo project has it’s share of challenges, but the most significant challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Mehlville book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, nevertheless it is the most essential part of a published book since it is ordinarily the first thing a person sees in the book shop. With respect to a publisher, it’s the most ideal opportunity that they will ever have to spotlight their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo design has 2 letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it looks like that in many occurrences 1 of the things people often tend to recall the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service based in LA and while I’m not certain it really “took off” their logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a feeling of flight and it was definitely a victory.

 Mehlville logo style utilized for marketing and also a label layout for Vintage Instance includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which appeared to be much older cases. For this custom logo concept I tried to come up with a logo that offered a fluid vintage feel to it and could be used for everything from a website to an insignia on brand new cases that appeared like they were from a different era.

Logo developed for an orthodontist in Mehlville, style consist of an arc with lines converging via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging logo projects because it seems that every single dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden careers when it comes to company marketing, if restaurants approached their advertising in the exact same way dental practitioners do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dentistry logos simply because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a household not-for-profit, the logo design includes 4 personalities staggered in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the folks in his city. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization wants to project.

The McNally Foundation’s name provided a unique opportunity to do a logo design that communicated that they were about families without being openly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe exactly how individuals should think or feel they don’t understand the mission of a logo. If you have to think about a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that explains itself will never have the opportunity to be comprehended.

Logo layout created for a hair design studio featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that projected a spirit of ease and connection for their new hair studio. I came up with a design which didn’t go the obvious path of making simply a stylized orchid but alternatively designed a logo which implied an orchid in the pattern of a swirl incorporated into the letter O in the title and by placing attention on the concept using the figure of a hummingbird floating over the logo design itself. The obvious path in creating a company logo is generally the incorrect route and in this case, the design ended up not being about the flower but instead put the emphasis on the feeling that they wanted to project to their clients.

Arabian equine logo layout produced for a steed cattle ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a distinct custom logo concept fashioned to exemplify the unique physical traits of the Arabian type of horses. With an identifiable head form and higher tail carriage, the Arabian is one of the most quite easily recognizable horse breeds in the whole world.

Las Coffee shop logo layout a small dining establishment, design includes a customized manuscript font which hovers over a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, layout includes a modified script font style which floats above a group of ornate lines as well as dots.

Logo style for a software programmer the style attributes and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the company and in quite a few cases the symbolism supporting a logo is equally as important as how it serves the company it stands for.

Progress logo layout created for a Mehlville interior developer, design feature a collection of red circles that converge as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Mehlville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, researches, collaborates, and manages such tasks. Interior design is a diverse occupation that involves conceptual development, space planning, location inspections, programming, study, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V as well as A in center of words progressed have actually been modified to link directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Mehlville logo design project was undertaken for a management coach that enables business professionals to develop into more effective at managing people, expectations, and profitability.

A logo style including a fisherman in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly recognized the market place was ready for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a location to sell off their pre-owned products to other sports enthusiasts. I created their Mehlville logo design dsign utilizing a graphic which captures the attention of traffic and sends an image that wakens the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo style MQ ranches, this logo layout has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really created for an Mehlville area farm it was in reality designed for a commodities broker, and this particular creative logo was one of several which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to develop a image that projected confidence, financial success, and prosperity.
Logo created for the use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant manuscript font that is evocative a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked directly with the owner to create a logo that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very legible from over a block away.