Ozark Logo Design

Every new Ozark business understands that they are in need of a logo, but few new business owners thoroughly understand the essential role their logo design can play in their success, or why one logo functions far better than another. A company logo has an instant and long-term influence on the success of a business, select the right one and it can make the door swing and cash register ring, select the incorrect one and it will be an obstacle and a hindrance for the longevity of an organization. The logos included in the ImageCo portfolio help Ozark companies prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logos do not demand deliberation, they can be understood in merely a look.
  2. Scalability: from business cards to signboards a scalable business logo will remain legible and just as emotive at any dimension.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo must be lasting and should feel relevant today, tomorrow, and 20 years from now.

Retro logo style of a bike produced for a Ozark coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were opening in an older section of the city and hoped to visualize a retro atmosphere without coming across as stodgy or low energy. I achieved each of the jobs by means of designing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo layout with a microscopic lense slide and germs designed for Ozark medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the triggers and consequences of diseases, especially the branch of medicine which works with the clinical assessment of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I recall in which I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Typically I try not to be extremely literal with a concept and to a degree, this design approaches the company it represents quite literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more intriguing, more interest grabbing and much more unforgettable.

logo style with a leaping environment-friendly frog made for a family members enjoyable facility in Ozark.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects that come my way, I’ve done dozens of logo designs for surgeons, dental experts, and attorneys but Cool Springz is without question the only trampoline park which I have ever had the opportunity to work on.

Given that the name of the company has the word springz in its name the apparent choice would have been to include a handful of springs into the concept but Cool Springz is a fun location to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for advertising. I also believe this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design featuring a flock of birds, a mountain, a path, a stream, as well as a tree - developed for Ozark traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality due to the fact that travel photographers don’t shoot places or things but rather convey emotional experiences through the photos they record. The thought behind this logo design was to use negative space to convey more than what was visible upon first view, which I think is quintessential of most professional photographers in that they frequently convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be communicated with just words. I made an effort to do something the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Ozark logo but also to illustrate the depth to her work and in the way that she views the world through the lens of her camera.

 Ozark logo style with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I truly enjoy and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however my customer, while he loved the concept, didn’t care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this specific type of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with colleagues and family as well as with folks that they don’t actually know so as to get honest assessments on the merit of a concept. Fortunately, he discussed it with his whole family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logos are a weird animal in the design world because the people that have a tendency to hire an expert to design their business logo comprehend how vital a logo is for their organization so they are much more vested in the end result. Every logo design job possesses it’s share of challenges, but the most significant obstacle is finding that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also giving the client the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Ozark publication author

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, however it is the most important part of a published book given that it is often the very first thing a person sees in the bookstore. Concerning a publisher, it’s the most ideal opportunity that they will likely ever have to publicize their label and get their logo design in front of the people that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has two letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go yet it seems that in many occurrences one of the traits folks usually tend to recollect the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline company based in LA and although I’m not sure it really “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a feeling of airline flight and it was undoubtedly a success.

 Ozark logo layout used for advertising and marketing and a tag design for Vintage Situation includes an archaic font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that looked to be much older cases. For this logo concept I attempted to come up with a logo that had a fluid old style feel to it and could be used for anything from a web site to an insignia on brand new cases that looked like they were from another point in time.

Logo produced for an orthodontist in Ozark, style consist of an arc with lines intersecting via it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most challenging logo projects because it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to company advertising, if restaurants approached their advertising in the very same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dental care logo designs because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo includes 4 characters startled in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization hopes to relate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to explain how people ought to think or feel they don’t understand the mission of a logo. If viewers have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that describes itself won’t have the opportunity to be comprehended.

Logo style developed for a hair style studio featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that communicated a sense of ease and class for their new hair studio. I created a design that didn’t go the obvious direction of designing just a stylized orchid but rather delivered a logo design which implied a flower in the pattern of a swirl featured into the letter O in the title and by placing attention on the logo design with the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a business logo is generally the incorrect direction and in this case, the design ended up not being about the flower but instead placed the emphasis on the feeling that they wanted to forecast to their customers.

Arabian horse logo style developed for a steed ranch that focuses on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique creative logo design tailored to manifest the unique physical traits of the Arabian breed of equines. By having a distinctive head shape and high tail posture, the Arabian is one of the very most easily identifiable horse types in the entire world.

Las Cafe logo style a little restaurant, layout contains a changed script typeface which floats over a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny restaurant, design contains a customized manuscript typeface which floats over a team of luxuriant lines as well as dots.

Logo style for a software program designer the layout features as well as famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. But it intimated something to the owner of the business and in many cases the symbolism behind a logo design is just as important as how it brands the organization it represents.

Advance logo style developed for a Ozark indoor designer, design feature a collection of red circles that converge and also replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Ozark interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, researches, collaborates, and manages such tasks. Interior design is a diverse occupation that consists of conceptual development, space planning, location evaluations, programming, research, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout provided for Advanced Management Solutions, the characters for letter V and A in middle of the word advanced have actually been customized to tie directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Ozark logo design job was performed for a leadership coach that enables business professionals to develop into more efficient at handling people, expectations, and profitability.

A logo layout including a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly realized the market was prepared for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a location to sell their previously owned products to other sports enthusiasts. I tailored their Ozark logo design dsign along with an image that garners the interest of traffic and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo design has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand design wasn’t actually designed for an Ozark regional farm it was in reality designed for a commodities broker, and this particular company logo was one of several which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to develop a graphic that projects assurance, financial success, and luxury.
Logo design developed for making use of an indicator for the restaurant (Brewgrrs), it is a luxuriant script typeface that is evocative a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked closely with the proprietor to create a logo that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very legible from over a block away.