Raytown Logo Design

Virtually every new Raytown venture understands that they need a logo, however few new business owners entirely realize the crucial role their logo will take in their financial success, or precisely why one logo design functions better than another. A logo design has a critical and long term impact on the prosperity of a company, go with the correct one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and an impediment for the longevity of an organization. The logos presented in the ImageCo portfolio help Raytown companies succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these five features in common.
  1. Simplicity: simple logos don’t demand scrutiny, they can be grasped in merely a glance.
  2. Scalability: from business cards to signboards a scalable logo will stay legible and just as emotive at virtually any dimension.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a logo should be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bike created for a Raytown coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were actually launching in an old part of the town and wanted to project an old-fashioned tone without appearing as boring or low energy. I accomplished each of the tasks by means of creating a sign design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo layout with a microscope slide and also germs designed for Raytown clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the causes and effects of diseases, mainly the field of healthcare that works with the laboratory evaluation of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the only instance I recall in which I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be excessively literal with a design and to a degree, this design approaches the company it represents fairly literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more focus grabbing and a lot more meaningful.

logo layout with a jumping eco-friendly frog designed for a family enjoyable facility in Raytown.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs which come my way, I’ve produced dozens of logo designs for surgeons, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the title of the company features the word springz in its name the apparent choice would have been to feature a couple of springs into the design but Cool Springz is a fun location to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a hill, a path, a stream, and also a tree - designed for Raytown travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche sector because travel photographers don’t capture places or things but instead project emotional journeys by means of the pictures they capture. The thought behind this logo composition was to make use of negative space to communicate more than what was visible upon initial view, which I think is quintessential of almost all professional photographers in that they often tell whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional fullness which can’t be communicated with mere words. I made an effort to do something similar to this logo by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Raytown logo but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Raytown logo style with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I genuinely savor and the Coastal Wireless project was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A but my customer, even though he loved the concept, didn’t care for my choice of birds. This particular man genuinely hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his hatred for this particular kind of sea bird.

When I turn a concept over to a client I urge all of them to share it with friends and family as well as with other people that they don’t actually know so as to get objective assessments on the merit of a design. Fortunately, he talked about it with his whole family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original design.

Logo designs are a weird animal in the design world because the people that tend to hire a professional to design their logo understand how vital a logo design is for their company so they are much more vested in the final result. Every logo project possesses it’s portion of challenges, however the biggest challenge is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Raytown publication author

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, but it is the most crucial part of a printed book since it is usually the first thing a person sees in the book shop. Regarding a publisher, it’s the best opportunity that they will likely ever have to advertise their label and get their logo design in front of the people that buy actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo developed for an airline in Los Angeles, the logo has two letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many instances one of the aspects people tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company based in LA and although I’m not certain it really “took off” their organization logo didn’t ground them. The bookend A’s in their brand lent itself well to imparting a spirit of air travel and it was certainly a victory.

 Raytown logo design made use of for advertising and marketing and also a tag design for Vintage Situation includes an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, that looked to be older cases. For this business logo design I tried to come up with a logo that offered a fluid old style feel to it and could easily be used for every thing from a web page to an insignia on brand new cases that looked like they were from a different era.

Logo design developed for an orthodontist in Raytown, layout consist of an arc with lines converging through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most difficult logo design jobs due to the fact that it appears that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to company marketing, if restaurants approached their branding in the same way dental offices do every one of their logos would definitely be a picture explaining anything they served, McDonalds would likely contain a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a particular field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family nonprofit, the logo design includes 4 characters staggered in elevation to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or organization wants to convey.

The McNally Foundation’s name provided a distinct opportunity to do a logo which conveyed that they were about families without being openly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to explain specifically how people ought to think or feel they don’t understand the goal of a logo. If you have to think about a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that illustrates itself won’t have the opportunity to be comprehended.

Logo design created for a hair layout studio featuring a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design that communicated a spirit of serenity and class for their new hair salon. I created a design that did not go the obvious route of creating just a stylized orchid but rather created a logo design that suggested a flower in the formation of a swirl featured into the letter O in the name and by placing emphasis on the logo design using the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is oftentimes the wrong course and in this case, the design ended up not being about the flower but instead placed the main focus on the perception that they wanted to transmit to their clients.

Arabian horse logo layout developed for a horse ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct business logo concept customized to display the unique physical traits of the Arabian pedigree of equines. By having a distinctive head form and higher tail posture, the Arabian is one of the most immediately identifiable equine breeds in the entire world.

Las Cafe logo layout a small dining establishment, layout consists of a modified manuscript typeface which hovers over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, design consists of a modified manuscript typeface which floats over a group of elaborate lines and also dots.

Logo style for a software program programmer the style features and also famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in many cases the meaning behind a logo design is just as important as how it serves the enterprise it represents.

Advance logo design produced for a Raytown interior developer, layout attribute a series of red circles that converge as well as change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Raytown interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, researches, coordinates, and oversees such ventures. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site evaluations, programming, investigation, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and A in center of words progressed have been customized to link directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Raytown logo design assignment was undertaken for a management specialist that assists business professionals to develop into more effective at supervising people, expectations, and productivity.

A logo layout including an angler in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market place was prepared for an outdoor sporting merchant that functions as a consignment firm. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of passions, a spot to sell off their previously owned goods to other sports enthusiasts. I created their Raytown logo design dsign utilizing an image which captures the attention of traffic and projects an image that wakens the passion of the outdoors. With traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo layout has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really developed for an Raytown regional farm it was in reality developed for an investments broker, and this company logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to develop an identity that projects confidence, effectiveness, and opulence.
Logo created for the use of an indicator for the restaurant (Brewgrrs), it is a luxuriant manuscript typeface that is reminiscent of a renowned sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the owner to create a business logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very legible from over a block away.