Acute Care 360 ImageCo, Rolla, Missouri, MO,

ImageCo, Rolla, Missouri, MO,

Evolv Design logo designed by ImageCo, Rolla, Missouri, MO,

Red Panda Publishers logo designed by ImageCo, Rolla, Missouri, MO,

Rolla, Missouri, MO,

ImageCo, Rolla, Missouri, MO,
ImageCo, Rolla, Missouri, MO,

Mid Valley Pathology logo designed by ImageCo, Rolla, Missouri, MO,

FSA OK logo designed by ImageCo, Rolla, Missouri, MO,

Emerald Heights logo designed by ImageCo, Rolla, Missouri, MO,

Club Sapphire logo designed by ImageCo, Rolla, Missouri, MO,

Downtown Dogs logo designed by ImageCo, Rolla, Missouri, MO,

School board logo designed by ImageCo, Rolla, Missouri, MO,

Ferry Street Coffee Company logo designed by ImageCo, Rolla, Missouri, MO,

Stoney Forensic logo designed by ImageCo, Rolla, Missouri, MO,

Smart kernels logo designed by ImageCo, Rolla, Missouri, MO,

STRATEGIES ON SELECTING THE RIGHT LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so whenever a design firm presents a money back guarantee try to bear in mind that they can not reimburse the time you invest which is much more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but in the end a design agency can only be evaluated by the quality of their design work, if the work in their design portfolio doesn’t contain real life samples odds are they will not be able to deliver a premium logo design.

VISION

A logo’s goal is to be recognized and be unforgettable, and it’s goal is to mirror your unique vision for your organization. If a logo designer is not focused on realizing your vision, the thing they are really focused on is how quickly they will get paid.

Rolla LOGO DESIGN​

For over 20 years ImageCo has been helping start ups and entrepreneurs cultivate memorable brand identities. We’ve undertaken brand identity design work for builders, universities, diamond miners, wedding singers, coffee roasters, retailers, and just about every other kind of business concern you can imagine. What makes ImageCo different compared to our contemporaries is that our background is rooted in the electrical sign industry so we undertake every logo design project as though it will be employed as an electric sign. Because of our sign first technique our logo designs can, and have been utilized in everything from fashion labels to neon signs. Our sign first technique insures that our logos are just as successful whether they are used in television commercials or website applications, they are consistently recognizable, understood, and always remembered irrespective of size or purpose.

American Made ★ Design

Something which truly sets ImageCo apart from other design companies that you might possibly have encountered in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are brought on board to do, we perform in-house. Regardless of the kind of project we take on, brand identity design, web site, trade show booth, or commercial sign, we do not, and never will farm-out our client’s work to organizations based outside the USA. Whenever you phone us at 1-855-IMAGECO the person that answers the phone is ImageCo’s owner and designer, not a middleman that marks up the price of your project and imposes the terms of how my customers and I conduct business.

CHARACTERISTICS OF A GOOD LOGO DESIGN

It’s likely that every new Rolla organization understands that they probably need a logo, yet few start-ups thoroughly grasp the vital role their company logo can play in their becoming successful, or exactly why one business logo works far better than another. A logo design has a critical and long-term influence on the financial success of a business, go with the right one and it can make the door swing and phone ring, go with the wrong one and it can be a barrier and an impediment for the longevity of a business. The logos featured in the ImageCo portfolio help Rolla businesses prosper, they are effective in any given situation and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logos do not require contemplation, they can be understood in just a glance.
  2. Scalability: from label to retail signs a scalable logo will remain legible and equally emotive at virtually any scale.
  3. Versatility: logos which operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or company they represent.
  5. Relevance: a business logo should be enduring and will feel equally relevant today, tomorrow, and 20 years from today.

understanding branding

Brand – It is both a verb and also a noun, it is an identifying mark and also the act of marking something so that it could be recognized, its origin comes from the mark branded onto livestock. Nowadays a brand represents virtually anything with an objective, regardless if it be earnings or government agencies, a brand is an inherent aspect of specifying the worth of something in the customer’s mind.

Branding – Is sort of like advertising and marketing’s sexy sister, they are both from the exact same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity contest aimed at a target market, it’s goal is to produce a mental image that the target market will likely relate to.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When a person mentions the brand names Porsche or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and that is what makes people buy those brands. Brand image is why individuals identify with most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Companies – If you reflect on the origin of the majority of branding agencies you’ll discover that they are frequently rebranded advertising and marketing agencies. When a person claims they are in marketing most people will likely have an idea about the type of work they do anything that can be seen, felt or heard become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that concentrates on a type of visual design which helps form the public image of a business, a product or an organization. Brand identity designers develop logo designs, signage designs, product packaging, and also collateral products such as business cards, stationery, and also brochures. Some identity designers also build sites and user interfaces. The necessary role of a brand identity designer is to establish the visual cues and also a psychological tone with the objective of influencing activities, outcomes as well as perceptions.

Featured SIGNS & LOGOS

Retro logo style of a bicycle created for a Rolla coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were launching in an older section of the town and wished to visualize a vintage vibe without appearing as monotonous or low energy. I fulfilled both of these tasks via developing a business logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo layout with a microscopic lense slide and also bacteria designed for Rolla clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the causes and consequences of diseases, mainly the branch of healthcare that works with the clinical assessment of specimens of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is really the sole instance I call to mind where I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I attempt not to be overly literal with a design and to a point, this design approaches the company it represents rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more interesting, more focus grabbing and more memorable.

logo style with a jumping green frog designed for a family enjoyable center in Rolla.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects that come my way, I’ve done dozens of logo designs for health care providers, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to feature a handful of springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for marketing and advertising. I also think this is the only time that a logo I created was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo featuring a group of birds, a mountain, a trail, a stream, and a tree - designed for Rolla traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche area due to the fact that travel photographers tend not to capture locations or things but instead project emotional experiences through the pictures they capture. The idea behind this logo concept was to make use of negative space to communicate more than what was visible upon initial glance, which I think is representative of almost all good photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance which can’t be conveyed with just words. I made an effort to do something very similar to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Rolla logo but also to reveal the depth of her art and in the way that she perceives the world through the lens of her camera.

 Rolla logo design with a seagull utilized for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I genuinely savor and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my client, while he loved the concept, really did not care for my choice of birds. This particular man truly loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his contempt for this particular kind of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and family as well as with other people that they don’t actually know so as to get unprejudiced judgements on the benefit of a design. Fortunately, he discussed it with his whole family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Logos are a weird creature in the design world given that the people that have a tendency to hire an expert to design their logo comprehend how essential a logo is for their business so they are much more invested in the outcome. Every logo project has it’s portion of challenges, however the biggest obstacle is finding that sweet spot in a design that works really well at the task it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Rolla book publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, nevertheless it is the most important part of a printed book considering that it is in most cases the very first thing a person views in the book store. With regard to a publishing company, it’s the absolute best opportunity they will ever get to advertise their brand and get their logo design in front of the individuals that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it looks like that in many cases 1 of the things individuals usually tend to remember the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service situated in LA and although I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their title lent itself well to affording a feeling of air travel and it was surely a victory.

 Rolla logo style utilized for marketing and a label layout for Vintage Situation features an old font style style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which appeared to be much older cases. For this logo design I tried to come up with a logo that provided a fluid vintage feel to it and could be used for everything from a web site to an insignia on brand new cases that seemed like they were from a different point in time.

Logo created for an orthodontist in Rolla, style consist of an arc with lines converging via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging logo jobs due to the fact that it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden careers when it comes to business branding, if dining establishments approached their branding in the exact same way dental practices do every one of their company logos would be a picture explaining something they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentist business logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design designed for a household not-for-profit, the logo design features 4 personalities surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which communicated that they were about families without being openly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo to illustrate exactly how people should think or feel they don’t understand the objective of a logo. If you have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that describes itself will never have the likelihood to be comprehended.

Logo style produced for a Rolla hair design workshop featuring a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that projected an atmosphere of tranquility and connection for their new hair studio. I created a design that didn’t go the obvious direction of designing merely a stylized orchid but alternatively created a business logo that implied a flower in the formation of a swirl featured into the letter O in the title and by placing emphasis on the concept with the figure of a hummingbird floating over the logo itself. The obvious path in creating a company logo is in most cases the wrong path and in this case, the design ended up not being about the orchid but alternately put the focus on the perception that they wanted to project to their patrons.

Arabian steed logo style produced for a horse ranch that concentrates on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo developed a distinct logo design styled to exemplify the unique physical traits of the Arabian pedigree of horses. With a distinctive head form and high tail carriage, the Arabian is one of the very most quite easily identifiable horse lineages in the entire world.

Las Cafe, A Rolla restaurant logo design a tiny restaurant, layout includes a customized manuscript font style which hovers over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, style consists of a modified manuscript font style which floats above a team of ornate lines and also dots.

Logo layout for a software programmer the style attributes and famous Rolla component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and hard drive managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it represented something to the business owner of the company and in quite a few cases the substance behind a logo design is equally as important as how it brands the organization it stands for.

Evolve logo layout produced for a Rollainterior developer, layout feature a series of red circles that converge as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Rolla interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, explores, coordinates, and oversees such tasks. Interior design is a diverse occupation that involves conceptual development, space planning, location evaluations, programming, study, corresponding with the stakeholders of a project, building and construction management, and implementation of the design.

logo design provided for Advanced Leadership Solutions in Rolla, the characters for letter V and A in middle of words progressed have been customized to tie directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Rolla logo design assignment was carried out for a leadership specialist that assists business leaders to become more effective at handling people, expectations, and profitability.

A Rolla business logo layout including an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly recognized the market was prepared for an outdoor sporting retailer that functions as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of interests, a location to market their previously owned items to other sports enthusiasts.

I designed their Rolla logo design design utilizing an illustration that grabs the interest of vehicles and sends an image that evokes the passion of the outdoors. With traffic that averages forty five mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.

Logo layout MQ farms, this Rolla company logo style has a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really composed for an Rolla area farm it was actually designed for a products broker, and this particular creative logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to produce a graphic that projects esteem, success, and luxury.

 Rolla Logo design for a not-for-profit, Turning Point Solutions - the logo style function for externally facing arrow and also the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design they wanted, this can be a good thing or a bad thing. Good in that it offers a designer the flexibility to explore any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of understanding where exactly the target is. Fortunately, in this case, I struck a bullseye with the 1st go.

Logo design designed for the use of an indication for the dining establishment (Brewgrrs), it is an elaborate script font style that is evocative a renowned Rolla sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked closely with the proprietor to create a business logo which worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Electrical sign design for Rolla restaurnat designed by Rolla Sign Business
Rolla logo design and brand identity design for Rolla commercial businesses
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,

Logo designed by ImageCo, Rolla, Missouri, MO,

Logo designed by ImageCo, Rolla, Missouri, MO,

Logo designed by ImageCo, Rolla, Missouri, MO,

Logo designed by ImageCo, Rolla, Missouri, MO,

Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,
Logo designed by ImageCo, Rolla, Missouri, MO,