Saint Charles, Missouri Logo Design

Every new Saint Charles business professional understands that they are in need of a logo, however few entrepreneurs thoroughly recognize the crucial role their company logo will play in their becoming successful, or exactly why one logo design functions better than another. A business logo has an instant and sustaining impact on the success of a company, choose the correct one and it will make the door swing and cash register ring, choose the incorrect one and it can be a barrier and a hindrance for the life span of a company.

The logos included in the ImageCo portfolio help Saint Charles, Missouri companies succeed, they are effective in any given situation and the reason why they are so effective is because they all have these five features in common.

  1. Simplicity: simple logo designs don’t require consideration, they can be understood in just a glance.
  2. Scalability: from business cards to signboards a scalable logo design will be legible and equally emotive at any scale.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they stand for.
  5. Relevance: a business logo needs to be timeless and should feel as relevant today, tomorrow, and forty years from now.
Retro logo style of a bike created for a Saint Charles, Missouri coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were launching in an old section of the city and wished to project an old-fashioned feel without appearing as stodgy or low energy. I fulfilled the two tasks via designing a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo design with a microscope slide and also bacteria developed for Saint Charles, Missouri medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that analyzes the root causes and consequences of diseases, mainly the field of healthcare that works with the clinical assessment of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be overly literal with a design and to a point, this specific design approaches the company it serves rather literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more interesting, more interest grabbing and more meaningful.

logo design with a leaping environment-friendly frog created for a family fun center in Saint Charles, Missouri.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for health care providers, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the title of the company features the word springz in its name the obvious choice would have been to include a few springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo including a group of birds, a hill, a path, a stream, and also a tree - made for Saint Charles, Missouri traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche speciality because travel photographers don’t capture locations or things but instead project emotional journeys by means of the photos they record. The thought behind this logo composition was to use negative space to project more than what was visible upon initial glance, which I think is representative of the majority of good photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I made an effort to do something very similar to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Saint Charles logo but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

 Saint Charles logo layout with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I really savor and the Coastal Wireless design was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the client, even though he liked the concept, really did not care for my choice of birds. This guy seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his contempt for this specific variety of sea bird.

When I turn a design over to a customer I encourage them to talk about it with friends and colleagues and family members as well as with people that they don’t even know so as to get neutral opinions on the value of a design concept. Fortunately, he discussed it with his whole family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original design.

Logos are a strange animal in the design world given that the people that have a tendency to hire an expert to design their logo comprehend how important a logo is for their organization so they are much more vested in the outcome. Every logo design job has it’s allotment of hurdles, but the largest obstacle is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Saint Charles, Missouri book author

Red Panda Publishers | Logo Design

The book spine is a thin parcel of real estate to work with, yet it is the most crucial part of a printed book because it is in most cases the first thing a person views in the book store. Concerning a publisher, it’s the opportunity they will ever get to publicize their label and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has two letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many cases 1 of the things folks usually tend to recollect the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service situated in LA and while I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a sense of air travel and it was surely a success.

 Saint Charles logo design made use of for advertising and marketing and also a label design for Vintage Instance features an old font style style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which seemed to be vintage cases. For this brand design I strove to come up with a logo that offered a fluid old-fashioned feel to it and could be utilized for every thing from a website to an insignia on brand new cases that seemed like they were from another era.

Logo design produced for an orthodontist in Saint Charles, Missouri, layout consist of an arc with lines converging through it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most difficult logo design projects because it appears that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to business advertising, if dining establishments approached their advertising in the exact same way dentists do every one of their company logos would definitely be a picture explaining anything they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth associated to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dental logo designs because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo design includes 4 personalities staggered in height to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the people in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design which communicated that they were about families without being openly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe specifically how people should think or feel they don’t understand the goal of a logo. If people have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that describes itself won’t have the chance to be understood.

Logo design produced for a hair design studio including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that conveyed an atmosphere of peace and connection for their new hair salon. I created a design that did not go the obvious path of crafting just a stylized orchid but rather designed a company logo that implied an orchid in the pattern of a swirl incorporated into the letter O in the title and by placing emphasis on the concept with the silhouette of a hummingbird floating above the logo design itself. The obvious path in designing a company logo is generally the wrong route and in this case, the design ended up not being about the flower but alternately placed the emphasis on the emotion that they wanted to project to their clients.

Arabian equine logo style produced for a steed cattle ranch that concentrates on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created an original brand design styled to display the unique physical traits of the Arabian pedigree of horses. By having a different head shape and very high tail posture, the Arabian is one of the highly quite easily identifiable horse breeds in the entire world.

Las Cafe logo style a tiny dining establishment, layout contains a modified manuscript typeface which hovers over a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, design consists of a customized manuscript font which hovers above a team of elaborate lines and dots.

Logo layout for a software designer the design attributes and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and drive managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone about what business they are in or how it relates to their specific location. However it intimated something to the business owner of the company and in many cases the symbolism supporting a logo is equally as important as how it serves the organization it represents.

Advance logo design developed for a Saint Charles, Missouri indoor designer, style function a collection of red circles that intersect as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Saint Charles, Missouri interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, explores, coordinates, and manages such projects. Interior design is a diverse profession that consists of conceptual development, area planning, location assessments, programming, study, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo design done for Advanced Management Solutions, the personalities for letter V as well as A in middle of the word progressed have been changed to connect directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Saint Charles, Missouri logo design assignment was carried out for a leadership specialist that assists business leaders to develop into more successful at supervising people, expectations, and profitability.
A logo style including a fisherman in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was prepared for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all types of interests, a location to sell their previously owned products to other sports enthusiasts. I tailored their Saint Charles logo design dsign utilizing an illustration that grabs the attention of traffic and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ ranches, this logo design has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t actually created for an Saint Charles, Missouri area farm it was actually created for a products broker, and this logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to design an identity that projects trust, financial success, and affluence.

 Saint Charles Logo design for a not-for-profit, Transforming Point Solutions - the logo style feature for ostensibly facing arrowhead and also the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they would like, this can be a good thing or a bad thing. Good in that it provides a designer the opportunity to delve into any concept that comes to mind, bad in that it’s hard to hit a bullseye without understanding where the target is. Luckily, in this particular case, I struck a bullseye with the very first shot.

Logo created for using a sign for the dining establishment (Brewgrrs), it is a luxuriant script font that is reminiscent of a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the proprietor to develop a business logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.