Saint Peters, Missouri Logo Design

Each and every new Saint Peters business knows they need a logo, yet few new business owners entirely grasp the essential role their business logo will perform in their becoming successful, or precisely why one logo design performs far better than another. A business logo has a critical and sustaining effect on the prosperity of a company, choose the right one and it can make the door swing and phone ring, go with the incorrect one and it can be a barrier and a hindrance for the life span of a company.

The logos presented in the ImageCo portfolio help Saint Peters, Missouri companies succeed, they are effective in any given situation and the reason why they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logo designs do not require contemplation, they can be grasped in just a glimpse.
  2. Scalability: from labels to movie screens a scalable logo design will stay legible and just as emotive at every dimension.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a business logo must be ageless and should feel as relevant today, tomorrow, and twenty five years from now.
Retro logo design of a bicycle developed for a Saint Peters, Missouri coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually opening in an old section of town and wished to visualize a vintage atmosphere without appearing as boring or low energy. I fulfilled both tasks via developing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo design with a microscope slide as well as bacteria developed for Saint Peters, Missouri medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and outcomes of diseases, especially the branch of healthcare that deals with the laboratory evaluation of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is the only instance I remember in which I was able to incorporate a bacteria-laden microscope slide within a logo design.

Normally I try not to be excessively literal with a concept and to a degree, this specific design approaches the company it serves very literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more interesting, more interest grabbing and a lot more meaningful.

logo layout with a leaping eco-friendly frog made for a household fun center in Saint Peters, Missouri.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs which come my way, I’ve done dozens of logo designs for physicians, dental professionals, and lawyers but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the name of the business features the word springz in its name the apparent choice would have been to include a couple of springs into the design but Cool Springz is a fun location to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I did was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design featuring a group of birds, a hill, a route, a stream, and also a tree - created for Saint Peters, Missouri travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to capture places or things but rather reveal emotional journeys through the pictures they capture. The idea behind this logo design was to use negative space to project more than what was visible upon initial glance, which I think is quintessential of the majority of good photographers in that they oftentimes convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be revealed with mere words. I attempted to do something much the same to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Saint Peters logo design but also to show the depth of her work and in the way that she perceives the world through the lens of her camera.

 Saint Peters logo style with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I seriously enjoy and the Coastal Wireless assignment was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but the client, even though he loved the concept, really did not care for my choice of birds. This particular guy seriously disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his hatred for this specific breed of sea bird.

When I turn a design over to a client I encourage them to discuss it with colleagues and family as well as with people that they don’t even know so as to get neutral opinions on the merit of a concept. Fortunately, he talked about it with his family members and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logos are a weird creature in the design world because the people that tend to hire an expert to create their business logo recognize how vital a logo design is for their business so they are way more invested in the final result. Every logo job possesses it’s share of difficulties, however the biggest challenge is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the client the image they see for themselves.

a red panda logo style with bamboo in the background, design for Saint Peters, Missouri book author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it is the most critical part of a printed book because it is ordinarily the first thing a person sees in the book shop. Regarding a publisher, it’s the absolute best opportunity that they will likely ever get to promote their product and get their logo design in front of the people that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has two letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go yet it looks like that in many cases 1 of the traits individuals tend to remember the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline company based in LA and although I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of air travel and it was surely a success.

 Saint Peters logo design made use of for advertising as well as a tag design for Vintage Instance features an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, that seemed to be vintage cases. For this business logo design I tried to come up with a logo that had a fluid old-fashioned feel to it and could easily be used for everything from a website to a label on brand new cases that seemed like they were from a different generation.

Logo design created for an orthodontist in Saint Peters, Missouri, design include an arc with lines converging via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most challenging and difficult logo projects because it appears that every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to business branding, if restaurants approached their branding in the very same way dental professionals do every one of their logos would be a picture explaining anything they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I actually love doing dentist logo designs because it challenges me to come up with a design that implies dentistry or a particular field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family members not-for-profit, the logo includes 4 characters surprised in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be depictive of the devotion that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or institution hopes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design which communicated that they were about families without being openly corny about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize specifically how individuals should think or feel they don’t understand the purpose of a logo. If you have to consider a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that explains itself won’t have the likelihood to be comprehended.

Logo layout created for a hair style studio featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo which related a feeling of peace and class for their new hair studio. I created a concept which didn’t go the obvious course of crafting merely a stylized orchid but rather designed a logo design which implied an orchid in the formation of a swirl featured into the letter O in the name and by placing attention on the concept with the figure of a hummingbird floating over the image itself. The obvious path in creating a company logo is generally the incorrect path and in this case, the design ended up not being about the flower but alternately placed the focus on the perception that they really wanted to forecast to their customers.

Arabian equine logo style developed for an equine cattle ranch that specializes in reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo designed a unique organization logo design styled to manifest the unique physical traits of the Arabian pedigree of horses. By having a different head shape and higher tail posture, the Arabian is one of the most immediately identifiable equine lineages in the entire world.

Las Cafe logo design a little dining establishment, layout contains a customized manuscript font style which floats above a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small restaurant, layout consists of a changed manuscript typeface which hovers above a team of elaborate lines as well as dots.

Logo style for a software program programmer the layout attributes as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However, it meant something to the owner of the company and in many cases the significance supporting a logo design is equally as important as how it serves the business it stands for.

Evolve logo layout created for a Saint Peters, Missouri indoor designer, style feature a series of red circles that converge and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Saint Peters, Missouri interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, researches, coordinates, and oversees such projects. Interior design is a multifaceted profession that involves conceptual development, area planning, location evaluations, programming, research, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V and A in center of the word progressed have actually been customized to connect straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Saint Peters, Missouri logo design job was done for a leadership coach that enables business professionals to become more effective at managing people, expectations, and productivity.
A logo design including a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting retailer that functions as a consignment company. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of interests, a spot to sell off their used items to other sports enthusiasts. I tailored their Saint Peters business logo dsign along with an image which pulls in the interest of vehicles and projects an image that wakens the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually created for an Saint Peters, Missouri regional farm it was really designed for a products broker, and this particular logo was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to generate a image that projects trust, financial success, and opulence.

 Saint Peters Logo design for a not-for-profit, Transforming Factor Solutions - the logo design attribute for outwardly encountering arrowhead and also the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they preferred, this can be a good thing or a bad thing. Good in that it gives a designer the liberty to investigate any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where the target is. Thankfully, in this particular instance, I nailed a bullseye with the very first go.

Logo developed for making use of a sign for the dining establishment (Brewgrrs), it is an ornate script font style that is reminiscent of a well-known sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked directly with the business owner to design a logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very legible from over a block away.