Sedalia, Missouri Logo Design

Nearly every new Sedalia organization realizes that they are in need of a logo, yet few entrepreneurs thoroughly recognize the essential role their organization’s logo will make in their success, or the reason that one logo design works better than another. A business logo has a critical and long-term impact on the prosperity of a business, pick the correct one and it will make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and an impediment for the longevity of a business.

The logos presented in the ImageCo portfolio help Sedalia, Missouri companies prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these five features in common.

  1. Simplicity: simple logos don’t require consideration, they can be understood in just a look.
  2. Scalability: from business cards to movie screens a scalable logo design will continue to be legible and equally emotive at every dimension.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they stand for.
  5. Relevance: a business logo must be enduring and will feel as relevant today, tomorrow, and twenty years from today.
Retro logo style of a bicycle produced for a Sedalia, Missouri coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were launching in an old section of town and wanted to visualize a nostalgic feel without appearing as boring or low energy. I achieved both of these jobs by means of creating a company logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo layout with a microscopic lense slide as well as germs developed for Sedalia, Missouri clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the causes and outcomes of diseases, especially the field of medicine which deals with the laboratory assessment of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I call to mind in which I was able to integrate a bacteria-laden microscope slide into a logo design.

Generally I attempt not to be overly literal with a design and to a degree, this specific design approaches the company it serves very literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more attention grabbing and even more meaningful.

logo design with a jumping environment-friendly frog made for a family members enjoyable facility in Sedalia, Missouri.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of jobs that come my way, I’ve produced dozens of logo designs for physicians, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever had the privilege to work on.

Given that the name of the business features the word springz in its name the clear choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I created was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo featuring a flock of birds, a hill, a trail, a stream, and a tree - designed for Sedalia, Missouri travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t shoot places or things but instead communicate emotional experiences through the images they capture. The thought behind this logo design was to use negative space to convey more than what was visible upon initial glance, which I think is representative of the majority of professional photographers in that they oftentimes tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I tried to do something similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Sedalia logo but also to illustrate the depth of her art and in the way that she views the world through the lens of her camera.

 Sedalia logo style with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I honestly enjoy and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the character A but the customer, while he loved the concept, didn’t care for my choice of birds. This man genuinely despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his scorn for this specific breed of sea bird.

When I turn a concept over to a client I urge all of them to share it with friends and colleagues and family members as well as with folks that they don’t actually know so as to get neutral judgements on the benefit of a design concept. Fortunately, he talked about it with his family members and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original design.

Business logos are a strange creature in the design world because the people that tend to hire an expert to design their business logo comprehend how essential a logo design is for their company so they are way more invested in the end result. Every logo job possesses it’s portion of obstacles, however the largest challenge is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo style with bamboo in the background, design for Sedalia, Missouri publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, nevertheless it really is the most crucial part of a printed book given that it is usually the initial thing a person views in the book shop. For a publishing company, it’s the opportunity that they will likely ever get to publicize their label and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many instances 1 of the items individuals often tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline company located in LA and while I’m not certain it actually “took off” their business logo didn’t ground them. The bookend A’s in their name lent itself well to affording a good sense of airline flight and it was undoubtedly a victory.

 Sedalia logo layout made use of for advertising and marketing and also a tag design for Vintage Situation includes an old-fashioned font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, which appeared to be antique cases. For this brand concept I tried to come up with a logo that had a fluid vintage feel to it and could easily be used for every thing from a web page to an insignia on brand new cases that looked like they were from another point in time.

Logo design created for an orthodontist in Sedalia, Missouri, design consist of an arc with lines converging through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging logo projects considering that it appears that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to company advertising, if dining establishments approached their advertising in the exact same way dental offices do every one of their logos would definitely be a picture explaining something they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental care logos simply because it challenges me to come up with a design that implies dentistry or a particular field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo features 4 personalities staggered in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution wants to project.

The McNally Foundation’s name provided a unique opportunity to do a logo which conveyed that they were about families without being overtly corny about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize how individuals should think or feel they don’t understand the purpose of a logo. If people have to ponder a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that describes itself will never have the chance to be understood.

Logo layout produced for a hair layout studio including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that carried a feeling of simplicity and elegance for their new hair salon. I came up with a concept which did not go the obvious path of creating merely a stylized orchid but rather delivered a logo design which suggested a flower in the pattern of a swirl blended into the letter O in the title and by putting emphasis on the concept with the silhouette of a hummingbird hovering above the image itself. The obvious path in designing a logo is generally the wrong path and in this case, the design ended up not being about the flower but instead placed the focus on the perception that they really wanted to transmit to their clients.

Arabian equine logo style produced for a steed cattle ranch that specializes in reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created a distinct logo concept customized to embody the unique physical traits of the Arabian pedigree of horses. With a distinctive head shape and higher tail posture, the Arabian is one of the most easily recognizable equine breeds in the world.

Las Coffee shop logo design a little dining establishment, layout contains a modified manuscript font style which hovers over a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, layout contains a changed manuscript typeface which floats above a team of luxuriant lines and dots.

Logo design for a software program designer the style functions and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. But it symbolized something to the owner of the business and in quite a few cases the meaning behind a business logo is equally as important as how it serves the organization it stands for.

Progress logo design produced for a Sedalia, Missouri interior developer, design feature a collection of red circles that intersect and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Sedalia, Missouri interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, collaborates, and manages such ventures. Interior design is a multifaceted profession that includes conceptual development, area planning, location examinations, programming, research, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and A in center of words progressed have been customized to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Sedalia, Missouri logo design assignment was completed for a leadership expert that aids business professionals to become more efficient at managing people, expectations, and productivity.
A logo layout featuring a fisherman in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly realized the market was prepared for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a spot to market their secondhand items to other sports enthusiasts. I created their Sedalia logo design dsign utilizing an image which garners the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo layout has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t actually produced for an Sedalia, Missouri regional farm it was in reality devised for a products broker, and this particular logo was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to develop a graphic that projected assurance, success, and opulence.

 Sedalia Logo design for a not-for-profit, Transforming Point Solutions - the logo style feature for ostensibly dealing with arrow and the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it offers a designer the opportunity to explore any idea that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of knowing where the target is. Fortunately, in this case, I struck a bullseye with the first go.

Logo design made for the use of a sign for the restaurant (Brewgrrs), it is an elaborate script font style that is evocative a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked directly with the proprietor to create a logo design that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very easy to read from over a block away.