Missoula, Montana Logo Design

Every new Missoula business person understands that they need a logo, but few entrepreneurs thoroughly understand the key role their logo can take in their becoming successful, or why one logo performs better than another. A logo design has an immediate and sustaining influence on the success of a business, go with the right one and it can make the door swing and cash register ring, go with the wrong one and it can be a barrier and a hindrance for the life of an organization.

The logos included in the ImageCo portfolio help Missoula, Montana companies succeed, they are effective in any given situation and the main reason they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logo designs don’t demand contemplation, they can be comprehended in merely a look.
  2. Scalability: from labels to billboards a scalable business logo will continue to be legible and equally emotive at every size.
  3. Versatility: logos which work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a business logo must be lasting and should feel as relevant today, tomorrow, and twenty five years from now.
Retro logo layout of a bicycle produced for a Missoula, Montana coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were opening up in an old part of the town and hoped to project a nostalgic vibe without appearing as uninteresting or low energy. I fulfilled both of these tasks by designing a logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

clinical logo design with a microscope slide and also bacteria created for Missoula, Montana medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the causes and outcomes of diseases, especially the branch of medicine that deals with the laboratory evaluation of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the only instance I recollect where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Typically I attempt not to be overly literal with a concept and to a point, this specific design approaches the company it represents quite literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more interesting, more attention grabbing and a lot more memorable.

logo layout with a jumping environment-friendly frog developed for a family fun facility in Missoula, Montana.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and legal professionals but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the full name of the company features the word springz in its name the clear choice would have been to integrate a some springs into the concept but Cool Springz is a fun location to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo featuring a group of birds, a mountain, a route, a stream, and also a tree - designed for Missoula, Montana traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche area because travel photographers tend not to capture locations or things but instead communicate emotional experiences through the pictures they record. The thought behind this logo design was to make use of negative space to project more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they oftentimes tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be conveyed with mere words. I attempted to do something similar to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Missoula logo but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Missoula logo design with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I really enjoy and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my customer, while he loved the concept, didn’t care for my choice of birds. This man truly loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his scorn for this specific variety of sea bird.

When I turn a design over to a client I urge all of them to talk about it with friends and family as well as with folks that they don’t actually know so as to get neutral judgements on the worthiness of a design concept. Fortunately, he talked about it with his whole family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original design.

Business logos are a strange animal in the design world given that the people that have a tendency to hire an expert to design their logo design understand how important a logo design is for their organization so they are way more vested in the result. Every logo job has it’s share of obstacles, but the biggest obstacle is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for Missoula, Montana book author

Red Panda Publishers | Logo Design

The book spine is a thin parcel of real estate to work with, nevertheless it really is the most vital part of a printed book considering that it is ordinarily the primary thing a person views in the book shop. For a publishing company, it’s the best opportunity that they will ever get to publicize their brand and get their logo design in front of the individuals that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart however it looks like that in many instances one of the items consumers usually tend to recollect the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle air service situated in LA and while I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to affording a sense of airline flight and it was definitely a victory.

 Missoula logo design made use of for advertising and marketing and also a label layout for Vintage Case includes an antiquated typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which looked to be antique cases. For this brand concept I attempted to come up with a logo that possessed a fluid retro feel to it and could be used for every thing from a web site to a label on brand new cases that seemed like they were from a different point in time.

Logo design produced for an orthodontist in Missoula, Montana, style consist of an arc with lines converging with it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging and difficult logo design jobs because it seems that every single dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden fields when it comes to small business branding, if restaurants approached their branding in the exact same way dental practitioners do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would most likely include a picture of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dentistry logos simply because it challenges me to come up with a design that implies dentistry or a particular area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a household nonprofit, the logo design features 4 characters staggered in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution hopes to relate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which conveyed that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to describe how people ought to think or feel they don’t understand the mission of a logo. If people have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that describes itself won’t have the chance to be understood.

Logo style created for a hair style studio including a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that conveyed an atmosphere of serenity and connection for their new hair studio. I created a design that did not go the obvious route of creating just a stylized orchid but alternatively created a logo that suggested a flower in the formation of a swirl featured in to the letter O in the title and by putting attention on the logo design along with the figure of a hummingbird floating above the logo itself. The obvious path in creating a company logo is usually the wrong path and in this case, the design ended up not being about the orchid but instead put the emphasis on the feeling that they wanted to transmit to their patrons.

Arabian horse logo design created for a horse cattle ranch that focuses on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind logotype concept fashioned to epitomize the unique physical traits of the Arabian breed of horses. With a distinctive head shape and higher tail carriage, the Arabian is one of the most immediately identifiable equine types in the world.

Las Cafe logo layout a little dining establishment, layout contains a modified manuscript typeface which hovers above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, design consists of a modified script typeface which floats over a team of elaborate lines and dots.

Logo style for a software programmer the design functions and also renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. However, it represented something to the business owner of the company and in many cases the substance supporting a company logo is just as important as how it brands the business it stands for.

Develop logo style produced for a Missoula, Montana indoor developer, design feature a collection of red circles that intersect as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Missoula, Montana interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who organizes, researches, coordinates, and oversees such projects. Interior design is a multifaceted profession that includes conceptual development, area planning, location inspections, programming, research study, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style done for Advanced Leadership Solutions, the personalities for letter V and also A in middle of words advanced have been customized to tie straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Missoula, Montana logo design job was performed for a management expert that enables business professionals to develop into more successful at managing people, expectations, and productivity.
A logo style including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly understood the market was primed for an outdoor sporting store that functions as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of passions, a spot to sell off their previously owned products to other sports enthusiasts. I tailored their Missoula logo design dsign utilizing an image that garners the interest of vehicles and sends an image that invokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo design MQ farms, this logo style has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually created for an Missoula, Montana regional farm it was really devised for a products broker, and this particular logo design was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to generate a graphic that projected self-assurance, success, and opulence.

 Missoula Logo design for a not-for-profit, Turning Factor Solutions - the logo design function for outwardly dealing with arrow and also the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they preferred, this can be a good thing or a bad thing. Good in that it grants a designer the liberty to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye without knowing where the target is. Luckily, in this instance, I struck a bullseye with the 1st go.

Logo created for making use of an indication for the restaurant (Brewgrrs), it is a luxuriant manuscript typeface that is similar to a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked directly with the owner to produce a logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very easy to read from over a block away.