Nebraska Logo Design

Nearly every new Nebraska  organization understands that they are in need of a logo, however few entrepreneurs thoroughly recognize the pivotal role their business logo will make in their success, or precisely why one logo performs better than another. A company logo has an instant and long-term impact on the success of a business, go with the correct one and it will make the door swing and cash register ring, choose the wrong one and it will be a barrier and a hindrance for the life of an organization.

The logos presented in the ImageCo portfolio help Nebraska businesses succeed, they are effective in any given situation and the reason why they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logos do not demand deliberation, they can be grasped in merely a glance.
  2. Scalability: from business cards to signboards a scalable logo will be legible and just as emotive at any dimension.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they stand for.
  5. Relevance: a business logo needs to be enduring and will feel relevant today, tomorrow, and forty years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bike created for a Nebraska coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were launching in an older part of the town and really wanted to cast a vintage atmosphere without coming across as boring or low energy. I accomplished both tasks via designing a custom logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo style with a microscope slide as well as bacteria designed for Nebraska clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the root causes and effects of diseases, especially the branch of medicine that works with the laboratory evaluation of specimens of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the only instance I recall in which I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Generally I attempt not to be extremely literal with a concept and to a point, this design approaches the company it serves fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more interest grabbing and a lot more memorable.

logo design with a leaping green frog made for a family fun center in Nebraska.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects that come my way, I’ve done dozens of logo designs for surgeons, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to integrate a couple springs into the design but Cool Springz is a fun destination to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design including a group of birds, a hill, a route, a stream, and a tree - developed for Nebraska traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche area because travel photographers don’t shoot locations or things but rather communicate emotional experiences by means of the photos they capture. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon first glance, which I think is quintessential of the majority of good photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I attempted to do something the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Nebraska  logo but also to reveal the depth to her work and in the way that she perceives the world through the lens of her camera.

Nebraska logo layout with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I honestly savor and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however my client, while he loved the concept, really did not care for my choice of birds. This guy genuinely despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this specific variety of sea bird.

When I turn a design over to a customer I urge them to discuss it with friends and family members as well as with other people that they don’t even know so as to get objective viewpoints on the benefit of a design concept. Fortunately, he talked about it with his whole family and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world given that the people that tend to hire a professional to create their business logo realize how important a logo design is for their company so they are much more vested in the end result. Every logo design job has it’s portion of difficulties, however the biggest obstacle is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Nebraska publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, however it is the most crucial part of a published book considering that it is often the very first thing a person sees in the book store. With regard to a publisher, it’s the most ideal opportunity they will ever get to spotlight their brand and get their logo design in front of the people that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has two letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many instances one of the aspects people tend to recollect the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline company situated in LA and while I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to affording a spirit of air travel and it was surely a victory.

Nebraska logo style made use of for advertising and marketing as well as a label design for Vintage Instance includes an old font style design.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, that appeared to be vintage cases. For this custom logo concept I attempted to come up with a logo that possessed a fluid old style feel to it and could easily be utilized for everything from a website to an insignia on brand new cases that looked like they were from another generation.

Logo created for an orthodontist in Nebraska, design include an arc with lines converging through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most difficult logo design jobs due to the fact that it appears that every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to small business marketing, if restaurants approached their advertising in the exact same way dental offices do every one of their logo designs would be a picture explaining anything they served, McDonalds would most likely include an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I actually love doing dental care logo designs simply because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family nonprofit, the logo features 4 personalities surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that conveyed that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize precisely how people ought to think or feel they don’t understand the mission of a logo. If viewers have to consider a logo design to understand what it means, it has failed, a logo needs to be immediately understood and a logo that explains itself will never have the likelihood to be comprehended.

Logo design developed for a hair design studio featuring a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that projected a feeling of calmness and connection for their new hair studio. I created a concept which didn’t go the obvious path of making merely a stylized orchid but instead created a company logo which implied a flower in the pattern of a swirl blended in to the letter O in the title and by placing emphasis on the logo design using the silhouette of a hummingbird floating over the image itself. The obvious path in creating a logo is generally the incorrect path and in this case, the design ended up not being about the orchid but alternately put the focus on the perception that they wanted to forecast to their patrons.

Arabian steed logo style produced for a steed cattle ranch that concentrates on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind brand design styled to manifest the unique physical traits of the Arabian kind of equines. With a different head shape and higher tail carriage, the Arabian is one of the most easily identifiable horse types in the entire world.

Las Coffee shop logo layout a tiny dining establishment, design includes a modified script font which floats above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny dining establishment, style contains a modified manuscript typeface which floats above a team of elaborate lines as well as dots.

Logo layout for a software application designer the design functions and also legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. However, it meant something to the owner of the company and in quite a few cases the significance supporting a company logo is just as important as how it serves the company it stands for.

Develop logo style created for a Nebraska interior designer, layout function a collection of red circles that intersect as well as replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Nebraska  interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, researches, coordinates, and manages such projects. Interior design is a multifaceted profession that includes conceptual development, space planning, site evaluations, programming, analysis, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo style provided for Advanced Management Solutions, the characters for letter V as well as A in center of the word progressed have been modified to tie straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Nebraska logo design assignment was undertaken for a leadership expert that assists business professionals to develop into more efficient at handling people, expectations, and profitability.

A logo layout including a fisherman in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market place was ready for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of passions, a spot to sell off their used equipment to other sports enthusiasts.

I tailored their Nebraska business logo design using an illustration that pulls in the attention of vehicles and projects an image that arouses the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ farms, this logo style has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really developed for an Nebraska  farm it was in reality developed for an investments broker, and this particular logo was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce a image that projects esteem, success, and luxury.

 Nebraska  Logo design for a nonprofit, Turning Factor Solutions - the logo layout attribute for ostensibly dealing with arrow as well as the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they would like, this can be a good thing or a bad thing. Good in that it grants a designer the freedom to discover any concept that comes to mind, bad in that it’s hard to hit a bullseye without realizing where exactly the target is. Fortunately, in this particular instance, I struck a bullseye with the very first try.

Logo made for making use of an indication for the dining establishment (Brewgrrs), it is a luxuriant script typeface that is similar to a renowned sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked directly with the proprietor to create a logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.