Acute Care 360 ImageCo, Kearney, Nebraska, NE,

ImageCo, Kearney, Nebraska, NE,

Evolv Design logo designed by ImageCo, Kearney, Nebraska, NE,

Red Panda Publishers logo designed by ImageCo, Kearney, Nebraska, NE,

Kearney, Nebraska, NE,

ImageCo, Kearney, Nebraska, NE,
ImageCo, Kearney, Nebraska, NE,

Mid Valley Pathology logo designed by ImageCo, Kearney, Nebraska, NE,

FSA OK logo designed by ImageCo, Kearney, Nebraska, NE,

Emerald Heights logo designed by ImageCo, Kearney, Nebraska, NE,

Club Sapphire logo designed by ImageCo, Kearney, Nebraska, NE,

Downtown Dogs logo designed by ImageCo, Kearney, Nebraska, NE,

School board logo designed by ImageCo, Kearney, Nebraska, NE,

Ferry Street Coffee Company logo designed by ImageCo, Kearney, Nebraska, NE,

Stoney Forensic logo designed by ImageCo, Kearney, Nebraska, NE,

Smart kernels logo designed by ImageCo, Kearney, Nebraska, NE,

POINTERS ON CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so whenever a design firm presents a money back guarantee try to remember that they can’t reimburse the amount of time you commit which is eminently more precious than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a design firm can only be evaluated by the quality of their design work, if the work in their portfolio does not contain actual samples odds are they will never be able to deliver a premium logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s purpose is to reflect your personal vision for your company. If a designer isn’t focused on fulfilling your vision, the thing they are really focused on is how soon they will get paid.

Kearney LOGO DESIGN​

For over two decades ImageCo has been helping entrepreneurs develop unforgettable brands. We’ve done branding work for builders, universities, heart surgeons, wedding singers, diners, retail stores, and just about every other kind of business concern you can imagine. What makes us unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every design as if it will be used as an electrical sign. As a result of our sign first technique our identity designs can, and have been employed in everything from garment labels to billboards. Our sign first method insures that our logo designs are just as reliable whether they are used in TV commercials or website headers, they are consistently identifiable, comprehended, and always remembered regardless of scale or purpose.

American Made ★ Design

Something that really sets ImageCo apart from other design firms that you might have encountered online, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are contracted to do, we perform ourselves. Irrespective of the type of design project we take on, business logo, website, trade show banners, or electrical sign, we do not, and never will farm-out our client’s work to companies based outside the US. Whenever you contact us at 1-855-IMAGECO the person that picks up the telephone is ImageCo’s owner and designer, not a broker that marks up the price of your design project and dictates the terms of how you and I conduct business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Nearly every new Kearney entrepreneur knows they need a logo, however few start ups entirely realize the key role their logo design will play in their success, or why one business logo works better than another. A logo has a critical and long term influence on the viability of a company, select the correct one and it can make the door swing and cash register ring, go with the wrong one and it will be a barrier and an impediment for the longevity of a company. The logos included in the ImageCo portfolio help Kearney businesses succeed, they are effective in any given situation and the reason why they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require consideration, they can be comprehended in just a glimpse.
  2. Scalability: from clothing labels to billboards a scalable logo design will remain legible and just as emotive at virtually any scale.
  3. Versatility: logos which operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the product or business they brand.
  5. Relevance: a company logo needs to be timeless and will feel equally relevant today, tomorrow, and twenty five years from now.

understand your brand

Brand – It’s a verb and a noun, it is an identifying mark and also the act of marking something to ensure that it can be identified, its origin originates from the mark branded onto animals. Today a brand indicates basically anything with an objective, whether it be earnings or government agencies, a brand is an inherent aspect of specifying the value of something in the public’s mind.

Branding – Is kind of like advertising and marketing’s attractive sister, they are both from the same family, the distinction being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest aimed at a target market, it’s objective is to develop an image that the target market can connect to.

Brand Image – An image planted and cultivated by advertising and marketing as well as identity design. When someone mentions the brand names Ferrari or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a car with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of speed, beauty, of something dangerous and exotic . That is brand image and that is what makes people purchase those brands. Brand image is why people identify with specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Agencies – If you reflect on the history of the majority of branding companies you’ll find that they are frequently rebranded marketing and advertising firms. When someone claims they are in advertising most individuals will likely have a preconceived notion about the type of work they do anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that specializes in a type of visual design that helps shape the perception of a company, a product or a company. Brand identity designers develop logo designs, sign designs, product packaging, and collateral material such as business cards, stationery, and also sales brochures. Some visual designers also build websites and also software interfaces. The important function of a brand identity designer is to develop the visual cues and a psychological tone with the objective of affecting actions, results and also assumptions.

Featured signs/logos

Retro logo design of a bike developed for a Kearney coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were launching in an old section of the town and really wanted to visualize a vintage feel without coming across as uninteresting or low energy. I accomplished the two jobs via developing a custom logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

clinical logo design with a microscopic lense slide and also bacteria made for Kearney clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the root causes and outcomes of diseases, especially the branch of medicine which deals with the clinical evaluation of specimens of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recollect in which I was able to incorporate a bacteria-laden microscope slide into a logo design.

Typically I try not to be excessively literal with a design and to a degree, this design approaches the company it serves fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more focus grabbing and more memorable.

logo design with a leaping eco-friendly frog made for a family fun facility in Kearney.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever gotten the opportunity to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to incorporate a few springs into the concept but Cool Springz is a fun place to go and spring does not actually resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo featuring a flock of birds, a hill, a trail, a stream, and also a tree - developed for Kearney traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche area because travel photographers tend not to shoot places or things but instead communicate emotional journeys through the pictures they capture. The idea behind this logo composition was to use negative space to communicate more than what was visible upon initial view, which I think is representative of the majority of professional photographers in that they frequently tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness which can’t be communicated with mere words. I attempted to do something similar to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Kearney logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Kearney logo design with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I really enjoy and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but the customer, while he liked the concept, didn’t care for my choice of birds. This particular guy seriously disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his contempt for this specific breed of sea bird.

When I turn a concept over to a customer I encourage them to share it with friends and family as well as with folks that they don’t actually know so as to get unbiased opinions on the worthiness of a design. Fortunately, he shared it with his whole family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world because the people that are inclined to hire a professional to create their business logo recognize how important a logo design is for their company so they are much more invested in the result. Every logo design project possesses it’s share of challenges, however the largest challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Kearney publication author

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, yet it really is the most critical part of a published book given that it is often the first thing a person views in the bookstore. Regarding a publishing company, it’s the opportunity they will ever get to promote their label and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and depart however it seems like that in many cases one of the aspects people often tend to recollect the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle air service located in LA and although I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a spirit of air travel and it was undoubtedly a victory.

 Kearney logo style made use of for marketing as well as a tag style for Vintage Case features an archaic font layout.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that appeared to be much older cases. For this logo concept I attempted to come up with a logo that provided a fluid vintage feel to it and could easily be utilized for everything from a website to an insignia on brand new cases that appeared like they were from another era.

Logo produced for an orthodontist in Kearney, layout include an arc with lines converging via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging and difficult logo jobs considering that it appears that every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to business marketing, if restaurants approached their branding in the very same way dental practices do every one of their logos would definitely be a picture trying to explain something they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dental business logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members nonprofit, the logo includes 4 characters staggered in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the folks in his community. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or institution hopes to project.

The McNally Foundation’s name presented a unique opportunity to do a logo which conveyed that they were about families without being overtly corny about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo to explain exactly how people ought to think or feel they don’t understand the objective of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that describes itself won’t have the opportunity to be comprehended.

Logo design created for a Kearney hair style studio featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo which communicated a sense of relaxation and connection for their new hair salon. I came up with a design that did not go the obvious course of designing just a stylized orchid but instead delivered a company logo that implied a flower in the formation of a swirl incorporated into the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is in most cases the incorrect direction and in this case, the design ended up not being about the flower but alternately put the focus on the perception that they wanted to project to their customers.

Arabian horse logo style created for a steed cattle ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct organization logo concept fashioned to display the unique physical traits of the Arabian breed of equines. With a different head form and very high tail posture, the Arabian is one of the very most quite easily identifiable horse types in the entire world.

Las Cafe, A Kearney restaurant logo style a little dining establishment, design consists of a modified manuscript typeface which hovers over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny restaurant, design includes a changed script font which floats over a group of ornate lines and also dots.

Logo design for a software designer the style functions as well as legendary Kearney element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding to what business they are in or how it relates to their specific location. However it symbolized something to the business owner of the company and in quite a few cases the meaning supporting a company logo is equally as important as how it brands the organization it stands for.

Advance logo layout created for a Kearneyinterior developer, design attribute a collection of red circles that converge and replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kearney interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, investigates, coordinates, and manages such projects. Interior design is a diverse occupation that includes conceptual development, space planning, site inspections, programming, investigation, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo design provided for Advanced Leadership Solutions in Kearney, the characters for letter V as well as A in middle of the word advanced have been customized to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kearney logo design job was performed for a management consultant that aids business leaders to develop into more effective at overseeing people, expectations, and profitability.

A Kearney business logo layout including an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was prepared for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a place to sell off their used goods to other sports enthusiasts.

I created their Kearney business logo design using a graphic which pulls in the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.

Logo layout MQ farms, this Kearney company logo style has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually created for an Kearney area farm it was actually developed for a products broker, and this particular creative logo was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to make an identity that projected confidence, effectiveness, and wealth.

 Kearney Logo design for a nonprofit, Turning Point Solutions - the logo style attribute for externally dealing with arrowhead as well as the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they would like, this can be a good thing or a bad thing. Good in that it offers a designer the flexibility to explore any concept that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of recognizing where exactly the target is. Luckily, in this particular case, I struck a bullseye with the first shot.

Logo created for the use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript font that is reminiscent of a popular Kearney sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the business owner to produce a business logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung over their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Electrical sign design for Kearney restaurnat designed by Kearney Sign Company
Kearney logo design and brand identity design for Kearney companies
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,

Logo designed by ImageCo, Kearney, Nebraska, NE,

Logo designed by ImageCo, Kearney, Nebraska, NE,

Logo designed by ImageCo, Kearney, Nebraska, NE,

Logo designed by ImageCo, Kearney, Nebraska, NE,

Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,
Logo designed by ImageCo, Kearney, Nebraska, NE,