Lincoln Logo Design

Each and every new Lincoln company realizes that they require a logo, yet few entrepreneurs entirely recognize the key role their business logo can perform in their becoming successful, or why one business logo functions more effectively than another. A logo has an immediate and long-term influence on the success of a company, choose the correct one and it can make the door swing and cash register ring, choose the wrong one and it can be a barrier and an impediment for the life of a business. The logos included in the ImageCo portfolio help Lincoln companies prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be realized in merely a glance.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and just as emotive at virtually any size.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they represent.
  5. Relevance: a company logo should be lasting and will feel relevant today, tomorrow, and forty years from now.

Retro logo design of a bicycle developed for a Lincoln coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were actually opening in an older part of the town and wanted to visualize a retro feel without coming across as monotonous or low energy. I accomplished each of the jobs via creating a custom logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo design with a microscopic lense slide and bacteria developed for Lincoln clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the causes and outcomes of diseases, especially the branch of healthcare that deals with the clinical assessment of samplings of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the sole instance I recall in which I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Generally I try not to be overly literal with a concept and to a point, this specific design approaches the company it represents very literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more intriguing, more focus grabbing and a lot more meaningful.

logo layout with a leaping environment-friendly frog designed for a household fun facility in Lincoln.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park that I have ever gotten the opportunity to work on.

Given that the full name of the company has the word springz in its name the clear choice would have been to feature a couple springs into the concept but Cool Springz is a fun location to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for advertising. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo featuring a flock of birds, a mountain, a route, a stream, and a tree - designed for Lincoln travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche sector due to the fact that travel photographers tend not to capture locations or things but rather project emotional experiences by means of the pictures they record. The thought behind this logo design was to utilize negative space to convey more than what was visible upon first view, which I think is representative of almost all good photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance which can’t be conveyed with just words. I made an effort to do something similar to this logo design by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Lincoln logo but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Lincoln logo design with a seagull used for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I genuinely take pleasure in and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however my client, even though he liked the concept, didn’t care for my choice of birds. This particular man really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his hatred for this particular type of sea bird.

When I turn a concept over to a customer I urge them to discuss it with colleagues and family members as well as with people that they don’t even know so as to get impartial opinions on the value of a concept. Fortunately, he talked about it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world given that the people that have a tendency to hire a professional to create their logo comprehend how essential a logo is for their organization so they are way more vested in the final result. Every logo job possesses it’s allotment of hurdles, but the most significant challenge is finding that sweet spot in a design that works really well at the task it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo design with bamboo in the background, layout for Lincoln book author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, however it is the most important part of a published book since it is ordinarily the primary thing a person sees in the bookstore. Concerning a publishing company, it’s the optimal opportunity they will likely ever have to advertise their product and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many instances one of the aspects folks often tend to recall the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle air service based in LA and while I’m not certain it really “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of airline flight and it was certainly a winner.

 Lincoln logo style utilized for advertising and marketing as well as a tag layout for Vintage Instance features an old typeface style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, that looked to be antique cases. For this custom logo concept I sought to come up with a logo that had a fluid nostalgic feel to it and could be utilized for everything from a web site to a label on brand new cases that appeared like they were from a different era.

Logo produced for an orthodontist in Lincoln, style consist of an arc with lines intersecting through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo design jobs because it appears that each and every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to company marketing, if restaurants approached their branding in the exact same way dental professionals do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth related to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dentistry logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family not-for-profit, the logo features 4 personalities startled in height to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the people in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name presented a distinct opportunity to do a logo which communicated that they were about families without being overtly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo to summarize specifically how people ought to think or feel they don’t understand the mission of a logo. If you have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo that describes itself won’t have the likelihood to be understood.

Logo style produced for a hair style studio including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that conveyed a spirit of serenity and connection for their new hair salon. I came up with a concept that didn’t go the obvious path of creating merely a stylized orchid but rather created a logo that implied an orchid in the formation of a swirl featured into the letter O in the title and by putting attention on the logo design using the figure of a hummingbird hovering over the image itself. The obvious path in designing a company logo is frequently the incorrect path and in this case, the design ended up not being about the orchid but instead placed the importance on the perception that they wanted to project to their customers.

Arabian horse logo style produced for a horse cattle ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created an original company logo concept tailored to embody the unique physical traits of the Arabian pedigree of horses. With a different head form and high tail posture, the Arabian is one of the most quite easily recognizable horse lineages in the whole world.

Las Coffee shop logo layout a tiny dining establishment, style includes a modified script font which hovers over a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny restaurant, style consists of a changed script typeface which floats above a team of elaborate lines and dots.

Logo layout for a software designer the style features as well as renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in quite a few cases the symbolism behind a logo design is equally as important as how it serves the business it represents.

Evolve logo design produced for a Lincoln interior designer, design feature a collection of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lincoln interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, researches, collaborates, and manages such tasks. Interior design is a diverse occupation that includes conceptual development, area planning, site evaluations, programming, study, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and also A in center of words progressed have actually been changed to tie straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Lincoln logo design assignment was undertaken for a leadership advisor that enables business leaders to become more successful at handling people, expectations, and profitability.

A logo design including an angler in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly realized the market was primed for an outdoor sporting store that operates as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of interests, a place to sell off their used equipment to other sports enthusiasts. I tailored their Lincoln logo dsign using a graphic which garners the attention of traffic and projects an image that calls to mind the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo layout MQ farms, this logo layout has actually a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t really composed for an Lincoln regional farm it was actually devised for an investments broker, and this particular company was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce a graphic that projected self-assurance, success, and opulence.
Logo design designed for making use of an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is similar to a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the owner to produce a logo that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very legible from over a block away.