North Platte Logo Design

Nearly every new North Platte venture knows they need a logo, but few entrepreneurs thoroughly comprehend the pivotal role their organization logo can perform in their becoming successful, or precisely why one logo design functions better than another. A company logo has a critical and long term influence on the prosperity of a company, choose the correct one and it will make the door swing and phone ring, choose the wrong one and it will be a barrier and an impediment for the life of a business. The logos included in the ImageCo portfolio help North Platte businesses prosper, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t demand contemplation, they can be realized in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and equally emotive at any dimension.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they stand for.
  5. Relevance: a logo should be lasting and should feel relevant today, tomorrow, and thirty years from today.

Retro logo layout of a bicycle created for a North Platte coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually opening in an old part of the town and hoped to visualize a retro tone without appearing as uninteresting or low energy. I achieved both jobs via developing a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

clinical logo design with a microscopic lense slide and bacteria developed for North Platte medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the root causes and outcomes of diseases, mainly the field of healthcare which works with the clinical evaluation of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the only instance I remember where I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Typically I attempt not to be extremely literal with a design and to a point, this design approaches the company it represents rather literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more interest grabbing and much more memorable.

logo design with a leaping eco-friendly frog made for a household enjoyable facility in North Platte.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for doctors, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to incorporate a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more lively high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for advertising. I also think this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a hill, a trail, a stream, and also a tree - developed for North Platte traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche area due to the fact that travel photographers don’t shoot places or things but rather project emotional experiences through the pictures they capture. The idea behind this logo concept was to make use of negative space to communicate more than what was visible upon first glance, which I think is representative of almost all good photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I tried to do something the same to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  North Platte logo design but also to show the depth in her art and in the way that she sees the world through the lens of her camera.

 North Platte logo layout with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I genuinely take pleasure in and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but the customer, while he loved the concept, didn’t care for my choice of birds. This guy seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his scorn for this specific type of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and family members as well as with folks that they don’t actually know so as to get honest opinions on the value of a design concept. Fortunately, he shared it with his whole family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logos are a strange animal in the design world because the people that are inclined to hire a professional to create their business logo understand how important a logo design is for their organization so they are way more vested in the outcome. Every logo design project has it’s share of difficulties, but the largest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo style with bamboo in the background, style for North Platte publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, but it really is the most crucial part of a printed book given that it is often the very first thing a person views in the book store. With respect to a publishing company, it’s the opportunity they will likely ever have to publicize their label and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many cases one of the traits consumers tend to recollect the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline situated in LA and although I’m not sure it actually “took off” their custom logo didn’t ground them. The bookend A’s in their brand lent itself well to conferring a sense of air travel and it was certainly a victory.

 North Platte logo style utilized for advertising as well as a label layout for Vintage Case features an antiquated typeface layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which looked to be antique cases. For this logo design I tried to come up with a logo that possessed a fluid nostalgic feel to it and could be used for everything from a web site to a label on brand new cases that appeared like they were from a different generation.

Logo created for an orthodontist in North Platte, design include an arc with lines intersecting with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most difficult logo design projects due to the fact that it appears that each and every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden fields when it comes to company branding, if restaurants approached their advertising in the very same way dental professionals do every one of their company logos would definitely be a picture explaining anything they served, McDonalds would probably have an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really enjoy doing dentistry logo designs because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design developed for a household not-for-profit, the logo design includes 4 personalities surprised in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the residents in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution wants to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design that conveyed that they were about families without being overtly corny about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe specifically how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo design that explains itself won’t have the chance to be understood.

Logo style created for a hair style workshop including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that projected an atmosphere of simplicity and class for their new hair salon. I came up with a design that did not go the obvious direction of crafting merely a stylized orchid but instead designed a logo which suggested a flower in the pattern of a swirl featured into the letter O in the title and by putting emphasis on the concept with the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a logo design is oftentimes the wrong direction and in this case, the design ended up not being about the orchid but alternately placed the focus on the perception that they wanted to transmit to their patrons.

Arabian equine logo style produced for a horse ranch that focuses on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a unique creative logo design customized to epitomize the unique physical traits of the Arabian type of equines. By having an unique head form and high tail posture, the Arabian is one of the highly quite easily identifiable horse breeds in the whole world.

Las Cafe logo design a little restaurant, style consists of a customized script font which hovers over a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small restaurant, layout consists of a modified script font style which hovers above a group of elaborate lines and also dots.

Logo layout for a software designer the layout functions and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the company and in quite a few cases the meaning behind a business logo is just as important as how it serves the company it stands for.

Progress logo style created for a North Platte indoor developer, style attribute a collection of red circles that converge and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a North Platte interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, researches, collaborates, and oversees such tasks. Interior design is a diverse profession that includes conceptual development, space planning, site inspections, programming, research study, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style provided for Advanced Management Solutions, the characters for letter V and also A in middle of words progressed have actually been modified to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This North Platte logo design project was carried out for a leadership specialist that enables business professionals to become more efficient at supervising people, expectations, and productivity.

A logo layout featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of passions, a place to market their previously owned goods to other sports enthusiasts. I created their North Platte logo design dsign along with an illustration that grabs the attention of traffic and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo style MQ ranches, this logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t really produced for an North Platte regional farm it was really developed for a commodities broker, and this brand was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to design a graphic that projects self-assurance, success, and luxury.
Logo designed for making use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant manuscript font style that is evocative a renowned sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked directly with the owner to create a logo design that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung above their doors, and was highly visible and very legible from over a block away.