Omaha Logo Design

Each and every new Omaha business knows they require a logo, yet few new business owners entirely grasp the crucial role their company logo will perform in their financial success, or the reason that one business logo functions more effectively than another. A company logo has a critical and long term influence on the growth of a business, go with the correct one and it will make the door swing and cash register ring, select the wrong one and it can be a barrier and a hindrance for the longevity of an organization. The logos featured in the ImageCo portfolio help Omaha companies prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these five things in common.
  1. Simplicity: simple logo designs don’t require contemplation, they can be grasped in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable logo will be legible and equally emotive at every dimension.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a business logo must be enduring and will feel relevant today, tomorrow, and thirty years from today.

Retro logo style of a bike developed for a Omaha coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were actually launching in an older part of the town and wished to visualize a retro atmosphere without coming across as stodgy or low energy. I achieved both of these jobs via designing a company logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo layout with a microscope slide and also germs designed for Omaha clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the root causes and effects of diseases, mainly the branch of medicine that works with the clinical assessment of samplings of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is the only instance I recollect in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be extremely literal with a concept and to a degree, this specific design approaches the company it represents fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more intriguing, more attention grabbing and even more memorable.

logo design with a leaping green frog created for a family members fun center in Omaha.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects which come my way, I’ve produced dozens of logo designs for health care providers, dentists, and attorneys but Cool Springz is without question the only trampoline park that I have ever gotten the opportunity to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to integrate a couple springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I did was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo design including a group of birds, a hill, a trail, a stream, and also a tree - designed for Omaha traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche area because travel photographers tend not to shoot locations or things but rather reveal emotional journeys through the photos they record. The thought behind this logo design was to use negative space to project more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they oftentimes convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I tried to do something comparable to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Omaha logo design but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Omaha logo design with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I truly take pleasure in and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but my client, while he liked the concept, really did not care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his contempt for this specific type of sea bird.

When I turn a design over to a customer I encourage all of them to discuss it with colleagues and family members as well as with people that they don’t actually know so as to get objective judgements on the value of a design concept. Fortunately, he discussed it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world because the people that tend to hire a professional to design their logo recognize how important a logo design is for their organization so they are much more invested in the final result. Every logo design job possesses it’s portion of difficulties, however the greatest obstacle is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, style for Omaha book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, however it really is the most critical part of a published book because it is often the first thing a person views in the bookstore. For a publishing company, it’s the optimal opportunity they will likely ever have to advertise their product and get their logo design in front of the people that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it looks like that in many instances one of the traits individuals often tend to recollect the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline situated in LA and although I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a feeling of flight and it was certainly a victory.

 Omaha logo style used for advertising and marketing as well as a label layout for Vintage Case includes an old font style layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that appeared to be older cases. For this custom logo design I strove to come up with a logo that possessed a fluid vintage feel to it and could be used for every thing from a web page to a label on brand new cases that seemed like they were from a different point in time.

Logo produced for an orthodontist in Omaha, layout include an arc with lines intersecting via it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most difficult logo projects considering that it appears that every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden careers when it comes to small business marketing, if restaurants approached their branding in the very same way dental practices do every one of their logos would definitely be a picture trying to explain something they served, McDonalds would likely contain an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental logos simply because it challenges me to come up with a design that implies dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a family members not-for-profit, the logo design features 4 personalities surprised in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution hopes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that conveyed that they were about families without being openly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo to illustrate exactly how individuals ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that describes itself won’t have the chance to be comprehended.

Logo style developed for a hair design workshop featuring a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that conveyed an atmosphere of simplicity and elegance for their new hair studio. I created a concept which didn’t go the obvious course of creating simply a stylized orchid but rather designed a company logo which suggested an orchid in the formation of a swirl incorporated in to the letter O in the name and by placing attention on the concept using the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a business logo is usually the incorrect direction and in this case, the design ended up not being about the orchid but alternately put the focus on the feeling that they really wanted to transmit to their patrons.

Arabian equine logo layout created for a steed cattle ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original creative logo concept tailored to manifest the unique physical traits of the Arabian breed of equines. With a distinctive head shape and high tail carriage, the Arabian is one of the most quite easily recognizable horse types in the entire world.

Las Cafe logo layout a tiny restaurant, style contains a customized script font which floats above a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny restaurant, layout includes a changed script font which floats above a team of ornate lines as well as dots.

Logo style for a software application programmer the layout attributes and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in many cases the significance supporting a company logo is equally as important as how it serves the organization it stands for.

Advance logo style developed for a Omaha indoor designer, layout feature a collection of red circles that intersect as well as replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Omaha interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, researches, collaborates, and manages such tasks. Interior design is a diverse profession that includes conceptual development, space planning, location assessments, programming, study, interacting with the stakeholders of a project, construction supervision, and implementation of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and also A in center of the word advanced have actually been customized to connect directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Omaha logo design job was carried out for a management guide that aids business professionals to become more successful at supervising people, expectations, and productivity.

A logo design featuring a fisherman in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was primed for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a place to market their previously owned goods to other sports enthusiasts. I designed their Omaha logo dsign with a graphic that seizes the interest of traffic and sends an image that calls to mind the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo style has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really composed for an Omaha area farm it was in reality developed for an investments broker, and this logo design was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to produce a graphic that projected assurance, effectiveness, and prosperity.
Logo made for making use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript typeface that is similar to a popular sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project where I worked directly with the business owner to design a business logo which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very legible from over a block away.