Enterprise Logo Design

Each and every new Enterprise business understands that they need a logo, however few new business owners thoroughly are aware of the pivotal role their company logo can play in their success, or precisely why one business logo works more effectively than another. A logo design has an instant and lasting impact on the prosperity of a business, choose the correct one and it will make the door swing and phone ring, select the incorrect one and it can be an obstacle and a hindrance for the longevity of an organization. The logos featured in the ImageCo portfolio help Enterprise companies succeed, they are effective in any given scenario and the reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logo designs do not require deliberation, they can be grasped in merely a look.
  2. Scalability: from business cards to billboards a scalable logo will continue to be legible and just as emotive at virtually any dimension.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they stand for.
  5. Relevance: a logo design should be lasting and will feel relevant today, tomorrow, and thirty years from today.

Retro logo style of a bike developed for a Enterprise coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were actually launching in an old section of the area and hoped to visualize a nostalgic feel without appearing as stodgy or low energy. I fulfilled each of the jobs via developing a logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo layout with a microscopic lense slide and bacteria created for Enterprise medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the triggers and outcomes of diseases, especially the branch of healthcare which works with the laboratory examination of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I remember where I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be overly literal with a concept and to a degree, this design approaches the company it represents rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more attention grabbing and much more unforgettable.

logo layout with a jumping environment-friendly frog created for a family fun center in Enterprise.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects which come my way, I’ve done dozens of logo designs for physicians, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun location to go and spring doesn’t really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for advertising. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design including a flock of birds, a hill, a path, a stream, as well as a tree - made for Enterprise traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers tend not to capture locations or things but instead communicate emotional experiences by means of the pictures they capture. The thought behind this logo design was to utilize negative space to communicate more than what was visible upon first glance, which I think is representative of almost all good photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional fullness that can’t be communicated with just words. I attempted to do something very similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Enterprise logo but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

 Enterprise logo style with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I seriously take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however my client, even though he liked the concept, didn’t care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this particular variety of sea bird.

When I turn a concept over to a client I encourage all of them to share it with friends and colleagues and family as well as with individuals that they don’t actually know so as to get honest point of views on the merit of a design concept. Fortunately, he talked about it with his whole family and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logos are a strange creature in the design world given that the people that are inclined to hire a professional to design their business logo recognize how important a logo design is for their organization so they are much more vested in the result. Every logo design project has it’s portion of obstacles, but the biggest challenge is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Enterprise publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, yet it really is the most essential part of a printed book because it is in most cases the first thing a person sees in the book shop. With regard to a publisher, it’s the absolute best opportunity they will likely ever get to publicize their brand and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has two letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many instances 1 of the items people tend to recall the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline situated in LA and while I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a feeling of airline flight and it was certainly a victory.

 Enterprise logo style utilized for advertising and marketing and a tag layout for Vintage Instance features an archaic font design.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that appeared to be older cases. For this business logo concept I strove to come up with a logo that had a fluid old style feel to it and could be utilized for every thing from a web page to a label on brand new cases that appeared like they were from a different generation.

Logo created for an orthodontist in Enterprise, style include an arc with lines converging with it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most difficult logo projects considering that it appears that every single dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to company branding, if dining establishments approached their advertising in the same way dental practices do every one of their company logos would definitely be a picture explaining something they served, McDonalds would probably include an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dental business logos because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a household not-for-profit, the logo features 4 personalities staggered in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo design which conveyed that they were about families without being overtly tacky about it. The intention of a logo is to be remembered and recognized and if the designer attempts to use the logo design to illustrate exactly how people ought to think or feel they don’t understand the mission of a logo. If people have to think about a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that describes itself will never have the likelihood to be understood.

Logo design created for a hair style studio featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that conveyed a feeling of peace and class for their new hair studio. I created a design which did not go the obvious path of creating simply a stylized orchid but rather designed a logo that suggested an orchid in the pattern of a swirl integrated in to the letter O in the title and by putting attention on the concept using the figure of a hummingbird floating above the image itself. The obvious path in designing a business logo is generally the wrong direction and in this case, the design ended up not being about the flower but instead placed the importance on the perception that they wanted to project to their customers.

Arabian steed logo style developed for a steed cattle ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a unique custom logo concept customized to embody the unique physical traits of the Arabian pedigree of horses. By having an unique head shape and high tail carriage, the Arabian is one of the highly quite easily identifiable horse types in the whole world.

Las Cafe logo design a tiny dining establishment, layout includes a changed manuscript typeface which hovers above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, style contains a customized manuscript typeface which floats over a group of elaborate lines and also dots.

Logo design for a software application developer the style functions and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the owner of the business and in quite a few cases the significance behind a logo design is just as important as how it serves the business it stands for.

Develop logo layout developed for a Enterprise interior developer, design attribute a series of red circles that converge as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Enterprise interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, investigates, coordinates, and manages such projects. Interior design is a diverse profession that involves conceptual development, area planning, site inspections, programming, analysis, corresponding with the stakeholders of a project, building and construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V as well as A in center of words progressed have been changed to tie straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Enterprise logo design assignment was performed for a leadership coach that enables business leaders to develop into more efficient at handling people, expectations, and productivity.

A logo style including a fisherman in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly understood the market place was prepared for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a location to sell their previously owned products to other sports enthusiasts. I designed their Enterprise business logo dsign utilizing an illustration that garners the interest of vehicles and sends an image that arouses the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo layout has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really produced for an Enterprise area farm it was in reality devised for an investments broker, and this logo design was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to design a image that projects self-confidence, effectiveness, and wealth.
Logo design designed for the use of a sign for the dining establishment (Brewgrrs), it is an ornate script font style that is evocative a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked closely with the proprietor to design a business logo that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very easy to read from over a block away.