Spring Valley Logo Design

Virtually every new Spring Valley venture realizes that they need a logo, but few entrepreneurs fully recognize the crucial role their logo design will play in their becoming successful, or the reason that one logo design performs more effectively than another. A logo design has an immediate and lasting effect on the growth of a business, go with the right one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and a hindrance for the longevity of a business. The logos included in the ImageCo portfolio help Spring Valley companies succeed, they are effective in any given circumstance and the reason why they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logo designs do not demand deliberation, they can be understood in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and just as emotive at every size.
  3. Versatility: logos that function on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they stand for.
  5. Relevance: a logo must be lasting and will feel relevant today, tomorrow, and thirty years from today.

Retro logo style of a bicycle created for a Spring Valley coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually opening in an old part of the area and really wanted to visualize an old-fashioned vibe without appearing as boring or low energy. I achieved each of the tasks via creating a custom logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo layout with a microscope slide and also bacteria made for Spring Valley medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the triggers and effects of diseases, mainly the branch of medicine which works with the clinical examination of samplings of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Typically I attempt not to be extremely literal with a concept and to a point, this specific design approaches the company it serves rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more attention grabbing and much more memorable.

logo design with a leaping environment-friendly frog created for a household fun facility in Spring Valley.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental experts, and legal professionals but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to incorporate a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I created was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo featuring a flock of birds, a mountain, a route, a stream, and also a tree - made for Spring Valley traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to shoot locations or things but rather communicate emotional experiences through the images they record. The idea behind this logo design was to use negative space to reveal more than what was visible upon initial view, which I think is quintessential of the majority of professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance that can’t be revealed with just words. I tried to do something comparable to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Spring Valley logo design but also to illustrate the depth in her work and in the way that she sees the world through the lens of her camera.

 Spring Valley logo layout with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I seriously savor and the Coastal Wireless project was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A however the customer, while he liked the concept, really did not care for my choice of birds. This particular guy truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his scorn for this specific variety of sea bird.

When I turn a design over to a client I encourage all of them to discuss it with colleagues and family members as well as with other people that they don’t actually know so as to get impartial assessments on the merit of a design concept. Fortunately, he discussed it with his whole family and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange creature in the design world given that the people that tend to hire a professional to create their logo design understand how vital a logo design is for their business so they are way more invested in the end result. Every logo job possesses it’s allotment of difficulties, however the largest obstacle is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Spring Valley publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, however it really is the most essential part of a printed book because it is in most cases the very first thing a person views in the book store. With regard to a publisher, it’s the most ideal opportunity they will likely ever have to spotlight their brand and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart however it seems that in many cases 1 of the aspects consumers often tend to recollect the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle air service based in LA and while I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a good sense of airline flight and it was certainly a success.

 Spring Valley logo layout used for marketing and also a tag design for Vintage Instance includes an old font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that appeared to be much older cases. For this brand concept I strove to come up with a logo that provided a fluid old-fashioned feel to it and could easily be used for everything from a web page to an insignia on brand new cases that looked like they were from another generation.

Logo produced for an orthodontist in Spring Valley, style include an arc with lines converging via it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging logo jobs due to the fact that it appears that every single dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden careers when it comes to small business marketing, if restaurants approached their branding in the very same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really enjoy doing dental care logo designs simply because it challenges me to come up with a design that implies dentistry or a certain field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo made for a family members not-for-profit, the logo design includes 4 personalities surprised in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution wishes to relate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which conveyed that they were about families without being overtly corny about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to describe precisely how people ought to think or feel they don’t understand the objective of a logo. If viewers have to think about a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that describes itself won’t have the opportunity to be comprehended.

Logo style produced for a hair style workshop featuring a script font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which carried a feeling of simplicity and connection for their new hair studio. I came up with a design that did not go the obvious direction of designing simply a stylized orchid but instead crafted a business logo which implied an orchid in the formation of a swirl incorporated in to the letter O in the name and by putting emphasis on the concept with the silhouette of a hummingbird floating over the image itself. The obvious path in designing a logo design is generally the incorrect direction and in this case, the design ended up not being about the flower but alternately laid the attention on the perception that they wanted to project to their customers.

Arabian equine logo layout developed for a steed ranch that focuses on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind brand concept tailored to exemplify the unique physical traits of the Arabian breed of equines. By having an identifiable head form and higher tail posture, the Arabian is one of the highly quite easily recognizable horse lineages in the whole world.

Las Cafe logo layout a little dining establishment, style consists of a changed manuscript font which floats over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, layout contains a modified script font which hovers above a team of ornate lines and dots.

Logo style for a software program programmer the style features and also iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. But it intimated something to the owner of the business and in many cases the symbolism behind a logo is just as important as how it brands the business it stands for.

Develop logo style created for a Spring Valley interior developer, style feature a collection of red circles that converge and replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Spring Valley interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who organizes, investigates, coordinates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, area planning, location evaluations, programming, analysis, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Management Solutions, the characters for letter V and also A in center of the word progressed have actually been changed to connect directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Spring Valley logo design job was performed for a leadership consultant that aids business professionals to become more successful at overseeing people, expectations, and profitability.

A logo layout featuring a fisherman in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the founders of On the Fly understood the market was prepared for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all kinds of passions, a location to sell their previously owned products to other sports enthusiasts. I designed their Spring Valley logo design dsign using an image that garners the interest of vehicles and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo style MQ farms, this logo design has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t really created for an Spring Valley regional farm it was really designed for an investments broker, and this particular logo was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce an identity that projects assurance, success, and luxury.
Logo designed for the use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is similar to a popular sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked closely with the proprietor to produce a business logo that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very legible from over a block away.