Bedford Logo Design

Nearly every new Bedford business understands that they are in need of a logo, however few entrepreneurs fully are aware of the essential role their logo design will take in their becoming successful, or why one logo works far better than another. A company logo has an instant and sustaining effect on the prosperity of a business, go with the correct one and it will make the door swing and cash register ring, select the incorrect one and it will be an obstacle and an impediment for the longevity of a business. The logos presented in the ImageCo portfolio help Bedford businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs don’t demand consideration, they can be comprehended in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo will continue to be legible and equally emotive at every scale.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo must be enduring and will feel relevant today, tomorrow, and twenty five years from today.

Retro logo style of a bike produced for a Bedford coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were actually opening up in an old part of the area and hoped to project a vintage atmosphere without coming across as monotonous or low energy. I achieved both of these tasks by creating a logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo design with a microscopic lense slide and also germs developed for Bedford clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the root causes and consequences of diseases, especially the field of healthcare which deals with the laboratory evaluation of specimens of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is really the only instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Normally I try not to be extremely literal with a design and to a point, this design approaches the company it represents quite literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more intriguing, more interest grabbing and even more unforgettable.

logo design with a jumping environment-friendly frog created for a family members fun center in Bedford.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs that come my way, I’ve done dozens of logo designs for physicians, dental offices, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to include a couple springs into the concept but Cool Springz is a fun location to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better dynamic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for marketing. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a trail, a stream, and a tree - designed for Bedford traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche area because travel photographers don’t shoot places or things but rather project emotional journeys through the photos they capture. The idea behind this logo design was to use negative space to project more than what was visible upon first view, which I think is representative of the majority of good photographers in that they oftentimes share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I made an effort to do something much the same to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Bedford logo but also to illustrate the depth of her work and in the way that she views the world through the lens of her camera.

 Bedford logo layout with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I truly savor and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however the client, while he liked the concept, didn’t care for my choice of birds. This guy really loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his scorn for this specific kind of sea bird.

When I turn a design over to a client I urge them to talk about it with friends and family members as well as with other people that they don’t even know so as to get unprejudiced judgements on the worthiness of a design concept. Fortunately, he discussed it with his family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original design.

Logos are a strange creature in the design world because the people that are inclined to hire a professional to design their logo design comprehend how vital a logo is for their company so they are much more vested in the outcome. Every logo design project possesses it’s share of obstacles, however the largest challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Bedford book author

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, but it really is the most necessary part of a published book considering that it is often the primary thing a person views in the book store. With respect to a publishing company, it’s the best opportunity they will ever get to promote their brand and get their logo design in front of the men and women that buy actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo design has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems that in many occurrences 1 of the aspects consumers tend to remember the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline located in LA and although I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a spirit of flight and it was certainly a victory.

 Bedford logo design made use of for advertising and marketing as well as a label style for Vintage Instance includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that looked to be much older cases. For this logo concept I attempted to come up with a logo that possessed a fluid vintage feel to it and could easily be used for everything from a web page to a label on brand new cases that appeared like they were from another generation.

Logo developed for an orthodontist in Bedford, layout include an arc with lines intersecting via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can be one of the most challenging and difficult logo jobs because it appears that every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to small business branding, if restaurants approached their advertising in the exact same way dental practices do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth associated to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I actually love doing dentist business logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo created for a family nonprofit, the logo design features 4 personalities startled in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization wants to relate.

The McNally Foundation’s name presented a unique opportunity to do a logo design that communicated that they were about families without being overtly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate precisely how people ought to think or feel they don’t understand the goal of a logo. If viewers have to think about a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that describes itself will never have the opportunity to be comprehended.

Logo design developed for a hair design studio featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design that carried a sense of serenity and class for their new hair salon. I created a design which did not go the obvious path of creating simply a stylized orchid but rather created a logo design that suggested an orchid in the formation of a swirl incorporated into the letter O in the name and by putting attention on the concept using the silhouette of a hummingbird hovering over the image itself. The obvious path in designing a business logo is usually the wrong route and in this case, the design ended up not being about the flower but alternately placed the focus on the emotion that they really wanted to forecast to their customers.

Arabian equine logo design created for a steed ranch that focuses on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created an original organization logo design tailored to embody the unique physical traits of the Arabian breed of horses. By having an unique head shape and very high tail carriage, the Arabian is one of the very most easily recognizable equine breeds in the entire world.

Las Coffee shop logo style a tiny dining establishment, style includes a customized manuscript typeface which hovers above a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, style contains a changed manuscript font style which hovers over a group of luxuriant lines and dots.

Logo style for a software developer the style functions as well as renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the company and in quite a few cases the meaning behind a company logo is just as important as how it brands the business it represents.

Evolve logo layout developed for a Bedford interior designer, layout function a collection of red circles that converge as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Bedford interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, explores, collaborates, and manages such projects. Interior design is a diverse occupation that involves conceptual development, space planning, site examinations, programming, research, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo style provided for Advanced Management Solutions, the characters for letter V as well as A in center of the word advanced have actually been modified to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Bedford logo design project was done for a leadership consultant that assists business leaders to become more successful at managing people, expectations, and productivity.

A logo layout featuring a fisherman in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the owners of On the Fly realized the market place was ready for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a place to sell their previously owned products to other sports enthusiasts. I created their Bedford business logo dsign along with an illustration that pulls in the interest of traffic and projects an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo style MQ ranches, this logo layout has actually an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really composed for an Bedford area farm it was in reality devised for a commodities broker, and this particular company logo was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to make a brand mark that projected confidence, financial success, and affluence.
Logo design designed for using an indicator for the restaurant (Brewgrrs), it is a luxuriant script font that is evocative a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project in which I worked closely with the owner to develop a logo design that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very legible from over a block away.