Acute Care 360 ImageCo, Derry, New Hampshire, NH,

ImageCo, Derry, New Hampshire, NH,

Evolv Design logo designed by ImageCo, Derry, New Hampshire, NH,

Red Panda Publishers logo designed by ImageCo, Derry, New Hampshire, NH,

Derry, New Hampshire, NH,

ImageCo, Derry, New Hampshire, NH,
ImageCo, Derry, New Hampshire, NH,

Mid Valley Pathology logo designed by ImageCo, Derry, New Hampshire, NH,

FSA OK logo designed by ImageCo, Derry, New Hampshire, NH,

Emerald Heights logo designed by ImageCo, Derry, New Hampshire, NH,

Club Sapphire logo designed by ImageCo, Derry, New Hampshire, NH,

Downtown Dogs logo designed by ImageCo, Derry, New Hampshire, NH,

School board logo designed by ImageCo, Derry, New Hampshire, NH,

Ferry Street Coffee Company logo designed by ImageCo, Derry, New Hampshire, NH,

Stoney Forensic logo designed by ImageCo, Derry, New Hampshire, NH,

Smart kernels logo designed by ImageCo, Derry, New Hampshire, NH,

POINTERS FOR CHOOSING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so whenever a design agency presents a money back guarantee try to remember that they can not reimburse the time you commit which is eminently more precious than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a design agency can only be judged by the quality of their design work, if the work in their design portfolio does not feature real world examples odds are they won’t be able to produce a quality logo design.

VISION

A logo’s goal is to be recognized and remembered, and it’s goal is to echo your unique vision for your company. If a logo designer is not focused on realizing your vision, the thing they are really focused on is how soon they will get paid.

Derry LOGO DESIGN​

For over twenty years ImageCo has been helping business owners cultivate notable brands. We’ve undertaken branding work for farmers, schools, diamond miners, party planners, bistros, retailers, and practically every other kind of business you can envision. What makes ImageCo unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every logo design project as though it will be utilized as an electric sign. As a result of our sign first strategy our logo designs can, and have been used in everything from fashion labels to neon signs. Our sign first technique guarantees that our logos are just as effective whether they are used in television commercials or web applications, they are consistently identifiable, comprehended, and always remembered no matter of scale or use.

American Made ★ Design

The thing that truly sets ImageCo apart from many of the design agencies that you may have found on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are retained to perform, we do ourselves. Regardless of the kind of design project we accept, business logo, website design, trade show banners, or electrical sign, we do not, and never will job-out our client’s work to organizations based outside the US. Whenever you call us at 1-855-IMAGECO the individual that answers the telephone is ImageCo’s owner and designer, not a broker that increases the price of your design project and imposes the conditions of how you and I conduct business.

ASPECTS OF A POWERFUL LOGO DESIGN

It’s likely that every new Derry entrepreneur understands that they need a logo, however few start ups thoroughly understand the key role their logo design will perform in their financial success, or precisely why one logo design performs more effectively than another. A logo has a critical and lasting impact on the financial success of a business, choose the right one and it will make the door swing and cash register ring, choose the wrong one and it will be an obstacle and a hindrance for the life span of an organization. The logos presented in the ImageCo portfolio help Derry businesses succeed, they are effective in any given scenario and the main reason they are so effective is that they all have these five things in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be understood in merely a look.
  2. Scalability: from clothing labels to retail signs a scalable logo design will continue to be legible and just as emotive at any scale.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or business they represent.
  5. Relevance: a logo should be enduring and will feel equally relevant today, tomorrow, and twenty years from now.

understanding branding

Brand – It is a verb and also a noun, it is an identifying mark as well as the process of denoting something to make sure that it could be recognized, its origin comes from the mark burned onto livestock. Today a brand symbolizes practically anything with an intention, whether it be earnings or government agencies, a brand is an inherent aspect of specifying the value of a specific thing in the consumer’s mind.

Branding – Is kind of like marketing and advertising’s attractive cousin, they are all from the very same family, the difference being that advertising and marketing are about making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition targeted at a target audience, it’s goal is to develop an image that the audience will relate to.

Brand Image – An image planted and cultivated by advertising and marketing and identity design. When somebody states the names Porsche or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can carry us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and unique . That is brand image and brand image is what makes individuals purchase those brands. Brand image is why people identify with specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Companies – If you look back at the origin of the majority of branding companies you’ll discover that they are frequently rebranded marketing companies. When a person says they are in marketing lots of people will likely have a preconceived notion about the type of work they do anything that can be seen, felt or heard are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that concentrates on a type of visual design that helps form the perception of a company, a product or a business. Brand identity designers create logo designs, signage designs, packaging, as well as collateral products such as cards, stationery, as well as brochures. Some visual designers also develop sites and user interfaces. The essential duty of a brand identity designer is to develop the visual cues and a psychological tone with the goal of affecting actions, results as well as perceptions.

Featured logos & signs

Retro logo style of a bike produced for a Derry coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and cafe were launching in an old section of the town and wished to project a nostalgic tone without appearing as boring or low energy. I fulfilled the two jobs by means of designing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo design with a microscope slide as well as germs created for Derry medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the triggers and effects of diseases, mainly the field of healthcare which works with the clinical examination of samplings of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is the sole instance I recall where I was able to integrate a bacteria-laden microscope slide right into a logo design.

Usually I try not to be overly literal with a concept and to a degree, this design approaches the company it serves fairly literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more interest grabbing and a lot more memorable.

logo style with a leaping eco-friendly frog developed for a family members enjoyable center in Derry.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects which come my way, I’ve done dozens of logo designs for surgeons, dental practices, and lawyers but Cool Springz is without question the one and only trampoline park that I have ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the obvious choice would have been to integrate a couple of springs into the design but Cool Springz is a fun place to go and spring does not actually reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising. I also believe this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and a tree - developed for Derry travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche area because travel photographers don’t shoot locations or things but instead convey emotional journeys through the photos they record. The thought behind this logo concept was to use negative space to communicate more than what was visible upon first view, which I think is representative of the majority of good photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I tried to do something similar to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Derry logo design but also to reveal the depth to her art and in the way that she perceives the world through the lens of her camera.

 Derry logo layout with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however my customer, even though he loved the concept, really did not care for my choice of birds. This particular man genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his aversion for this particular kind of sea bird.

When I turn a concept over to a client I urge all of them to discuss it with friends and colleagues and family members as well as with individuals that they don’t actually know so as to get neutral judgements on the benefit of a design concept. Fortunately, he shared it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Business logos are a weird creature in the design world given that the people that tend to hire an expert to create their logo design understand how crucial a logo design is for their business so they are much more vested in the result. Every logo design project has it’s portion of difficulties, however the largest obstacle is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Derry book publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, nevertheless it really is the most important part of a published book because it is often the primary thing a person views in the book store. Regarding a publishing company, it’s the most ideal opportunity they will ever have to publicize their product and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has 2 letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go however it looks like that in many instances 1 of the traits folks usually tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle airline company located in LA and although I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of airline flight and it was certainly a victory.

 Derry logo design utilized for advertising and also a label layout for Vintage Situation includes an archaic typeface style.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that seemed to be antique cases. For this logo design I attempted to come up with a logo that offered a fluid nostalgic feel to it and could be utilized for anything from a web page to an insignia on brand new cases that seemed like they were from a different point in time.

Logo created for an orthodontist in Derry, design consist of an arc with lines intersecting via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging and difficult logo jobs considering that it seems that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden careers when it comes to company branding, if restaurants approached their branding in the very same way dentists do every one of their logos would be a picture trying to explain something they served, McDonalds would likely have a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family members not-for-profit, the logo features 4 personalities staggered in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or organization wishes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that conveyed that they were about families without being overtly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo design to explain precisely how people ought to think or feel they don’t understand the mission of a logo. If viewers have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that illustrates itself will never have the likelihood to be understood.

Logo layout developed for a Derry hair layout workshop including a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that carried a feeling of relaxation and connection for their new hair studio. I created a design which did not go the obvious direction of making simply a stylized orchid but alternatively designed a company logo that suggested a flower in the formation of a swirl integrated in to the letter O in the title and by placing emphasis on the logo design with the figure of a hummingbird floating over the logo design itself. The obvious path in creating a company logo is generally the wrong path and in this case, the design ended up not being about the orchid but alternately laid the attention on the emotion that they wanted to project to their clients.

Arabian equine logo design developed for an equine ranch that concentrates on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo developed a distinct organization logo design styled to epitomize the unique physical traits of the Arabian breed of equines. By having a distinctive head form and very high tail posture, the Arabian is one of the most immediately identifiable equine types in the whole world.

Las Cafe, A Derry restaurant logo style a little restaurant, style includes a modified manuscript font which floats over a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small restaurant, style includes a modified script font style which floats above a group of luxuriant lines and dots.

Logo design for a software developer the style attributes and famous Derry component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the company and in many cases the substance supporting a logo is equally as important as how it brands the company it stands for.

Evolve logo design created for a Derryindoor developer, design attribute a series of red circles that intersect as well as change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Derry interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, investigates, coordinates, and manages such ventures. Interior design is a multifaceted occupation that includes conceptual development, area planning, site examinations, programming, research, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Leadership Solutions in Derry, the personalities for letter V and also A in center of the word advanced have actually been modified to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Derry logo design project was performed for a leadership expert that enables business professionals to develop into more effective at supervising people, expectations, and profitability.

A Derry business logo layout including an angler in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market was prepared for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a place to sell their used goods to other sports enthusiasts.

I tailored their Derry logo design using an illustration which pulls in the attention of vehicles and sends an image that arouses the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ ranches, this Derry company logo design has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really produced for an Derry regional farm it was in reality created for a commodities broker, and this creative logo was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to generate an identity that projects esteem, effectiveness, and luxury.

 Derry Logo design for a not-for-profit, Transforming Factor Solutions - the logo design attribute for outwardly encountering arrow and also the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they wanted, this can be a good thing or a bad thing. Good in that it provides a designer the opportunity to investigate any concept that comes to mind, bad in that it’s difficult to hit a bullseye without understanding where the target is. Luckily, in this particular instance, I nailed a bullseye with the 1st go.

Logo design made for using a sign for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is similar to a famous Derry sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the proprietor to design a logo design that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Electrical sign design for Derry restaurnat designed by Derry Sign Company
Derry logo design and brand identity design for Derry commercial businesses
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,

Logo designed by ImageCo, Derry, New Hampshire, NH,

Logo designed by ImageCo, Derry, New Hampshire, NH,

Logo designed by ImageCo, Derry, New Hampshire, NH,

Logo designed by ImageCo, Derry, New Hampshire, NH,

Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,
Logo designed by ImageCo, Derry, New Hampshire, NH,