Acute Care 360 ImageCo, Nashua, New Hampshire, NH,

ImageCo, Nashua, New Hampshire, NH,

Evolv Design logo designed by ImageCo, Nashua, New Hampshire, NH,

Red Panda Publishers logo designed by ImageCo, Nashua, New Hampshire, NH,

Nashua, New Hampshire, NH,

ImageCo, Nashua, New Hampshire, NH,
ImageCo, Nashua, New Hampshire, NH,

Mid Valley Pathology logo designed by ImageCo, Nashua, New Hampshire, NH,

FSA OK logo designed by ImageCo, Nashua, New Hampshire, NH,

Emerald Heights logo designed by ImageCo, Nashua, New Hampshire, NH,

Club Sapphire logo designed by ImageCo, Nashua, New Hampshire, NH,

Downtown Dogs logo designed by ImageCo, Nashua, New Hampshire, NH,

School board logo designed by ImageCo, Nashua, New Hampshire, NH,

Ferry Street Coffee Company logo designed by ImageCo, Nashua, New Hampshire, NH,

Stoney Forensic logo designed by ImageCo, Nashua, New Hampshire, NH,

Smart kernels logo designed by ImageCo, Nashua, New Hampshire, NH,

TIPS FOR PICKING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so whenever a design company offers a money back guarantee try to bear in mind that they can’t refund the amount of time you commit which is eminently more precious than your money is.

PORTFOLIO

Some design firms talk a good game but inevitably a designer can only be evaluated by the quality of their design work, if the work in their portfolio doesn’t contain actual examples odds are they will not be able to deliver a quality logo design.

VISION

A logo’s objective is to be recognized and remembered, and it’s purpose is to reflect your unique vision for your organization. If a logo designer isn’t focused on actualizing your vision, the thing they are actually focused on is how fast they can get paid.

Nashua LOGO DESIGN​

For over 2 decades ImageCo has been helping businesses of all kinds cultivate memorable brand identities. We’ve performed brand identity design work for builders, schools, diamond miners, party planners, cafes, retail stores, and practically every other kind of business concern you can think of. What makes us unique compared to traditional designers is that our background is rooted in the electrical sign industry so we undertake every branding project as if it will be utilized as an electrical sign. As a result of our sign first approach our logo designs can, and have been used in everything from garment labels to electrical signs. Our sign first approach guarantees that our logo designs are equally successful whether they are used in TV commercials or website apps, they are consistently identifiable, understood, and always remembered no matter of scale or function.

American Made ★ Design

The thing which truly sets ImageCo apart from many of the design companies that you might possibly have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are hired to do, we perform ourselves. Regardless of the kind of project we take on, logo, web page, trade show booth, or electric sign, we do not, and never will contract out our customer’s projects to 3rd parties based outside the USA. Whenever you phone us at 1-855-IMAGECO the individual that answers the phone is ImageCo’s owner and designer, not a go-between that increases the price of your project and dictates the conditions of how we conduct business.

CHARACTERISTICS OF A GREAT LOGO DESIGN

Nearly every new Nashua organization understands that they need a logo, however few new business owners thoroughly realize the essential role their logo can play in their financial success, or why one logo works better than another. A logo has a critical and lasting impact on the viability of a business, pick the correct one and it will make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Nashua businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs don’t require deliberation, they can be understood in just a glance.
  2. Scalability: from label to billboards a scalable logo design will remain legible and just as emotive at every scale.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or organization they represent.
  5. Relevance: a logo design must be timeless and will feel equally relevant today, tomorrow, and thirty years from now.

understanding branding

Brand – It’s both a verb and also a noun, it is an identifying mark and also the process of noting something to make sure that it can be recognized, its origin comes from the brand branded onto livestock. These days a brand signifies pretty much anything with an objective, regardless of whether it be earnings or political parties, a brand is an inherent aspect of specifying the value of something in the consumer’s mind.

Branding – Is kind of like advertising and marketing’s sexy cousin, they are each from the exact same family, the difference being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition aimed at a specific audience, it’s goal is to produce an image that the audience will connect to.

Brand Image – An image planted and nurtured by advertising and marketing and also identity design. When somebody says the brand names Lamborghini or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and brand image is what makes individuals buy those brands. Brand image is why individuals acquire specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Firms – If you look back at the history of a lot of branding companies you’ll discover that they are often rebranded marketing and advertising agencies. When a person claims they are in marketing most people will likely have a preconceived notion about what they do. Yet when a person says “I’m in branding”… it simply seems much more impressive, maybe it’s since many people don’t recognize what it suggests to be in branding so it comes off as mysterious and perhaps even sexy.

Brand Identity – Is an inclusive term that explains the visual aspects of a product or business that influence perceptions. This mostly consists of the name, the logo design, the product packaging, the colors used however can likewise consist of sound, lights, texture, signage, just about anything that can be seen, felt or listened to are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that concentrates on a kind of visual design that helps shape the image of a firm, a product or a business organization. Brand identity designers produce logo designs, sign designs, product packaging, as well as collateral material such as business cards, stationery, and sales brochures. Some visual designers also develop web sites and also software interfaces. The essential duty of a brand identity designer is to establish the visual cues and an emotional tone with the goal of affecting actions, results and understandings.

Featured SIGNS & LOGOS

Retro logo style of a bike created for a Nashua coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually launching in an old section of the town and wanted to visualize an old-fashioned vibe without coming across as uninteresting or low energy. I fulfilled both of these tasks by developing a business logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo layout with a microscopic lense slide and also germs made for Nashua medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the root causes and consequences of diseases, mainly the branch of medicine that works with the laboratory examination of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the only instance I recollect in which I was able to integrate a bacteria-laden microscope slide into a business logo design.

Generally I attempt not to be overly literal with a concept and to a degree, this design approaches the company it represents rather literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more interesting, more attention grabbing and a lot more unforgettable.

logo layout with a leaping green frog developed for a family enjoyable facility in Nashua.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs which come my way, I’ve produced dozens of logo designs for medical professionals, dental professionals, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to integrate a few springs into the design but Cool Springz is a fun destination to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more lively high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo featuring a flock of birds, a hill, a trail, a stream, and also a tree - made for Nashua traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector due to the fact that travel photographers tend not to shoot locations or things but instead project emotional journeys through the photos they capture. The idea behind this logo concept was to utilize negative space to reveal more than what was visible upon initial glance, which I think is representative of almost all professional photographers in that they oftentimes tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I made an effort to do something comparable to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Nashua logo design but also to reveal the depth to her work and in the way that she views the world through the lens of her camera.

 Nashua logo layout with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I genuinely enjoy and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but the client, even though he liked the concept, didn’t care for my choice of birds. This guy truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his aversion for this particular breed of sea bird.

When I turn a design over to a client I encourage all of them to share it with colleagues and family members as well as with folks that they don’t actually know so as to get neutral opinions on the merit of a concept. Fortunately, he shared it with his family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a strange creature in the design world because the people that have a tendency to hire a professional to design their logo understand how crucial a logo is for their business so they are much more vested in the result. Every logo job has it’s allotment of obstacles, but the greatest challenge is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Nashua book author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, however it really is the most essential part of a printed book considering that it is often the initial thing a person sees in the bookstore. For a publisher, it’s the most ideal opportunity they will ever have to advertise their brand and get their logo design in front of the individuals that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many instances one of the items consumers often tend to recollect the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle air service located in LA and while I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to affording a feeling of air travel and it was surely a success.

 Nashua logo layout used for advertising and marketing as well as a label style for Vintage Situation includes an archaic typeface style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that seemed to be vintage cases. For this logo design I tried to come up with a logo that had a fluid retro feel to it and could be utilized for anything from a web site to a label on brand new cases that looked like they were from a different era.

Logo design developed for an orthodontist in Nashua, layout include an arc with lines converging via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo jobs considering that it appears that every single dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to company advertising, if restaurants approached their branding in the exact same way dental professionals do every one of their logos would be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really love doing dentist logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo design includes 4 personalities staggered in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name provided a unique opportunity to do a logo design that communicated that they were about families without being overtly tacky about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo to explain precisely how people should think or feel they don’t understand the objective of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo that explains itself will never have the likelihood to be comprehended.

Logo style developed for a Nashua hair style studio including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which carried an atmosphere of simplicity and connection for their new hair studio. I created a concept that did not go the obvious route of making simply a stylized orchid but alternatively crafted a logo design which implied an orchid in the formation of a swirl featured into the letter O in the name and by putting emphasis on the concept using the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a logo design is usually the wrong course and in this case, the design ended up not being about the orchid but instead laid the focus on the perception that they wanted to project to their patrons.

Arabian horse logo style created for a horse cattle ranch that focuses on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a one-of-a-kind logotype concept customized to manifest the unique physical traits of the Arabian kind of horses. With a distinctive head shape and very high tail posture, the Arabian is one of the highly quite easily recognizable equine types in the world.

Las Cafe, A Nashua Coffee shop logo design a little dining establishment, style includes a modified manuscript typeface which floats over a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little restaurant, style includes a customized manuscript font style which floats above a group of elaborate lines as well as dots.

Logo style for a software program programmer the design features and also iconic Nashua element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. But it intimated something to the business owner of the business and in quite a few cases the significance supporting a company logo is equally as important as how it brands the enterprise it stands for.

Advance logo layout developed for a Nashuaindoor developer, design function a collection of red circles that converge and also replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Nashua interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, explores, coordinates, and oversees such tasks. Interior design is a diverse profession that involves conceptual development, space planning, location inspections, programming, study, corresponding with the stakeholders of a project, construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions in Nashua, the characters for letter V as well as A in middle of the word progressed have been customized to link straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Nashua logo design job was completed for a leadership guide that helps business professionals to develop into more efficient at supervising people, expectations, and productivity.

A Nashua business logo style including an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the owners of On the Fly knew the market was ready for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all kinds of passions, a place to market their pre-owned products to other sports enthusiasts.

I created their Nashua logo design using an illustration that garners the interest of vehicles and projects an image that invokes the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.

Logo design MQ farms, this Nashua company logo layout has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t actually produced for an Nashua area farm it was in reality devised for a products broker, and this brand was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to generate an identity that projected self-assurance, success, and affluence.

 Nashua Logo design for a nonprofit, Transforming Point Solutions - the logo layout function for ostensibly dealing with arrowhead as well as the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they desired, that can be a good thing or a bad thing. Good in that it provides a designer the flexibility to discover any concept that comes to mind, bad in that it’s tricky to hit a bullseye without realizing where the target is. Luckily, in this instance, I hit a bullseye with the first try.

Logo developed for making use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript font that is evocative a popular Nashua sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project where I worked directly with the business owner to develop a logo design that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Electrical sign design for Nashua restaurnat designed by Nashua Sign Company
Nashua logo design and brand identity design for Nashua retailers
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,

Logo designed by ImageCo, Nashua, New Hampshire, NH,

Logo designed by ImageCo, Nashua, New Hampshire, NH,

Logo designed by ImageCo, Nashua, New Hampshire, NH,

Logo designed by ImageCo, Nashua, New Hampshire, NH,

Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,
Logo designed by ImageCo, Nashua, New Hampshire, NH,