Fair Lawn Logo Design

Each and every new Fair Lawn venture understands that they are in need of a logo, yet few new business owners entirely recognize the crucial role their business logo will make in their success, or precisely why one logo design performs more effectively than another. A business logo has an immediate and long term influence on the financial success of a company, choose the right one and it will make the door swing and phone ring, select the wrong one and it will be a barrier and an impediment for the longevity of a company. The logos featured in the ImageCo portfolio help Fair Lawn companies succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these five features in common.
  1. Simplicity: simple logos don’t demand contemplation, they can be comprehended in just a look.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and just as emotive at every size.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a logo must be enduring and will feel relevant today, tomorrow, and twenty five years from now.

Retro logo layout of a bike produced for a Fair Lawn coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were actually opening up in an older section of the town and wanted to cast a vintage vibe without coming across as boring or low energy. I achieved each of the jobs via designing a logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo design with a microscopic lense slide and also bacteria made for Fair Lawn medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the causes and effects of diseases, especially the branch of medicine which deals with the laboratory examination of samplings of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is really the sole instance I recall where I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I try not to be excessively literal with a design and to a point, this design approaches the company it represents fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more attention grabbing and more memorable.

logo style with a jumping environment-friendly frog developed for a family members fun facility in Fair Lawn.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects which come my way, I’ve produced dozens of logo designs for surgeons, dental practices, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the title of the company has the word springz in its name the obvious choice would have been to feature a couple of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they used for advertising. I also believe this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo featuring a flock of birds, a hill, a path, a stream, and a tree - developed for Fair Lawn traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche speciality due to the fact that travel photographers don’t shoot places or things but rather project emotional journeys through the photos they capture. The idea behind this logo composition was to make use of negative space to reveal more than what was visible upon initial glance, which I think is quintessential of the majority of professional photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I attempted to do something very similar to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Fair Lawn logo design but also to reveal the depth in her work and in the way that she perceives the world through the lens of her camera.

 Fair Lawn logo design with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really enjoy and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however the client, even though he liked the concept, didn’t care for my choice of birds. This man genuinely despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his scorn for this specific variety of sea bird.

When I turn a design over to a customer I urge all of them to share it with colleagues and family members as well as with people that they don’t even know so as to get impartial opinions on the merit of a design. Fortunately, he talked about it with his family and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logo designs are a strange creature in the design world because the people that have a tendency to hire a professional to design their logo understand how vital a logo design is for their organization so they are way more vested in the result. Every logo project possesses it’s share of obstacles, but the biggest obstacle is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo in the background, design for Fair Lawn book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, but it really is the most important part of a published book because it is usually the very first thing a person sees in the book store. With regard to a publishing company, it’s the optimal opportunity they will likely ever have to advertise their label and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo design has two letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many cases 1 of the items individuals usually tend to recall the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service located in LA and although I’m not certain it actually “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a feeling of airline flight and it was surely a victory.

 Fair Lawn logo design made use of for advertising and marketing as well as a label style for Vintage Instance includes an old-fashioned typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, that appeared to be vintage cases. For this brand concept I sought to come up with a logo that offered a fluid old style feel to it and could be utilized for anything from a web site to an insignia on brand new cases that seemed like they were from another point in time.

Logo produced for an orthodontist in Fair Lawn, design include an arc with lines converging with it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most difficult logo design projects due to the fact that it appears that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden fields when it comes to small business branding, if dining establishments approached their advertising in the exact same way dental practitioners do every one of their company logos would be a picture explaining something they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design made for a family not-for-profit, the logo features 4 characters startled in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo that communicated that they were about families without being overtly corny about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo design to illustrate precisely how individuals ought to think or feel they don’t understand the purpose of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that explains itself will never have the opportunity to be understood.

Logo style created for a hair style studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which conveyed a feeling of ease and elegance for their new hair salon. I came up with a design that did not go the obvious direction of making simply a stylized orchid but rather created a logo design which implied an orchid in the pattern of a swirl incorporated in to the letter O in the title and by putting attention on the logo design along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is generally the wrong direction and in this case, the design ended up not being about the flower but alternately placed the importance on the emotion that they really wanted to transmit to their patrons.

Arabian steed logo style developed for an equine ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind company logo design styled to symbolize the unique physical traits of the Arabian kind of horses. With an identifiable head shape and higher tail posture, the Arabian is one of the highly easily recognizable equine breeds in the world.

Las Cafe logo design a small dining establishment, style includes a changed manuscript font style which hovers over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, layout includes a customized manuscript font which hovers over a team of luxuriant lines and dots.

Logo layout for a software application developer the layout attributes and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the company and in quite a few cases the substance behind a logo is just as important as how it brands the organization it stands for.

Progress logo design produced for a Fair Lawn indoor developer, layout attribute a series of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fair Lawn interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, researches, collaborates, and manages such tasks. Interior design is a diverse profession that consists of conceptual development, space planning, location examinations, programming, analysis, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Management Solutions, the personalities for letter V as well as A in middle of words advanced have actually been customized to link straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Fair Lawn logo design project was performed for a leadership specialist that assists business professionals to become more efficient at handling people, expectations, and profitability.

A logo layout featuring an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting store that functions as a consignment company. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all sorts of interests, a location to market their secondhand equipment to other sports enthusiasts. I tailored their Fair Lawn business logo dsign utilizing a graphic that garners the attention of traffic and projects an image that evokes the enthusiasm of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and serene habitat.
Logo layout MQ farms, this logo layout has actually an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really composed for an Fair Lawn regional farm it was in reality designed for a products broker, and this business logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to produce a image that projected confidence, financial success, and affluence.
Logo design designed for making use of an indicator for the restaurant (Brewgrrs), it is a luxuriant script typeface that is evocative a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked directly with the proprietor to develop a business logo which worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very legible from over a block away.