Acute Care 360 ImageCo, Mount Laurel, New Jersey, NJ,

ImageCo, Mount Laurel, New Jersey, NJ,

Evolv Design logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Red Panda Publishers logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Mount Laurel, New Jersey, NJ,

ImageCo, Mount Laurel, New Jersey, NJ,
ImageCo, Mount Laurel, New Jersey, NJ,

Mid Valley Pathology logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

FSA OK logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Emerald Heights logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Club Sapphire logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Downtown Dogs logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

School board logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Ferry Street Coffee Company logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Stoney Forensic logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Smart kernels logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

STRATEGIES FOR DETERMINING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so anytime a design company presents a money back guarantee try to bear in mind that they simply cannot reimburse the amount of time you invest which is eminently more precious than your money is.

PORTFOLIO

Many design firms talk a good game but ultimately a design agency can only be evaluated by the quality of their design work, if the work in their design portfolio doesn’t feature actual samples odds are they will never be able to produce a quality logo design.

VISION

A logo’s objective is to be understood and be unforgettable, and it’s goal is to echo your unique vision for your company. If a logo designer isn’t focused on realizing your vision, the thing they are really focused on is how soon they will get paid.

Mount Laurel LOGO DESIGN​

For over 2 decades ImageCo has been helping businesses of all kinds grow unforgettable brands. We’ve done brand identity design work for farmers, schools, diamond miners, party planners, restaurants, retailers, and virtually every other kind of business you can imagine. What makes ImageCo different compared to traditional designers is that our background is rooted in the electrical sign industry so we approach every design as though it will be used as an electric sign. As a result of our sign first method our designs can, and have been used in everything from garment labels to electrical signs. Our sign first approach insures that our logo designs are just as effective whether they are used in television commercials or website headers, they are consistently identifiable, understood, and always remembered irrespective of size or purpose.

American Made ★ Design

The one difference which really sets ImageCo apart from many of the design agencies that you might possibly have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are contracted to perform, we perform in-house. No matter the kind of project we undertake, business logo, website design, trade show banners, or commercial sign, we do not, and never will farm out our client’s work to organizations based outside the US. Whenever you contact us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not a middleman that marks up the price of your project and determines the terms of how you and I conduct business.

ASPECTS OF A POWERFUL LOGO DESIGN

Every new Mount Laurel company realizes that they probably need a logo, but few start ups fully understand the pivotal role their logo will make in their financial success, or why one logo design performs better than another. A logo has an instant and long-term influence on the growth of a business, choose the correct one and it will make the door swing and phone ring, select the wrong one and it will be an obstacle and an impediment for the life span of an organization. The logos included in the ImageCo portfolio help Mount Laurel businesses succeed, they are effective in any given scenario and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be grasped in just a look.
  2. Scalability: from label to retail signs a scalable business logo will continue to be legible and equally emotive at virtually any dimension.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the product or company they brand.
  5. Relevance: a company logo must be timeless and will feel equally relevant today, tomorrow, and twenty five years from now.

understanding branding

Brand – It is both a verb and also a noun, it is an identifying mark as well as the process of noting something so that it can be distinguished, its foundation originates from the mark burned onto animals. Nowadays a brand symbolizes basically anything with an objective, regardless of whether it be earnings or government agencies, a brand is an intrinsic aspect of specifying the worth of a specific thing in the public’s mind.

Branding – Is sort of like advertising and marketing’s sexy cousin, they are each from the very same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity contest targeted at a target audience, it’s objective is to produce a mental image that the audience will connect to.

Brand Image – An image planted and nurtured through advertising and marketing and identity design. When someone mentions the names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can deliver us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and unique . That is brand image and brand image is what makes people want those brands. Brand image is why individuals buy most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Firms – If you look back at the history of the majority of branding companies you’ll discover that they are often rebranded advertising agencies. When somebody says they are in advertising and marketing most people will likely have a preconceived notion about the type of work they do anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that concentrates on a type of visual design that helps form the image of a business, a product or a business organization. Brand identity designers develop logo designs, signage designs, packaging, and collateral material such as cards, stationery, and brochures. Some identity designers also build web sites as well as software interfaces. The necessary function of a brand identity designer is to create the visual cues as well as a psychological tone with the goal of affecting actions, results and understandings.

Featured signs/logos

Retro logo layout of a bike produced for a Mount Laurel coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually opening up in an old section of the town and hoped to cast a nostalgic vibe without coming across as monotonous or low energy. I accomplished each of the jobs via developing a custom logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo design with a microscopic lense slide and bacteria developed for Mount Laurel clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the root causes and outcomes of diseases, especially the field of healthcare which works with the laboratory evaluation of samples of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is really the only instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Usually I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it serves rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more focus grabbing and much more meaningful.

logo style with a leaping environment-friendly frog designed for a family members fun center in Mount Laurel.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs which come my way, I’ve done dozens of logo designs for doctors, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the full name of the business has the word springz in its name the apparent choice would have been to include a some springs into the concept but Cool Springz is a fun destination to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I designed was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo including a group of birds, a mountain, a route, a stream, as well as a tree - developed for Mount Laurel traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche sector due to the fact that travel photographers don’t capture locations or things but instead project emotional experiences by means of the pictures they capture. The thought behind this logo design was to utilize negative space to project more than what was visible upon first view, which I think is representative of almost all good photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance that can’t be conveyed with mere words. I tried to do something very similar to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Mount Laurel logo design but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Mount Laurel logo design with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but the client, while he loved the concept, didn’t care for my choice of birds. This particular guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his scorn for this particular breed of sea bird.

When I turn a design over to a customer I urge them to discuss it with friends and colleagues and family members as well as with individuals that they don’t actually know so as to get impartial point of views on the worthiness of a concept. Fortunately, he talked about it with his family and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original design.

Business logos are a weird creature in the design world given that the people that tend to hire an expert to create their logo comprehend how important a logo is for their company so they are much more invested in the end result. Every logo design job has it’s portion of difficulties, however the most significant challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo in the background, design for Mount Laurel publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, yet it really is the most critical part of a published book given that it is ordinarily the initial thing a person views in the book store. Concerning a publisher, it’s the optimal opportunity that they will ever have to publicize their label and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has two letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems that in many cases 1 of the traits folks tend to recall the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline located in LA and although I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of flight and it was definitely a success.

 Mount Laurel logo design made use of for advertising and marketing and a tag design for Vintage Situation features an antiquated font style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which appeared to be vintage cases. For this custom logo concept I strove to come up with a logo that provided a fluid nostalgic feel to it and could easily be utilized for everything from a web site to a label on brand new cases that appeared like they were from another era.

Logo design produced for an orthodontist in Mount Laurel, style consist of an arc with lines intersecting with it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging and difficult logo design jobs due to the fact that it seems that each and every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden fields when it comes to company advertising, if dining establishments approached their advertising in the exact same way dental offices do every one of their company logos would definitely be a picture explaining anything they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really love doing dental business logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo made for a household nonprofit, the logo includes 4 personalities staggered in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo design which conveyed that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize specifically how people ought to think or feel they don’t understand the goal of a logo. If viewers have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that illustrates itself won’t have the opportunity to be comprehended.

Logo layout developed for a Mount Laurel hair layout workshop including a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo which carried a spirit of serenity and class for their new hair studio. I created a concept which didn’t go the obvious route of making simply a stylized orchid but instead designed a company logo which suggested a flower in the pattern of a swirl incorporated into the letter O in the title and by placing emphasis on the concept using the silhouette of a hummingbird floating over the logo itself. The obvious path in designing a company logo is generally the wrong direction and in this case, the design ended up not being about the orchid but alternately put the importance on the perception that they really wanted to transmit to their patrons.

Arabian steed logo style developed for an equine ranch that focuses on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind brand design customized to symbolize the unique physical traits of the Arabian breed of equines. With an unique head shape and high tail posture, the Arabian is one of the most quite easily recognizable horse types in the world.

Las Cafe, A Mount Laurel restaurant logo design a small dining establishment, style contains a changed script font style which hovers above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small dining establishment, design includes a changed script font style which hovers over a team of ornate lines as well as dots.

Logo layout for a software application programmer the layout features and renowned Mount Laurel component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. However, it represented something to the business owner of the company and in quite a few cases the symbolism supporting a business logo is equally as important as how it brands the organization it represents.

Progress logo layout created for a Mount Laurelindoor developer, design attribute a series of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Mount Laurel interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, investigates, collaborates, and oversees such ventures. Interior design is a multifaceted profession that includes conceptual development, area planning, location assessments, programming, research study, corresponding with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style done for Advanced Leadership Solutions in Mount Laurel, the characters for letter V as well as A in middle of the word advanced have actually been modified to connect straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Mount Laurel logo design job was performed for a management guide that enables business professionals to become more effective at overseeing people, expectations, and profitability.

A Mount Laurel business logo design featuring a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of interests, a place to sell off their secondhand items to other sports enthusiasts.

I created their Mount Laurel logo design with an image that pulls in the interest of vehicles and sends an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.

Logo layout MQ ranches, this Mount Laurel company logo layout has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually designed for an Mount Laurel area farm it was in reality developed for a commodities broker, and this particular brand was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to make a graphic that projects confidence, success, and affluence.

 Mount Laurel Logo design for a nonprofit, Transforming Factor Solutions - the logo design function for ostensibly encountering arrowhead as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they preferred, this can be a good thing or a bad thing. Good in that it gives a designer the opportunity to explore any concept that comes to mind, bad in that it’s difficult to hit a bullseye without understanding where exactly the target is. Thankfully, in this particular instance, I struck a bullseye with the very first shot.

Logo design made for making use of a sign for the dining establishment (Brewgrrs), it is an elaborate script typeface that is reminiscent of a famous Mount Laurel sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked directly with the owner to produce a logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Electrical sign design for Mount Laurel restaurnat designed by Mount Laurel Sign Shop
Mount Laurel logo design and brand identity design for Mount Laurel companies
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,

Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,
Logo designed by ImageCo, Mount Laurel, New Jersey, NJ,