Passaic Logo Design

Nearly every new Passaic organization knows they need a logo, however few entrepreneurs fully grasp the vital role their company logo can take in their financial success, or exactly why one logo performs better than another. A business logo has a critical and lasting impact on the growth of a company, choose the correct one and it will make the door swing and phone ring, go with the wrong one and it will be a barrier and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Passaic businesses succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t demand deliberation, they can be realized in merely a glimpse.
  2. Scalability: from business cards to signboards a scalable business logo will continue to be legible and just as emotive at every size.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a company logo must be lasting and should feel relevant today, tomorrow, and twenty five years from now.

Retro logo design of a bicycle created for a Passaic coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were launching in an old section of the area and wished to project an old-fashioned tone without appearing as stodgy or low energy. I accomplished each of the tasks via designing a custom logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo layout with a microscopic lense slide as well as bacteria made for Passaic medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the triggers and outcomes of diseases, mainly the field of healthcare that works with the clinical examination of samplings of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recollect where I was able to integrate a bacteria-laden microscope slide into a logo design.

Usually I try not to be overly literal with a concept and to a point, this design approaches the company it serves quite literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more focus grabbing and even more meaningful.

logo design with a jumping eco-friendly frog developed for a household enjoyable center in Passaic.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects that come my way, I’ve produced dozens of logo designs for physicians, dentists, and lawyers but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the title of the company features the word springz in its name the obvious choice would have been to include a few springs into the design but Cool Springz is a fun place to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo featuring a group of birds, a mountain, a trail, a stream, and a tree - designed for Passaic travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche area due to the fact that travel photographers don’t capture places or things but instead project emotional journeys by means of the images they record. The thought behind this logo composition was to utilize negative space to reveal more than what was visible upon first glance, which I think is representative of most good photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be revealed with mere words. I attempted to do something very similar to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Passaic logo design but also to illustrate the depth to her art and in the way that she sees the world through the lens of her camera.

 Passaic logo style with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I really take pleasure in and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the customer, even though he liked the concept, didn’t care for my choice of birds. This man seriously disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his hatred for this particular variety of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and family as well as with individuals that they don’t actually know so as to get impartial point of views on the value of a design. Fortunately, he talked about it with his family members and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original design.

Logos are a strange creature in the design world because the people that have a tendency to hire an expert to create their logo design comprehend how essential a logo is for their company so they are much more invested in the result. Every logo design project possesses it’s portion of hurdles, but the greatest challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Passaic book publisher

Red Panda Publishers | Logo Design

The book spine is a thin parcel of real estate to work with, yet it is the most crucial part of a printed book considering that it is often the initial thing a person views in the book store. Concerning a publishing company, it’s the absolute best opportunity that they will ever get to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many instances 1 of the items individuals tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company based in LA and although I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a sense of flight and it was certainly a victory.

 Passaic logo layout made use of for advertising and also a tag style for Vintage Case features an old typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which seemed to be much older cases. For this logo concept I attempted to come up with a logo that provided a fluid retro feel to it and could be utilized for every thing from a web page to a label on brand new cases that appeared like they were from a different point in time.

Logo design developed for an orthodontist in Passaic, layout consist of an arc with lines intersecting with it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most challenging and difficult logo design jobs due to the fact that it seems that virtually every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to company branding, if restaurants approached their branding in the same way dental practices do every one of their company logos would be a picture explaining anything they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dentist business logos because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design made for a family not-for-profit, the logo includes 4 characters startled in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a logo which communicated that they were about families without being openly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize specifically how individuals ought to think or feel they don’t understand the goal of a logo. If people have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that illustrates itself won’t have the likelihood to be comprehended.

Logo layout developed for a hair layout workshop featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo which projected a spirit of contentment and class for their new hair salon. I came up with a concept which did not go the obvious direction of designing merely a stylized orchid but instead crafted a logo design that implied an orchid in the pattern of a swirl blended into the letter O in the title and by putting attention on the concept using the silhouette of a hummingbird hovering above the image itself. The obvious path in designing a logo is generally the wrong direction and in this case, the design ended up not being about the flower but alternately placed the focus on the feeling that they really wanted to forecast to their clients.

Arabian horse logo style created for a horse ranch that focuses on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct logo concept fashioned to embody the unique physical traits of the Arabian kind of horses. With a different head shape and higher tail posture, the Arabian is one of the most easily identifiable equine types in the world.

Las Coffee shop logo layout a small dining establishment, style consists of a changed script font style which floats above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style consists of a customized manuscript typeface which hovers over a team of ornate lines and also dots.

Logo style for a software designer the layout attributes and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the business and in many cases the significance supporting a business logo is equally as important as how it serves the enterprise it represents.

Advance logo style developed for a Passaic indoor developer, layout feature a collection of red circles that intersect as well as change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Passaic interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, investigates, coordinates, and manages such ventures. Interior design is a multifaceted occupation that includes conceptual development, area planning, site evaluations, programming, research, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions, the personalities for letter V and also A in center of words advanced have been changed to link straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Passaic logo design project was carried out for a leadership advisor that aids business leaders to develop into more successful at handling people, expectations, and productivity.

A logo style including a fisherman in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was ready for an outdoor sporting merchant that functions as a consignment firm. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of interests, a spot to sell off their secondhand products to other sports enthusiasts. I designed their Passaic logo design dsign with a graphic that pulls in the attention of traffic and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo layout has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really designed for an Passaic area farm it was in reality created for a commodities broker, and this company logo was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to make a image that projects assurance, effectiveness, and wealth.
Logo design created for making use of a sign for the restaurant (Brewgrrs), it is an ornate script font style that is similar to a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked directly with the owner to develop a logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very legible from over a block away.