Acute Care 360 ImageCo, Secaucus, New Jersey, NJ,

ImageCo, Secaucus, New Jersey, NJ,

Evolv Design logo designed by ImageCo, Secaucus, New Jersey, NJ,

Red Panda Publishers logo designed by ImageCo, Secaucus, New Jersey, NJ,

Secaucus, New Jersey, NJ,

ImageCo, Secaucus, New Jersey, NJ,
ImageCo, Secaucus, New Jersey, NJ,

Mid Valley Pathology logo designed by ImageCo, Secaucus, New Jersey, NJ,

FSA OK logo designed by ImageCo, Secaucus, New Jersey, NJ,

Emerald Heights logo designed by ImageCo, Secaucus, New Jersey, NJ,

Club Sapphire logo designed by ImageCo, Secaucus, New Jersey, NJ,

Downtown Dogs logo designed by ImageCo, Secaucus, New Jersey, NJ,

School board logo designed by ImageCo, Secaucus, New Jersey, NJ,

Ferry Street Coffee Company logo designed by ImageCo, Secaucus, New Jersey, NJ,

Stoney Forensic logo designed by ImageCo, Secaucus, New Jersey, NJ,

Smart kernels logo designed by ImageCo, Secaucus, New Jersey, NJ,

POINTERS ON PICKING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so anytime a design firm offers a money back guarantee try to keep in mind that they can not refund the time you commit which is much more precious than your money is.

PORTFOLIO

Some designers talk a good game but in the end a design firm can only be determined from the quality of their design work, if the work in their design portfolio doesn’t contain actual examples chances are they will not be able to deliver a premium logo design.

VISION

A logo’s aim is to be recognized and remembered, and it’s objective is to reflect your unique vision for your business. If a designer is not focused on actualizing your vision, the thing they are really focused on is how soon they can get paid.

Secaucus LOGO DESIGN​

For over 2 decades ImageCo has been helping businesses of all kinds cultivate memorable brand identities. We’ve undertaken brand design work for mechanics, educational institutions, diamond miners, party planners, bistros, retailers, and just about every other kind of business concern you can envision. What makes us different compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every logo design project as though it will be used as an electric sign. As a result of our sign first method our brand identity designs can, and have been utilized in everything from clothing labels to electrical signs. Our sign first method ensures that our logo designs are just as reliable whether they are used in TV commercials or website headers, they are consistently identifiable, comprehended, and always remembered irrespective of scale or use.

American Made ★ Design

The thing that seriously sets ImageCo apart from other design companies that you may have stumbled upon on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are brought on board to do, we do ourselves. No matter the type of design project we take on, business logo, website design, trade show exhibit, or commercial sign, we do not, and never will job-out our customer’s projects to companies based outside the US. When you contact us at 1-855-IMAGECO the party that picks up the telephone is ImageCo’s owner and designer, not a middleman that increases the price of your design project and imposes the conditions of how you and I conduct business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

Every new Secaucus entrepreneur realizes that they require a logo, however few new business owners entirely grasp the pivotal role their logo design will play in their financial success, or precisely why one business logo performs far better than another. A logo has a critical and long-term effect on the viability of a company, select the correct one and it can make the door swing and cash register ring, go with the wrong one and it will be a barrier and a hindrance for the life span of a business. The logos featured in the ImageCo portfolio help Secaucus businesses succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require contemplation, they can be grasped in just a look.
  2. Scalability: from business cards to retail signs a scalable logo will stay legible and just as emotive at every dimension.
  3. Versatility: logos which work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or company they represent.
  5. Relevance: a logo design needs to be lasting and should feel equally relevant today, tomorrow, and twenty five years from now.

understand your brand

Brand – It is a verb as well as a noun, it is an identifying mark as well as the process of marking something to ensure that it could be recognized, its foundation comes from the mark branded onto animals. Today a brand represents practically anything with a motive, regardless if it be profit or politics, a brand is an intrinsic aspect of specifying the value of something in the consumer’s mind.

Branding – Is kind of like marketing and advertising’s sexy cousin, they are both from the exact same family, the distinction being that advertising and marketing are about making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity competition aimed at a target audience, it’s goal is to produce an image that the target market will likely relate to.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When a person states the brand names Porsche or Mustang what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and sexy . That is brand image and that is what makes individuals want those products. Brand image is why individuals get most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you reflect on the beginning of a lot of branding firms you’ll discover that they are quite often rebranded advertising and marketing firms. When a person says they are in advertising and marketing the majority of people will likely have a preconceived notion about the type of work they do anything that can be seen, felt or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that specializes in a type of visual design that helps form the image of a business, a product or a company. Brand identity designers produce logo designs, sign designs, product packaging, and also collateral products such as business cards, stationery, and also pamphlets. Some identity designers also design web sites as well as software interfaces. The vital duty of a brand identity designer is to establish the visual cues as well as a psychological tone with the goal of affecting actions, outcomes as well as assumptions.

Featured signs/logos

Retro logo design of a bicycle created for a Secaucus coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were actually opening up in an old part of the area and really wanted to cast an old-fashioned feel without appearing as monotonous or low energy. I fulfilled both of these jobs by means of creating a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo layout with a microscopic lense slide as well as germs designed for Secaucus medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the triggers and outcomes of diseases, mainly the branch of healthcare which works with the laboratory evaluation of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the only instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Typically I attempt not to be excessively literal with a concept and to a point, this specific design approaches the company it represents rather literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more focus grabbing and much more memorable.

logo style with a jumping green frog made for a family enjoyable center in Secaucus.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for doctors, dentists, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the title of the company features the word springz in its name the apparent choice would have been to include a some springs into the concept but Cool Springz is a fun location to go and spring does not really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they used for advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design including a flock of birds, a mountain, a path, a stream, as well as a tree - created for Secaucus travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession because travel photographers tend not to shoot locations or things but rather project emotional journeys by means of the pictures they record. The idea behind this logo composition was to make use of negative space to project more than what was visible upon initial glance, which I think is quintessential of the majority of professional photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I made an effort to do something much the same to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Secaucus logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Secaucus logo layout with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really take pleasure in and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but the customer, even though he liked the concept, didn’t care for my choice of birds. This guy genuinely hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his contempt for this particular type of sea bird.

When I turn a concept over to a client I urge them to share it with friends and family members as well as with individuals that they don’t even know so as to get unprejudiced opinions on the worthiness of a design concept. Fortunately, he discussed it with his whole family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original design.

Custom logo designs are a weird creature in the design world because the people that are inclined to hire a professional to design their logo understand how crucial a logo design is for their company so they are way more vested in the end result. Every logo design job has it’s share of obstacles, however the most significant obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, design for Secaucus book publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it is the most critical part of a published book given that it is often the first thing a person sees in the bookstore. With regard to a publishing company, it’s the absolute best opportunity they will likely ever have to spotlight their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has two letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and go yet it looks like that in many occurrences 1 of the things consumers often tend to recall the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline located in LA and while I’m not sure it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a sense of flight and it was certainly a success.

 Secaucus logo design used for advertising and marketing and a label style for Vintage Instance features an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that looked to be much older cases. For this custom logo design I sought to come up with a logo that offered a fluid old style feel to it and could easily be utilized for anything from a website to a label on brand new cases that looked like they were from another era.

Logo design created for an orthodontist in Secaucus, style include an arc with lines converging with it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most challenging logo jobs considering that it appears that almost every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden fields when it comes to small business branding, if restaurants approached their branding in the exact same way dental professionals do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dentist logo designs because it challenges me to come up with a design that implies the field of dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family members nonprofit, the logo design features 4 personalities startled in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly tacky about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to explain how individuals should think or feel they don’t understand the objective of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that explains itself won’t have the chance to be understood.

Logo layout created for a Secaucus hair style workshop including a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which projected a sense of relaxation and connection for their new hair salon. I created a design which didn’t go the obvious course of crafting just a stylized orchid but rather delivered a logo that implied an orchid in the formation of a swirl incorporated in to the letter O in the name and by putting attention on the concept with the figure of a hummingbird hovering above the logo itself. The obvious path in designing a business logo is usually the wrong direction and in this case, the design ended up not being about the orchid but instead laid the focus on the emotion that they really wanted to forecast to their clients.

Arabian horse logo style created for a horse ranch that specializes in breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created an original creative logo design customized to symbolize the unique physical traits of the Arabian type of horses. With an unique head form and very high tail carriage, the Arabian is one of the very most easily recognizable horse lineages in the world.

Las Cafe, A Secaucus restaurant logo design a little dining establishment, design contains a changed script font style which floats above a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, design contains a modified manuscript font which hovers over a group of luxuriant lines and dots.

Logo layout for a software program designer the style attributes as well as renowned Secaucus component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and drive operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. But it symbolized something to the owner of the company and in quite a few cases the substance supporting a logo is equally as important as how it serves the organization it stands for.

Progress logo design created for a Secaucusinterior developer, design feature a collection of red circles that intersect as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Secaucus interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, explores, coordinates, and manages such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site inspections, programming, investigation, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Leadership Solutions in Secaucus, the characters for letter V and also A in center of words advanced have been changed to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Secaucus logo design project was undertaken for a management advisor that aids business professionals to become more successful at managing people, expectations, and productivity.

A Secaucus business logo layout including a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly understood the market was primed for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of interests, a spot to sell their previously owned goods to other sports enthusiasts.

I created their Secaucus logo design design using an illustration which captures the attention of traffic and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.

Logo layout MQ farms, this Secaucus company logo design has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t actually designed for an Secaucus area farm it was in reality devised for a products broker, and this business logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to generate a image that projected assurance, effectiveness, and affluence.

 Secaucus Logo design for a not-for-profit, Turning Point Solutions - the logo design function for externally facing arrow and also the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they desired, this can be a good thing or a bad thing. Good in that it gives a designer the liberty to discover any concept that comes to mind, bad in that it’s challenging to hit a bullseye without recognizing where the target is. Thankfully, in this particular case, I struck a bullseye with the 1st go.

Logo design made for using an indicator for the dining establishment (Brewgrrs), it is an elaborate script font that is evocative a famous Secaucus sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the business owner to design a logo design which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Electrical sign design for Secaucus restaurnat designed by Secaucus Sign Company
Secaucus logo design and brand identity design for Secaucus companies
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,

Logo designed by ImageCo, Secaucus, New Jersey, NJ,

Logo designed by ImageCo, Secaucus, New Jersey, NJ,

Logo designed by ImageCo, Secaucus, New Jersey, NJ,

Logo designed by ImageCo, Secaucus, New Jersey, NJ,

Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,
Logo designed by ImageCo, Secaucus, New Jersey, NJ,