Teaneck Logo Design

Nearly every new Teaneck organization understands that they require a logo, however few new business owners thoroughly understand the vital role their organization logo will play in their financial success, or precisely why one logo works more effectively than another. A logo design has an immediate and sustaining influence on the success of a business, go with the right one and it will make the door swing and cash register ring, go with the wrong one and it can be a barrier and an impediment for the longevity of a business. The logos presented in the ImageCo portfolio help Teaneck companies succeed, they are effective in any given scenario and the main reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require deliberation, they can be realized in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and equally emotive at any scale.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo must be enduring and should feel relevant today, tomorrow, and 20 years from today.

Retro logo layout of a bicycle produced for a Teaneck coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually opening in an older section of town and really wanted to visualize an old-fashioned vibe without appearing as stodgy or low energy. I fulfilled the two jobs by means of developing a logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

clinical logo layout with a microscopic lense slide and bacteria made for Teaneck clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the triggers and outcomes of diseases, especially the field of medicine that works with the laboratory evaluation of specimens of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recall in which I was able to integrate a bacteria-laden microscope slide into a logo design.

Typically I try not to be excessively literal with a concept and to a point, this design approaches the company it serves rather literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more focus grabbing and more memorable.

logo design with a jumping eco-friendly frog developed for a family fun center in Teaneck.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs which come my way, I’ve produced dozens of logo designs for surgeons, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the name of the business features the word springz in its name the apparent choice would have been to feature a some springs into the design but Cool Springz is a fun location to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I created was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design featuring a flock of birds, a mountain, a path, a stream, and a tree - made for Teaneck travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche speciality due to the fact that travel photographers don’t shoot places or things but instead project emotional journeys through the images they record. The thought behind this logo concept was to utilize negative space to reveal more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they often convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I tried to do something the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Teaneck logo but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Teaneck logo style with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I truly relish and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however my client, even though he loved the concept, didn’t care for my choice of birds. This particular man genuinely disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his scorn for this specific variety of sea bird.

When I turn a concept over to a customer I urge all of them to discuss it with friends and family as well as with other people that they don’t even know so as to get unprejudiced point of views on the worthiness of a concept. Fortunately, he shared it with his whole family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world given that the people that have a tendency to hire an expert to create their logo realize how crucial a logo is for their business so they are way more invested in the result. Every logo design job has it’s portion of obstacles, but the biggest challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Teaneck publication author

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, however it is the most vital part of a published book since it is usually the first thing a person sees in the book shop. Regarding a publisher, it’s the most ideal opportunity that they will likely ever get to advertise their product and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go but it seems like that in many instances one of the items folks tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle airline company situated in LA and although I’m not certain it really “took off” their logo design didn’t slow them. The bookend A’s in their name lent itself well to conferring a feeling of flight and it was definitely a success.

 Teaneck logo design made use of for advertising and marketing and a label style for Vintage Case includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, which seemed to be much older cases. For this custom logo design I strove to come up with a logo that provided a fluid old style feel to it and could easily be utilized for anything from a web site to an insignia on brand new cases that looked like they were from a different point in time.

Logo design produced for an orthodontist in Teaneck, layout include an arc with lines converging via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging logo design jobs due to the fact that it seems that almost every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden careers when it comes to small business advertising, if restaurants approached their branding in the exact same way dental professionals do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentist logo designs because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo developed for a family members not-for-profit, the logo features 4 personalities surprised in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the residents in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which conveyed that they were about families without being overtly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo to explain specifically how individuals should think or feel they don’t understand the objective of a logo. If viewers have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that illustrates itself won’t have the opportunity to be understood.

Logo design created for a hair layout studio including a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that conveyed an atmosphere of tranquility and elegance for their new hair salon. I came up with a concept which did not go the obvious route of designing merely a stylized orchid but alternatively created a business logo that suggested an orchid in the pattern of a swirl blended into the letter O in the title and by putting emphasis on the logo design with the figure of a hummingbird hovering above the image itself. The obvious path in designing a logo design is more often than not the incorrect path and in this case, the design ended up not being about the orchid but instead put the focus on the perception that they really wanted to transmit to their customers.

Arabian horse logo style created for a steed cattle ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind business logo design fashioned to manifest the unique physical traits of the Arabian type of equines. With a different head shape and high tail carriage, the Arabian is one of the very most immediately identifiable equine breeds in the whole world.

Las Coffee shop logo design a tiny dining establishment, style contains a changed manuscript font which hovers above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, layout consists of a customized manuscript font which floats above a team of ornate lines and also dots.

Logo style for a software application developer the design attributes as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and hard drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. But it symbolized something to the owner of the company and in many cases the significance behind a business logo is equally as important as how it brands the business it represents.

Advance logo style produced for a Teaneck indoor designer, layout function a series of red circles that intersect and replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Teaneck interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, collaborates, and oversees such tasks. Interior design is a diverse occupation that consists of conceptual development, area planning, location assessments, programming, investigation, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and also A in middle of the word progressed have been customized to tie directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Teaneck logo design project was undertaken for a leadership specialist that assists business leaders to become more successful at handling people, expectations, and productivity.

A logo style including an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the owners of On the Fly recognized the market was primed for an outdoor sporting store that functions as a consignment company. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of passions, a place to sell their secondhand equipment to other sports enthusiasts. I tailored their Teaneck logo design dsign with a graphic which grabs the attention of vehicles and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo layout has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually developed for an Teaneck area farm it was in reality created for a products broker, and this company logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to design a brand mark that projected self-assurance, success, and prosperity.
Logo made for the use of an indication for the restaurant (Brewgrrs), it is an elaborate script typeface that is reminiscent of a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked closely with the proprietor to design a business logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.