Willingboro, New Jersey Logo Design

Nearly every new Willingboro business person understands that they need a logo, yet few entrepreneurs entirely recognize the crucial role their logo design will make in their becoming successful, or exactly why one logo performs better than another. A company logo has an instant and long-term impact on the financial success of a business, pick the correct one and it will make the door swing and phone ring, go with the wrong one and it can be an obstacle and an impediment for the life span of an organization.

The logos included in the ImageCo portfolio help Willingboro, New Jersey companies succeed, they are effective in any given circumstance and the reason they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logo designs do not demand deliberation, they can be comprehended in just a glance.
  2. Scalability: from labels to billboards a scalable logo design will be legible and just as emotive at every scale.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a company logo needs to be timeless and will feel as relevant today, tomorrow, and forty years from today.
Retro logo design of a bicycle created for a Willingboro, New Jersey coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were opening up in an old part of the community and wanted to visualize a nostalgic vibe without appearing as uninteresting or low energy. I fulfilled the two tasks by designing a company logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

clinical logo design with a microscope slide as well as germs created for Willingboro, New Jersey clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the root causes and effects of diseases, mainly the branch of healthcare that deals with the clinical assessment of samples of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is the sole instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I try not to be overly literal with a design and to a degree, this specific design approaches the company it serves very literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more attention grabbing and much more unforgettable.

logo layout with a leaping environment-friendly frog developed for a household enjoyable center in Willingboro, New Jersey.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects that come my way, I’ve done dozens of logo designs for physicians, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever had the opportunity to work on.

Given that the name of the business has the word springz in its name the obvious choice would have been to integrate a few springs into the design but Cool Springz is a fun location to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more dynamic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a hill, a path, a stream, as well as a tree - developed for Willingboro, New Jersey traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche sector due to the fact that travel photographers don’t shoot places or things but instead communicate emotional journeys through the images they record. The thought behind this logo concept was to make use of negative space to convey more than what was visible upon first view, which I think is quintessential of most good photographers in that they oftentimes tell whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be communicated with just words. I tried to do something similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Willingboro logo but also to reveal the depth in her work and in the way that she sees the world through the lens of her camera.

 Willingboro logo design with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I genuinely enjoy and the Coastal Wireless assignment was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however my customer, even though he loved the concept, really did not care for my choice of birds. This particular man truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his scorn for this specific variety of sea bird.

When I turn a concept over to a customer I urge them to talk about it with friends and colleagues and family as well as with folks that they don’t even know so as to get neutral point of views on the merit of a design. Fortunately, he shared it with his whole family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original design.

Custom logo designs are a strange creature in the design world given that the people that tend to hire a professional to design their logo understand how vital a logo design is for their company so they are way more vested in the final result. Every logo design project possesses it’s allotment of challenges, however the most significant obstacle is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Willingboro, New Jersey book publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, nevertheless it really is the most crucial part of a published book because it is often the first thing a person views in the bookstore. Concerning a publishing company, it’s the opportunity they will likely ever get to publicize their label and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines come and depart however it seems like that in many cases one of the traits consumers tend to recall the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline company located in LA and although I’m not sure it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to affording a spirit of air travel and it was surely a winner.

 Willingboro logo layout made use of for marketing and also a tag layout for Vintage Case features an antiquated font design.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, which looked to be antique cases. For this logo design I strove to come up with a logo that had a fluid retro feel to it and could be used for everything from a web page to an insignia on brand new cases that looked like they were from another point in time.

Logo developed for an orthodontist in Willingboro, New Jersey, style consist of an arc with lines intersecting via it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most difficult logo design projects considering that it appears that almost every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden careers when it comes to business branding, if dining establishments approached their branding in the same way dental practices do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would most likely contain a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth related to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dental logos simply because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular concept over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo design features 4 characters staggered in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution wants to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo which communicated that they were about families without being openly corny about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo to illustrate how individuals should think or feel they don’t understand the goal of a logo. If people have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the likelihood to be comprehended.

Logo design developed for a hair style workshop featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which communicated a feeling of calmness and connection for their new hair salon. I came up with a concept which didn’t go the obvious direction of creating merely a stylized orchid but alternatively created a logo design that implied an orchid in the pattern of a swirl blended into the letter O in the name and by placing attention on the logo design with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in creating a business logo is in most cases the incorrect path and in this case, the design ended up not being about the orchid but alternately laid the focus on the perception that they really wanted to transmit to their clients.

Arabian equine logo style produced for an equine ranch that specializes in breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original brand design styled to symbolize the unique physical traits of the Arabian kind of horses. By having a distinctive head form and higher tail carriage, the Arabian is one of the most easily recognizable horse lineages in the entire world.

Las Coffee shop logo layout a small restaurant, layout contains a modified script font style which hovers over a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny dining establishment, design includes a customized script font which floats over a group of elaborate lines as well as dots.

Logo design for a software program programmer the layout functions and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and disk management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the company and in quite a few cases the meaning supporting a logo design is equally as important as how it brands the company it stands for.

Advance logo style produced for a Willingboro, New Jersey indoor designer, style function a collection of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Willingboro, New Jersey interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, researches, coordinates, and oversees such tasks. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site inspections, programming, study, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Management Solutions, the characters for letter V and also A in middle of words progressed have been changed to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Willingboro, New Jersey logo design assignment was performed for a management expert that enables business leaders to become more efficient at managing people, expectations, and profitability.
A logo layout featuring an angler in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market was ready for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all kinds of passions, a place to sell their secondhand equipment to other sports enthusiasts. I tailored their Willingboro business logo dsign using an image that pulls in the attention of vehicles and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo style MQ ranches, this logo design has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually composed for an Willingboro, New Jersey regional farm it was really designed for a products broker, and this particular trademark was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to make a graphic that projects confidence, success, and luxury.

 Willingboro Logo design for a not-for-profit, Transforming Factor Solutions - the logo design attribute for ostensibly facing arrow and also the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design they would like, this can be a good thing or a bad thing. Good in that it gives a designer the freedom to explore any idea that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of recognizing where the target is. Luckily, in this particular case, I hit a bullseye with the very first shot.

Logo design developed for using an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is evocative a famous sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the proprietor to create a logo design that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung above their doors, and was highly visible and very easy to read from over a block away.