Albuquerque Logo Design

Virtually every new Albuquerque business realizes that they need a logo, yet few entrepreneurs thoroughly realize the pivotal role their logo design can take in their success, or the reason that one logo performs more effectively than another. A logo design has a critical and long term impact on the growth of a business, choose the correct one and it can make the door swing and cash register ring, select the incorrect one and it will be an obstacle and an impediment for the longevity of a company. The logos featured in the ImageCo portfolio help Albuquerque businesses prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these five features in common.
  1. Simplicity: simple logos don’t require contemplation, they can be understood in just a glance.
  2. Scalability: from business cards to signboards a scalable logo will continue to be legible and equally emotive at any scale.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they stand for.
  5. Relevance: a logo must be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bike created for a Albuquerque coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were opening in an older part of the town and hoped to visualize an old-fashioned tone without appearing as uninteresting or low energy. I fulfilled both tasks by means of designing a logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo layout with a microscope slide and also germs created for Albuquerque clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the triggers and effects of diseases, mainly the field of healthcare that deals with the clinical evaluation of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is really the only instance I call to mind in which I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Usually I try not to be extremely literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more interest grabbing and a lot more meaningful.

logo style with a leaping environment-friendly frog made for a family members fun facility in Albuquerque.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to incorporate a few springs into the design but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I did was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo including a flock of birds, a mountain, a path, a stream, and a tree - made for Albuquerque traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche sector because travel photographers tend not to capture locations or things but rather project emotional journeys by means of the images they capture. The idea behind this logo concept was to make use of negative space to project more than what was visible upon initial glance, which I think is quintessential of most professional photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I attempted to do something the same to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Albuquerque logo design but also to illustrate the depth to her art and in the way that she views the world through the lens of her camera.

 Albuquerque logo style with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I genuinely take pleasure in and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however the customer, while he liked the concept, really did not care for my choice of birds. This man seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his scorn for this particular breed of sea bird.

When I turn a design over to a customer I urge them to discuss it with colleagues and family as well as with people that they don’t even know so as to get impartial opinions on the worthiness of a design concept. Fortunately, he talked about it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logo designs are a weird creature in the design world because the people that have a tendency to hire an expert to design their logo recognize how important a logo design is for their business so they are way more vested in the end result. Every logo job has it’s allotment of challenges, but the largest obstacle is finding that sweet spot in a design that works really well at the task it’s required to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Albuquerque publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, but it really is the most vital part of a published book given that it is ordinarily the initial thing a person views in the bookstore. Concerning a publisher, it’s the optimal opportunity that they will likely ever get to publicize their label and get their logo design in front of the individuals that purchase actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has two letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it looks like that in many instances one of the aspects consumers usually tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company located in LA and although I’m not certain it actually “took off” their logo design didn’t slow them. The bookend A’s in their name lent itself well to conferring a sense of flight and it was undoubtedly a winner.

 Albuquerque logo design made use of for advertising and a label design for Vintage Situation includes an old font style design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, which looked to be older cases. For this logo design I attempted to come up with a logo that possessed a fluid nostalgic feel to it and could be used for every thing from a web site to a label on brand new cases that appeared like they were from a different generation.

Logo design developed for an orthodontist in Albuquerque, style include an arc with lines converging via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging logo design projects considering that it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to company advertising, if restaurants approached their advertising in the same way dental offices do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would likely have a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really love doing dentistry business logos simply because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design made for a family members nonprofit, the logo features 4 personalities staggered in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization hopes to relate.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design which conveyed that they were about families without being overtly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to describe precisely how individuals ought to think or feel they don’t understand the mission of a logo. If you have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that explains itself won’t have the likelihood to be understood.

Logo design produced for a hair design workshop featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that carried a spirit of serenity and elegance for their new hair studio. I created a concept which did not go the obvious path of making simply a stylized orchid but alternatively delivered a business logo which implied a flower in the formation of a swirl featured into the letter O in the title and by placing emphasis on the logo design with the figure of a hummingbird floating over the image itself. The obvious path in designing a logo design is usually the wrong path and in this case, the design ended up not being about the flower but alternately put the importance on the feeling that they wanted to forecast to their patrons.

Arabian steed logo design created for a horse ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed an original creative logo concept styled to manifest the unique physical traits of the Arabian kind of equines. By having a distinctive head form and high tail posture, the Arabian is one of the very most immediately recognizable horse lineages in the world.

Las Cafe logo style a tiny dining establishment, design contains a changed manuscript font which hovers above a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style consists of a customized manuscript typeface which floats above a team of elaborate lines and dots.

Logo design for a software application designer the layout functions and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it symbolized something to the owner of the company and in many cases the symbolism behind a logo is just as important as how it serves the enterprise it represents.

Progress logo design developed for a Albuquerque interior developer, design feature a series of red circles that converge as well as change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Albuquerque interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, explores, coordinates, and manages such projects. Interior design is a multifaceted occupation that consists of conceptual development, area planning, site assessments, programming, research study, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V as well as A in middle of the word advanced have actually been modified to tie straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Albuquerque logo design job was done for a management guide that enables business leaders to become more successful at handling people, expectations, and productivity.

A logo style including a fisherman in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was ready for an outdoor sporting store that operates as a consignment company. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of interests, a spot to sell off their secondhand products to other sports enthusiasts. I created their Albuquerque logo design dsign along with an illustration which seizes the attention of traffic and sends an image that calls to mind the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo style MQ farms, this logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t actually created for an Albuquerque regional farm it was actually developed for a products broker, and this particular logo was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to design an identity that projected self-confidence, success, and luxury.
Logo design created for using an indication for the dining establishment (Brewgrrs), it is a luxuriant script font style that is evocative a popular sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked closely with the proprietor to create a logo design which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very legible from over a block away.