Carlsbad Logo Design

Each and every new Carlsbad business realizes that they need a logo, but few new business owners entirely realize the crucial role their company logo will make in their financial success, or exactly why one logo design functions far better than another. A logo design has an instant and lasting impact on the success of a business, select the right one and it can make the door swing and cash register ring, choose the wrong one and it can be a barrier and a hindrance for the longevity of a business. The logos included in the ImageCo portfolio help Carlsbad businesses prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not demand contemplation, they can be grasped in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo will remain legible and just as emotive at virtually any scale.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo needs to be ageless and will feel relevant today, tomorrow, and 20 years from today.

Retro logo layout of a bicycle developed for a Carlsbad coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually launching in an older part of the city and wished to cast a retro atmosphere without coming across as stodgy or low energy. I accomplished each of the tasks by means of developing a logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

clinical logo layout with a microscopic lense slide as well as germs developed for Carlsbad clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the root causes and consequences of diseases, mainly the branch of medicine that works with the clinical assessment of samplings of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the only instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Usually I try not to be extremely literal with a design and to a degree, this design approaches the company it represents rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more attention grabbing and a lot more meaningful.

logo layout with a leaping green frog developed for a family fun facility in Carlsbad.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs that come my way, I’ve done dozens of logo designs for physicians, dentists, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever had the opportunity to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to incorporate a some springs into the concept but Cool Springz is a fun location to go and spring does not actually resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a route, a stream, as well as a tree - made for Carlsbad travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche field due to the fact that travel photographers tend not to shoot places or things but instead project emotional journeys by means of the pictures they record. The idea behind this logo composition was to utilize negative space to convey more than what was visible upon first view, which I think is representative of most professional photographers in that they frequently tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness which can’t be revealed with just words. I made an effort to do something similar to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Carlsbad logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Carlsbad logo design with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I really enjoy and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A but the customer, even though he liked the concept, really did not care for my choice of birds. This guy truly hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his contempt for this specific type of sea bird.

When I turn a design over to a client I urge them to discuss it with colleagues and family as well as with folks that they don’t even know so as to get unprejudiced assessments on the worthiness of a concept. Fortunately, he shared it with his family members and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Logo designs are a weird creature in the design world because the people that are inclined to hire an expert to design their logo realize how essential a logo design is for their company so they are much more vested in the final result. Every logo design project has it’s portion of difficulties, but the largest challenge is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Carlsbad book publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, but it is the most vital part of a printed book due to the fact that it is in most cases the very first thing a person views in the bookstore. With respect to a publisher, it’s the most ideal opportunity that they will ever have to spotlight their brand and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo design has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many instances 1 of the things folks usually tend to recall the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline company based in LA and although I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of flight and it was undoubtedly a victory.

 Carlsbad logo design made use of for advertising and marketing and a tag layout for Vintage Situation includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which looked to be older cases. For this logo concept I tried to come up with a logo that offered a fluid old style feel to it and could easily be utilized for everything from a web page to a label on brand new cases that looked like they were from a different point in time.

Logo developed for an orthodontist in Carlsbad, layout consist of an arc with lines converging with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most difficult logo design projects considering that it seems that every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to company advertising, if restaurants approached their advertising in the very same way dental practitioners do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentistry logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design designed for a household nonprofit, the logo design features 4 characters startled in elevation to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo that conveyed that they were about families without being openly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to explain exactly how individuals ought to think or feel they don’t understand the purpose of a logo. If people have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that illustrates itself won’t have the likelihood to be understood.

Logo design developed for a hair design workshop featuring a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which carried a spirit of serenity and elegance for their new hair studio. I came up with a design which didn’t go the obvious route of making merely a stylized orchid but alternatively crafted a company logo which suggested an orchid in the formation of a swirl incorporated into the letter O in the title and by placing attention on the concept along with the silhouette of a hummingbird hovering above the logo design itself. The obvious path in designing a logo design is usually the incorrect route and in this case, the design ended up not being about the orchid but alternately put the attention on the feeling that they wanted to forecast to their patrons.

Arabian horse logo layout created for an equine ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind organization logo concept tailored to embody the unique physical traits of the Arabian breed of equines. With a different head form and high tail carriage, the Arabian is one of the highly quite easily recognizable equine lineages in the whole world.

Las Coffee shop logo design a small dining establishment, style includes a customized script font style which floats above a team of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny dining establishment, layout includes a changed manuscript font which hovers above a group of luxuriant lines as well as dots.

Logo design for a software developer the layout attributes as well as renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the company and in many cases the symbolism behind a logo design is just as important as how it brands the company it represents.

Advance logo layout produced for a Carlsbad indoor designer, design feature a collection of red circles that intersect and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Carlsbad interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, investigates, collaborates, and oversees such tasks. Interior design is a multifaceted profession that includes conceptual development, space planning, site assessments, programming, investigation, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the personalities for letter V and A in center of the word advanced have actually been changed to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Carlsbad logo design assignment was carried out for a management guide that assists business professionals to develop into more effective at supervising people, expectations, and productivity.

A logo layout including an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was prepared for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a place to sell their previously owned products to other sports enthusiasts. I tailored their Carlsbad logo design dsign using an image which garners the attention of traffic and projects an image that evokes the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo style has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really developed for an Carlsbad regional farm it was in reality developed for a products broker, and this logo design was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to design a graphic that projected confidence, success, and luxury.
Logo designed for the use of an indication for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is reminiscent of a renowned sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the proprietor to develop a logo that worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very legible from over a block away.