Acute Care 360 ImageCo, Baldwin, New York, NY,

ImageCo, Baldwin, New York, NY,

Evolv Design logo designed by ImageCo, Baldwin, New York, NY,

Red Panda Publishers logo designed by ImageCo, Baldwin, New York, NY,

Baldwin, New York, NY,

ImageCo, Baldwin, New York, NY,
ImageCo, Baldwin, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Baldwin, New York, NY,

FSA OK logo designed by ImageCo, Baldwin, New York, NY,

Emerald Heights logo designed by ImageCo, Baldwin, New York, NY,

Club Sapphire logo designed by ImageCo, Baldwin, New York, NY,

Downtown Dogs logo designed by ImageCo, Baldwin, New York, NY,

School board logo designed by ImageCo, Baldwin, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Baldwin, New York, NY,

Stoney Forensic logo designed by ImageCo, Baldwin, New York, NY,

Smart kernels logo designed by ImageCo, Baldwin, New York, NY,

TIPS ON SELECTING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so when a design firm offers a money back guarantee try to remember that they can’t reimburse the time you commit which is eminently more precious than your money is.

PORTFOLIO

Some design firms talk a good game but in the end a design agency can only be judged from the quality of their design work, if the work in their portfolio doesn’t feature real life samples chances are they will never be able to deliver a top quality logo design.

VISION

A logo’s goal is to be understood and remembered, and it’s objective is to echo your unique vision for your organization. If a logo designer is not focused on fulfilling your vision, the thing they are actually focused on is how soon they can get paid.

Baldwin LOGO DESIGN​

For over twenty years ImageCo has been helping entrepreneurs cultivate notable brands. We have done brand design work for builders, educational institutions, diamond miners, party planners, cafes, retailers, and virtually every other kind of business you can think of. What makes ImageCo different compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every design as though it will be employed as an electrical sign. As a result of our sign first strategy our designs can, and have been used in everything from fashion labels to electrical signs. Our sign first technique insures that our logos are equally reliable whether they are used in TV commercials or website applications, they are consistently recognizable, comprehended, and remembered regardless of scale or application.

American Made ★ Design

The thing that truly sets ImageCo apart from other design agencies that you probably have encountered in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are contracted to perform, we perform in-house. Irrespective of the type of design project we take on, logo design, web page, trade show display, or commercial sign, we do not, and never will job out our client’s work to companies located outside the United States. Whenever you phone us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not a broker that increases the price of your project and determines the terms of how my customers and I conduct business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Every new Baldwin company realizes that they require a logo, but few new business owners entirely grasp the essential role their business logo can play in their becoming successful, or exactly why one logo performs more effectively than another. A logo design has an instant and long term effect on the viability of a business, choose the correct one and it will make the door swing and phone ring, go with the wrong one and it can be a barrier and a hindrance for the life of an organization. The logos featured in the ImageCo portfolio help Baldwin companies prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos do not need deliberation, they can be grasped in just a glance.
  2. Scalability: from business cards to store signs a scalable business logo will stay legible and just as emotive at any size.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or organization they represent.
  5. Relevance: a business logo should be enduring and will feel equally relevant today, tomorrow, and twenty years from today.

understanding branding

Brand – It’s a verb and a noun, it’s an identifying mark as well as the process of denoting something to ensure that it could be identified, its origin originates from the brand burned onto livestock. Nowadays a brand symbolizes virtually anything with an intention, whether it be revenue or government agencies, a brand is an innate aspect of specifying the value of a specific thing in the consumer’s mind.

Branding – Is sort of like marketing and advertising’s attractive sister, they are each from the same family, the distinction being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity contest targeted at a target audience, it’s objective is to create a mental image that the target market will likely identify with.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When somebody states the names Lamborghini or Mustang what we think of is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and exotic . That is brand image and that is what makes people want those products. Brand image is why individuals buy most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you look back at the origin of the majority of branding agencies you’ll discover that they are often re-branded marketing and advertising agencies. When a person claims they are in advertising the majority of people will likely have an idea about what they do. However when a person claims “I’m in branding”… it just sounds more impressive, maybe it’s due to the fact that many people don’t understand what it suggests to be in branding so it comes off as more mysterious and even sexy.

Brand Identity – Is a comprehensive term that describes the visual elements of a product or agency that affect perceptions. This largely includes the name, the logo design, the packaging, the different colors utilized yet can likewise include sound, lighting, texture, signage, actually anything that can be seen, felt or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that focuses on a type of visual design which helps form the perception of a company, a product or a business organization. Brand identity designers develop logo designs, signage designs, packaging, and also collateral products such as business cards, stationery, as well as brochures. Some visual designers also build sites and also user interfaces. The important duty of a brand identity designer is to establish the visual cues as well as an emotional tone with the objective of influencing actions, outcomes and also understandings.

select logos & signs

Retro logo design of a bike produced for a Baldwin coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were launching in an old section of the city and really wanted to visualize an old-fashioned atmosphere without coming across as uninteresting or low energy. I accomplished the two tasks by means of developing a business logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

medical logo design with a microscopic lense slide and also germs developed for Baldwin medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the triggers and outcomes of diseases, mainly the field of healthcare that deals with the clinical examination of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the sole instance I remember where I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Usually I try not to be overly literal with a concept and to a degree, this specific design approaches the company it serves rather literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more focus grabbing and even more meaningful.

logo design with a jumping green frog made for a family members fun facility in Baldwin.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs which come my way, I’ve done dozens of logo designs for surgeons, dental practices, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever had the opportunity to work on.

Given that the title of the business has the word springz in its name the apparent choice would have been to integrate a couple springs into the design but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing and advertising. I also think this is the only time that a logo I created was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo including a group of birds, a mountain, a path, a stream, and also a tree - made for Baldwin travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality because travel photographers don’t shoot locations or things but rather reveal emotional experiences through the photos they record. The idea behind this logo composition was to make use of negative space to reveal more than what was visible upon initial view, which I think is representative of almost all professional photographers in that they frequently convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I tried to do something the same to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Baldwin logo but also to illustrate the depth of her work and in the way that she views the world through the lens of her camera.

 Baldwin logo style with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The lion’s share of business logo design projects that I take on I really relish and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however the client, while he loved the concept, didn’t care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his hatred for this specific kind of sea bird.

When I turn a concept over to a customer I encourage them to share it with friends and family as well as with other people that they don’t even know so as to get objective point of views on the merit of a design concept. Fortunately, he discussed it with his family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Logos are a weird animal in the design world because the people that are inclined to hire an expert to design their logo realize how crucial a logo is for their company so they are way more vested in the outcome. Every logo job possesses it’s allotment of difficulties, however the most significant challenge is finding that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also providing the client the image they see for themselves.

a red panda logo design with bamboo in the background, style for Baldwin publication author

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, yet it really is the most vital part of a printed book since it is in most cases the first thing a person views in the book store. With regard to a publisher, it’s the opportunity they will ever get to spotlight their label and get their logo design in front of the men and women that purchase actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems like that in many instances 1 of the items individuals usually tend to recall the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service situated in LA and while I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a spirit of flight and it was certainly a success.

 Baldwin logo design utilized for advertising and also a label style for Vintage Case features an archaic font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, which seemed to be much older cases. For this business logo design I tried to come up with a logo that offered a fluid nostalgic feel to it and could be utilized for anything from a website to a label on brand new cases that appeared like they were from another generation.

Logo created for an orthodontist in Baldwin, layout consist of an arc with lines converging with it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most difficult logo design projects due to the fact that it appears that every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to small business advertising, if restaurants approached their branding in the same way dental professionals do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind including an image of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dentistry logo designs because it challenges me to come up with a design that implies dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design created for a family members nonprofit, the logo design features 4 personalities surprised in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the residents in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo which communicated that they were about families without being overtly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to describe how people should think or feel they don’t understand the goal of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that explains itself won’t have the opportunity to be understood.

Logo style produced for a Baldwin hair style studio including a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo which projected an atmosphere of contentment and connection for their new hair salon. I came up with a design that didn’t go the obvious path of creating just a stylized orchid but alternatively delivered a logo that implied an orchid in the formation of a swirl featured into the letter O in the title and by placing attention on the concept with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a company logo is more often than not the wrong course and in this case, the design ended up not being about the orchid but alternately laid the emphasis on the feeling that they really wanted to project to their clients.

Arabian horse logo style created for an equine cattle ranch that specializes in breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a unique business logo design customized to symbolize the unique physical traits of the Arabian breed of horses. With an unique head shape and high tail posture, the Arabian is one of the highly easily identifiable horse lineages in the whole world.

Las Cafe, A Baldwin restaurant logo style a small dining establishment, design includes a modified manuscript font style which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small restaurant, style consists of a modified script font style which floats over a group of luxuriant lines as well as dots.

Logo style for a software program developer the design features and renowned Baldwin element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the business and in many cases the significance behind a logo is equally as important as how it brands the enterprise it represents.

Develop logo design created for a Baldwinindoor designer, style feature a collection of red circles that intersect and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Baldwin interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, researches, collaborates, and manages such projects. Interior design is a multifaceted occupation that involves conceptual development, space planning, site assessments, programming, investigation, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions in Baldwin, the personalities for letter V and also A in middle of the word progressed have been changed to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Baldwin logo design project was completed for a management coach that assists business leaders to develop into more effective at managing people, expectations, and productivity.

A Baldwin business logo style including an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly recognized the market place was ready for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of passions, a location to sell off their pre-owned goods to other sports enthusiasts.

I created their Baldwin logo design design along with an image which garners the attention of traffic and sends an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.

Logo style MQ ranches, this Baldwin company logo design has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t actually developed for an Baldwin area farm it was in reality created for a commodities broker, and this particular logo design was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to produce an identity that projected self-assurance, effectiveness, and prosperity.

 Baldwin Logo design for a not-for-profit, Transforming Point Solutions - the logo style function for ostensibly encountering arrowhead as well as the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they preferred, that can be a good thing or a bad thing. Good in that it provides a designer the freedom to discover any concept that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of understanding where the target is. Thankfully, in this particular instance, I nailed a bullseye with the 1st shot.

Logo designed for the use of an indication for the restaurant (Brewgrrs), it is an elaborate script typeface that is reminiscent of a well-known Baldwin sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked closely with the owner to develop a logo which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Electrical sign design for Baldwin restaurnat designed by Baldwin Sign Shop
Baldwin logo design and brand identity design for Baldwin businesses
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,

Logo designed by ImageCo, Baldwin, New York, NY,

Logo designed by ImageCo, Baldwin, New York, NY,

Logo designed by ImageCo, Baldwin, New York, NY,

Logo designed by ImageCo, Baldwin, New York, NY,

Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,
Logo designed by ImageCo, Baldwin, New York, NY,