Batavia Logo Design

Nearly every new Batavia organization understands that they require a logo, but few new business owners fully recognize the key role their organization logo will perform in their becoming successful, or the reason that one logo design functions far better than another. A logo has an instant and long term impact on the growth of a company, go with the right one and it can make the door swing and cash register ring, select the wrong one and it will be an obstacle and a hindrance for the longevity of an organization. The logos presented in the ImageCo portfolio help Batavia businesses succeed, they are effective in any given scenario and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not demand contemplation, they can be understood in just a glance.
  2. Scalability: from business cards to signboards a scalable logo will continue to be legible and just as emotive at virtually any dimension.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they stand for.
  5. Relevance: a company logo needs to be timeless and should feel relevant today, tomorrow, and twenty years from now.

Retro logo layout of a bike developed for a Batavia coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were actually opening in an older part of town and hoped to visualize an old-fashioned feel without coming across as stodgy or low energy. I accomplished each of the jobs by means of designing a logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

clinical logo style with a microscope slide and bacteria created for Batavia medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the root causes and consequences of diseases, especially the branch of medicine which works with the laboratory evaluation of samplings of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the only instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Usually I attempt not to be overly literal with a concept and to a point, this design approaches the company it represents quite literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more intriguing, more attention grabbing and more meaningful.

logo layout with a jumping environment-friendly frog made for a household fun facility in Batavia.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve produced dozens of logo designs for surgeons, dental experts, and attorneys but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to incorporate a couple springs into the design but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they used for advertising. I also believe this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design including a flock of birds, a hill, a trail, a stream, as well as a tree - made for Batavia traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality because travel photographers tend not to shoot locations or things but rather reveal emotional journeys by means of the photos they capture. The thought behind this logo composition was to make use of negative space to project more than what was visible upon first glance, which I think is representative of the majority of good photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be conveyed with just words. I made an effort to do something the same to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Batavia logo but also to illustrate the depth to her art and in the way that she perceives the world through the lens of her camera.

 Batavia logo style with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I genuinely enjoy and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but the client, while he loved the concept, really did not care for my choice of birds. This guy genuinely despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his scorn for this specific kind of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and family as well as with other people that they don’t actually know so as to get impartial point of views on the value of a design. Fortunately, he discussed it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he went with the original concept.

Custom logo designs are a strange creature in the design world given that the people that have a tendency to hire an expert to design their business logo comprehend how crucial a logo design is for their company so they are way more vested in the result. Every logo design job possesses it’s allotment of difficulties, but the most significant challenge is finding that sweet spot in a design that works really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo layout with bamboo in the background, layout for Batavia book author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, nevertheless it really is the most essential part of a published book because it is often the very first thing a person sees in the book shop. For a publishing company, it’s the best opportunity they will likely ever get to promote their product and get their logo design in front of the individuals that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems like that in many instances 1 of the aspects individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline company situated in LA and while I’m not sure it actually “took off” their organization logo didn’t ground them. The bookend A’s in their title lent itself well to affording a good sense of airline flight and it was definitely a winner.

 Batavia logo layout utilized for marketing and also a label style for Vintage Case includes an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be antique cases. For this custom logo design I tried to come up with a logo that possessed a fluid old style feel to it and could be used for everything from a web site to an insignia on brand new cases that seemed like they were from another era.

Logo design created for an orthodontist in Batavia, style consist of an arc with lines intersecting via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most difficult logo projects because it seems that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden careers when it comes to small business marketing, if restaurants approached their branding in the same way dental practices do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dentistry business logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members nonprofit, the logo features 4 characters surprised in height to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo to describe precisely how people ought to think or feel they don’t understand the objective of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that describes itself will never have the chance to be comprehended.

Logo layout produced for a hair design studio featuring a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design that related a spirit of simplicity and class for their new hair salon. I came up with a design which did not go the obvious route of crafting just a stylized orchid but alternatively delivered a company logo which suggested a flower in the pattern of a swirl integrated in to the letter O in the name and by placing attention on the logo design with the figure of a hummingbird floating over the logo design itself. The obvious path in creating a logo is usually the incorrect route and in this case, the design ended up not being about the orchid but alternately laid the emphasis on the emotion that they really wanted to transmit to their customers.

Arabian equine logo style developed for an equine ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique logo concept fashioned to symbolize the unique physical traits of the Arabian type of equines. With an identifiable head form and higher tail posture, the Arabian is one of the highly quite easily recognizable equine types in the world.

Las Coffee shop logo design a small restaurant, layout contains a customized script typeface which floats over a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style includes a modified manuscript font which floats over a group of luxuriant lines and also dots.

Logo layout for a software developer the design functions and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and drive managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in many cases the substance behind a company logo is equally as important as how it serves the company it stands for.

Advance logo style developed for a Batavia indoor developer, layout feature a series of red circles that intersect as well as change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Batavia interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, explores, collaborates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, area planning, site evaluations, programming, study, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V and A in middle of the word progressed have actually been changed to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Batavia logo design job was performed for a leadership advisor that aids business leaders to become more effective at overseeing people, expectations, and productivity.

A logo design including an angler in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the founders of On the Fly knew the market place was primed for an outdoor sporting store that functions as a consignment company. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a place to sell their pre-owned items to other sports enthusiasts. I created their Batavia logo dsign along with an illustration which grabs the interest of vehicles and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo style MQ farms, this logo layout has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t really composed for an Batavia area farm it was in reality designed for an investments broker, and this particular logo design was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to design a graphic that projects esteem, success, and luxury.
Logo design made for making use of an indicator for the restaurant (Brewgrrs), it is an elaborate script font that is evocative a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the proprietor to design a logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.