Borough Park Logo Design

Every new Borough Park venture understands that they require a logo, but few new business owners thoroughly understand the vital role their organization logo can play in their becoming successful, or the reason that one logo design works better than another. A company logo has an instant and long term impact on the prosperity of a company, select the correct one and it will make the door swing and phone ring, select the incorrect one and it will be an obstacle and a hindrance for the life of an organization. The logos featured in the ImageCo portfolio help Borough Park businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these five things in common.
  1. Simplicity: simple logo designs don’t demand scrutiny, they can be realized in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo will be legible and equally emotive at any dimension.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a business logo needs to be timeless and will feel relevant today, tomorrow, and twenty five years from now.

Retro logo design of a bicycle created for a Borough Park coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were actually opening in an older part of the town and hoped to project a vintage vibe without coming across as uninteresting or low energy. I fulfilled both of these tasks by means of developing a business logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

medical logo layout with a microscopic lense slide and also bacteria made for Borough Park medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that analyzes the triggers and outcomes of diseases, especially the branch of healthcare that deals with the laboratory examination of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the sole instance I remember where I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Generally I try not to be overly literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more attention grabbing and a lot more memorable.

logo style with a jumping environment-friendly frog made for a household fun center in Borough Park.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve done dozens of logo designs for doctors, dentists, and lawyers but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to integrate a couple of springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for promotion and marketing. I also think this is the only time that a logo I did was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design including a group of birds, a hill, a trail, a stream, and also a tree - created for Borough Park travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche field because travel photographers tend not to shoot places or things but instead reveal emotional journeys by means of the photos they capture. The idea behind this logo composition was to use negative space to communicate more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be communicated with just words. I tried to do something much the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Borough Park logo design but also to show the depth to her work and in the way that she sees the world through the lens of her camera.

 Borough Park logo style with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I really savor and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but my customer, while he loved the concept, didn’t care for my choice of birds. This guy truly loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his contempt for this particular breed of sea bird.

When I turn a design over to a customer I urge all of them to talk about it with friends and colleagues and family members as well as with other people that they don’t even know so as to get impartial judgements on the worthiness of a design. Fortunately, he talked about it with his whole family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logos are a strange creature in the design world because the people that tend to hire an expert to design their logo comprehend how essential a logo is for their company so they are much more vested in the result. Every logo job has it’s share of hurdles, however the most significant obstacle is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Borough Park book publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, yet it really is the most critical part of a published book because it is ordinarily the very first thing a person sees in the bookstore. Regarding a publisher, it’s the absolute best opportunity that they will ever have to advertise their brand and get their logo design in front of the people that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many cases one of the items folks often tend to recall the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service situated in LA and while I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a spirit of air travel and it was certainly a winner.

 Borough Park logo style used for advertising and also a label design for Vintage Situation includes an old-fashioned font design.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, which looked to be antique cases. For this brand design I strove to come up with a logo that had a fluid old-fashioned feel to it and could easily be utilized for everything from a web site to a label on brand new cases that looked like they were from another generation.

Logo design developed for an orthodontist in Borough Park, design include an arc with lines converging through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging and difficult logo jobs due to the fact that it seems that virtually every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to small business advertising, if dining establishments approached their branding in the exact same way dental professionals do every one of their logos would be a picture explaining anything they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dental logo designs because it challenges me to come up with a design that implies the field of dentistry or a particular field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo design includes 4 personalities staggered in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or institution wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which conveyed that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to describe how people should think or feel they don’t understand the goal of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that illustrates itself will never have the likelihood to be comprehended.

Logo design developed for a hair layout studio including a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which conveyed an atmosphere of relaxation and connection for their new hair salon. I came up with a concept that didn’t go the obvious direction of making merely a stylized orchid but instead delivered a company logo that suggested a flower in the pattern of a swirl incorporated into the letter O in the title and by placing attention on the concept along with the figure of a hummingbird floating over the logo itself. The obvious path in designing a company logo is usually the incorrect path and in this case, the design ended up not being about the flower but instead placed the attention on the feeling that they wanted to project to their clients.

Arabian steed logo layout developed for a steed cattle ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique logotype concept styled to exemplify the unique physical traits of the Arabian type of equines. With a different head shape and higher tail carriage, the Arabian is one of the most quite easily identifiable equine lineages in the entire world.

Las Coffee shop logo design a small restaurant, style consists of a changed manuscript font which hovers over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little dining establishment, style includes a customized manuscript typeface which floats over a group of elaborate lines and also dots.

Logo style for a software program developer the design attributes as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and disk managing. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in many cases the substance supporting a business logo is equally as important as how it serves the company it represents.

Evolve logo layout developed for a Borough Park indoor developer, design feature a series of red circles that intersect and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Borough Park interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, collaborates, and manages such ventures. Interior design is a multifaceted occupation that includes conceptual development, area planning, site assessments, programming, analysis, interacting with the stakeholders of a project, construction management, and execution of the design.

logo design provided for Advanced Management Solutions, the characters for letter V and also A in middle of words advanced have been changed to link directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Borough Park logo design job was performed for a management consultant that aids business professionals to develop into more efficient at overseeing people, expectations, and profitability.

A logo style including an angler in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the owners of On the Fly realized the market was primed for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of interests, a place to market their used products to other sports enthusiasts. I designed their Borough Park business logo dsign with an illustration which garners the attention of vehicles and sends an image that evokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo design has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t actually composed for an Borough Park regional farm it was really developed for a products broker, and this particular trademark was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to generate a graphic that projects self-assurance, financial success, and luxury.
Logo created for the use of an indication for the dining establishment (Brewgrrs), it is a luxuriant manuscript font that is similar to a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking in which I worked directly with the proprietor to create a logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very legible from over a block away.