Freeport, New York Logo Design

Nearly every new Freeport organization knows they are in need of a logo, but few new business owners thoroughly realize the essential role their company logo will make in their financial success, or exactly why one business logo works better than another. A logo design has an instant and long-term influence on the success of a company, select the correct one and it will make the door swing and cash register ring, go with the incorrect one and it can be a barrier and an impediment for the life of a company.

The logos included in the ImageCo portfolio help Freeport, New York companies prosper, they are effective in any given situation and the main reason they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logo designs do not require scrutiny, they can be realized in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo will be legible and equally emotive at every size.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo design needs to be ageless and will feel relevant today, tomorrow, and twenty five years from now.

Logo PORTFOLIO Volume 1

Retro logo layout of a bicycle created for a Freeport, New York coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were opening in an older part of the city and wanted to project a vintage feel without coming across as uninteresting or low energy. I accomplished both of these jobs by means of creating a business logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo style with a microscopic lense slide and bacteria designed for Freeport, New York medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the causes and outcomes of diseases, mainly the field of healthcare that works with the clinical assessment of specimens of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recollect where I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Typically I try not to be excessively literal with a concept and to a point, this design approaches the company it represents quite literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more interesting, more focus grabbing and a lot more unforgettable.

logo design with a jumping environment-friendly frog designed for a family members fun facility in Freeport, New York.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects which come my way, I’ve done dozens of logo designs for surgeons, dentists, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company has the word springz in its name the clear choice would have been to incorporate a couple springs into the design but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I created was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design including a group of birds, a mountain, a path, a stream, and a tree - developed for Freeport, New York travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche profession because travel photographers tend not to capture locations or things but rather convey emotional journeys by means of the photos they capture. The thought behind this logo composition was to use negative space to project more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they oftentimes tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance that can’t be conveyed with just words. I attempted to do something comparable to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Freeport logo design but also to illustrate the depth in her art and in the way that she views the world through the lens of her camera.

 Freeport logo design with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I really relish and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the client, even though he loved the concept, didn’t care for my choice of birds. This man really loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his aversion for this specific type of sea bird.

When I turn a design over to a customer I urge all of them to discuss it with friends and family as well as with people that they don’t actually know so as to get unprejudiced judgements on the benefit of a design concept. Fortunately, he shared it with his whole family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Logos are a strange creature in the design world given that the people that tend to hire a professional to design their business logo understand how important a logo design is for their company so they are much more invested in the end result. Every logo design project has it’s allotment of challenges, however the greatest challenge is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Freeport, New York publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, nevertheless it really is the most essential part of a printed book considering that it is often the first thing a person sees in the book shop. With respect to a publisher, it’s the absolute best opportunity they will ever get to advertise their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart however it seems like that in many cases one of the items consumers tend to recall the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company based in LA and although I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a spirit of air travel and it was definitely a winner.

 Freeport logo layout made use of for advertising and a tag layout for Vintage Situation includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which appeared to be antique cases. For this brand design I strove to come up with a logo that had a fluid old style feel to it and could be utilized for every thing from a website to a label on brand new cases that looked like they were from another generation.

Logo design produced for an orthodontist in Freeport, New York, design consist of an arc with lines intersecting via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo design projects due to the fact that it seems that every single dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden careers when it comes to company marketing, if restaurants approached their branding in the same way dental practices do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really love doing dental care business logos simply because it challenges me to come up with a design that implies dentistry or a particular field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo design includes 4 characters surprised in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to convey.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to illustrate how people ought to think or feel they don’t understand the purpose of a logo. If you have to think about a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that describes itself will never have the chance to be comprehended.

Logo layout produced for a hair layout workshop including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that related an atmosphere of tranquility and elegance for their new hair salon. I came up with a design which didn’t go the obvious direction of creating just a stylized orchid but instead designed a logo design which suggested a flower in the pattern of a swirl integrated into the letter O in the name and by putting attention on the concept with the silhouette of a hummingbird hovering over the logo itself. The obvious path in creating a company logo is more often than not the incorrect route and in this case, the design ended up not being about the flower but alternately put the importance on the feeling that they really wanted to transmit to their patrons.

Arabian horse logo layout created for a horse ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a distinct company logo design customized to illustrate the unique physical traits of the Arabian pedigree of horses. With a distinctive head form and high tail carriage, the Arabian is one of the very most easily identifiable horse types in the whole world.

Las Cafe logo style a little restaurant, design consists of a changed script font style which floats over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, layout includes a customized script font which hovers over a team of ornate lines and dots.

Logo design for a software designer the design functions as well as iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it meant something to the owner of the company and in quite a few cases the significance behind a business logo is just as important as how it brands the company it represents.

Evolve logo layout produced for a Freeport, New York indoor designer, design function a series of red circles that converge and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Freeport, New York interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, coordinates, and oversees such projects. Interior design is a multifaceted occupation that includes conceptual development, area planning, location inspections, programming, investigation, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V and also A in middle of words advanced have actually been changed to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Freeport, New York logo design job was undertaken for a management guide that assists business professionals to develop into more successful at managing people, expectations, and profitability.
A logo style featuring an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly recognized the market was primed for an outdoor sporting store that operates as a consignment company. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of passions, a place to market their used equipment to other sports enthusiasts. I designed their Freeport logo design dsign using a graphic that seizes the attention of vehicles and projects an image that invokes the passion of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ farms, this logo style has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really composed for an Freeport, New York regional farm it was really developed for an investments broker, and this particular company was one of several that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to create a graphic that projected self-assurance, success, and luxury.

 Freeport Logo design for a not-for-profit, Turning Factor Solutions - the logo layout function for externally facing arrow and the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they desired, this can be a good thing or a bad thing. Good in that it gives a designer the freedom to delve into any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of knowing where the target is. Thankfully, in this instance, I hit a bullseye with the 1st go.

Logo made for making use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant manuscript font style that is reminiscent of a well-known sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked closely with the business owner to produce a business logo that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very legible from over a block away.