Howard Beach Logo Design

Each and every new Howard Beach company realizes that they are in need of a logo, however few entrepreneurs entirely realize the key role their logo will perform in their financial success, or the reason that one logo design functions far better than another. A business logo has a critical and long term impact on the growth of a company, go with the correct one and it will make the door swing and cash register ring, go with the wrong one and it can be an obstacle and a hindrance for the longevity of a business. The logos presented in the ImageCo portfolio help Howard Beach businesses succeed, they are effective in any given situation and the reason why they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos don’t require consideration, they can be grasped in just a look.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they stand for.
  5. Relevance: a logo design should be timeless and will feel relevant today, tomorrow, and twenty five years from today.

Retro logo design of a bike produced for a Howard Beach coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were opening up in an older part of the town and really wanted to cast a vintage feel without coming across as boring or low energy. I fulfilled both tasks via creating a company logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo design with a microscope slide as well as germs designed for Howard Beach clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the root causes and consequences of diseases, mainly the field of medicine which works with the clinical assessment of samplings of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is really the only instance I recall in which I was able to integrate a bacteria-laden microscope slide within a business logo design.

Normally I try not to be extremely literal with a design and to a degree, this design approaches the company it represents very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more attention grabbing and even more meaningful.

logo design with a leaping eco-friendly frog developed for a household fun center in Howard Beach.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve done dozens of logo designs for surgeons, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to incorporate a few springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo featuring a group of birds, a mountain, a trail, a stream, as well as a tree - created for Howard Beach travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche field because travel photographers don’t shoot locations or things but rather communicate emotional journeys by means of the photos they record. The thought behind this logo composition was to use negative space to communicate more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they oftentimes tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness that can’t be communicated with just words. I made an effort to do something the same to this logo by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Howard Beach logo but also to reveal the depth of her work and in the way that she views the world through the lens of her camera.

 Howard Beach logo design with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however my client, while he loved the concept, didn’t care for my choice of birds. This particular man genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family did not share his hatred for this specific variety of sea bird.

When I turn a design over to a customer I urge them to discuss it with friends and colleagues and family as well as with folks that they don’t even know so as to get objective point of views on the benefit of a design concept. Fortunately, he discussed it with his whole family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world given that the people that tend to hire a professional to create their business logo understand how essential a logo is for their business so they are way more invested in the outcome. Every logo job has it’s allotment of obstacles, but the largest obstacle is finding that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo in the background, style for Howard Beach publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, nevertheless it really is the most critical part of a published book because it is ordinarily the first thing a person sees in the bookstore. Regarding a publishing company, it’s the most ideal opportunity they will ever get to advertise their label and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many cases one of the traits people often tend to remember the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle air service based in LA and while I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to affording a spirit of flight and it was definitely a victory.

 Howard Beach logo design utilized for advertising and marketing and a tag design for Vintage Instance features an old font style design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which looked to be much older cases. For this business logo concept I attempted to come up with a logo that provided a fluid nostalgic feel to it and could be used for anything from a website to an insignia on brand new cases that appeared like they were from a different generation.

Logo design developed for an orthodontist in Howard Beach, design include an arc with lines intersecting with it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most challenging logo design projects due to the fact that it seems that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden fields when it comes to business branding, if dining establishments approached their branding in the exact same way dental practices do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably have an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually love doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a family members nonprofit, the logo features 4 characters startled in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or institution wants to communicate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design which communicated that they were about families without being openly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate how individuals ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that illustrates itself won’t have the likelihood to be comprehended.

Logo layout produced for a hair layout workshop featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo which related a spirit of ease and class for their new hair studio. I created a concept that did not go the obvious course of making merely a stylized orchid but instead delivered a logo design which suggested a flower in the formation of a swirl integrated into the letter O in the title and by placing emphasis on the logo design along with the figure of a hummingbird hovering above the image itself. The obvious path in creating a logo design is usually the incorrect course and in this case, the design ended up not being about the flower but instead laid the importance on the emotion that they really wanted to transmit to their customers.

Arabian equine logo layout developed for an equine ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind organization logo concept tailored to manifest the unique physical traits of the Arabian breed of horses. With an unique head shape and very high tail posture, the Arabian is one of the highly quite easily recognizable equine breeds in the whole world.

Las Cafe logo style a little dining establishment, style contains a customized manuscript font which floats above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, style contains a modified script typeface which floats above a team of elaborate lines as well as dots.

Logo design for a software application designer the design attributes and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However it meant something to the owner of the company and in quite a few cases the meaning behind a logo design is just as important as how it serves the organization it represents.

Advance logo design produced for a Howard Beach interior designer, layout feature a collection of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Howard Beach interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, researches, coordinates, and oversees such projects. Interior design is a multifaceted profession that consists of conceptual development, area planning, site evaluations, programming, analysis, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V and also A in middle of the word progressed have actually been changed to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Howard Beach logo design project was completed for a management advisor that aids business professionals to develop into more successful at overseeing people, expectations, and productivity.

A logo layout featuring an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was primed for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a spot to sell their previously owned goods to other sports enthusiasts. I designed their Howard Beach logo design dsign using an illustration that grabs the interest of traffic and projects an image that calls to mind the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ ranches, this logo design has actually an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t really produced for an Howard Beach area farm it was actually devised for an investments broker, and this creative logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to generate a graphic that projects confidence, effectiveness, and affluence.
Logo design designed for making use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript typeface that is reminiscent of a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked closely with the owner to create a logo that worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very easy to read from over a block away.