Acute Care 360 ImageCo, Howard Beach, New York, NY,

ImageCo, Howard Beach, New York, NY,

Evolv Design logo designed by ImageCo, Howard Beach, New York, NY,

Red Panda Publishers logo designed by ImageCo, Howard Beach, New York, NY,

Howard Beach, New York, NY,

ImageCo, Howard Beach, New York, NY,
ImageCo, Howard Beach, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Howard Beach, New York, NY,

FSA OK logo designed by ImageCo, Howard Beach, New York, NY,

Emerald Heights logo designed by ImageCo, Howard Beach, New York, NY,

Club Sapphire logo designed by ImageCo, Howard Beach, New York, NY,

Downtown Dogs logo designed by ImageCo, Howard Beach, New York, NY,

School board logo designed by ImageCo, Howard Beach, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Howard Beach, New York, NY,

Stoney Forensic logo designed by ImageCo, Howard Beach, New York, NY,

Smart kernels logo designed by ImageCo, Howard Beach, New York, NY,

TIPS ON PICKING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so whenever a design company presents a money back guarantee try to keep in mind that they simply cannot refund the time you invest which is much more precious than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a designer can only be judged from the quality of their portfolio, if the work in their portfolio does not contain real life examples chances are they will not be able to deliver a quality logo design.

VISION

A logo’s aim is to be understood and be unforgettable, and it’s objective is to mirror your personal vision for your company. If a logo designer is not focused on fulfilling your vision, the thing they are really focused on is how quickly they will get paid.

Howard Beach LOGO DESIGN​

For over 2 decades ImageCo has been helping businesses of all kinds establish notable brands. We’ve done brand identity design work for farmers, educational institutions, heart surgeons, wedding singers, coffee roasters, retailers, and virtually every other kind of business concern you can envision. What makes us unique compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every logo design project as if it will be employed as an electric sign. Because of our sign first strategy our designs can, and have been used in everything from clothing labels to neon signs. Our sign first approach guarantees that our logos are just as successful whether they are used in television commercials or web applications, they are consistently identifiable, understood, and remembered irrespective of scale or function.

American Made ★ Design

The one difference which seriously sets ImageCo apart from many of the design agencies that you might possibly have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are retained to perform, we do ourselves. No matter the kind of project we accept, brand identity design, business website, trade show exhibit, or retail sign, we do not, and never will job out our client’s projects to agencies based outside the United States. When you contact us at 1-855-IMAGECO the party that picks up the phone is ImageCo’s owner and designer, not an agent that marks up the cost of your project and imposes the conditions of how you and I conduct business.

QUALITIES OF AN EFFECTIVE LOGO DESIGN

It’s likely that every new Howard Beach company understands that they probably need a logo, but few start-ups fully grasp the crucial role their organization’s logo can make in their becoming successful, or precisely why one business logo performs more effectively than another. A company logo has an immediate and sustaining effect on the growth of a company, select the correct one and it will make the door swing and phone ring, select the incorrect one and it can be a barrier and a hindrance for the life of an organization. The logos featured in the ImageCo portfolio help Howard Beach businesses prosper, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logos do not need contemplation, they can be understood in just a look.
  2. Scalability: from label to posters a scalable logo design will stay legible and equally emotive at every scale.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or organization they represent.
  5. Relevance: a company logo needs to be lasting and should feel equally relevant today, tomorrow, and thirty years from now.

understanding branding

Brand – It’s a verb and a noun, it is an identifying mark and also the act of denoting something to ensure that it could be distinguished, its foundation originates from the mark burned onto livestock. Nowadays a brand represents basically anything with an intention, regardless if it be earnings or government agencies, a brand is an innate aspect of specifying the worth of something in the customer’s mind.

Branding – Is kind of like marketing and advertising’s attractive sister, they are each from the very same family, the difference being that advertising and marketing are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest targeted at a specific audience, it’s objective is to produce a mental image that the target market can relate to.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When somebody states the brand names Porsche or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can deliver us from point A to point B, the image we have (or at least I have) is of freedom, elegance, of something dangerous and unique . That is brand image and that is what makes people buy those products. Brand image is why individuals purchase specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Firms – If you reflect on the origin of a lot of branding companies you’ll discover that they are often rebranded advertising and marketing firms. When somebody states they are in advertising and marketing lots of people will likely have an idea about the type of work they do anything that can be seen, touched or listened to become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that specializes in a kind of visual design which helps shape the perception of a business, a product or a business organization. Brand identity designers create logo designs, signage designs, product packaging, and collateral material such as business cards, stationery, and sales brochures. Some identity designers also develop sites as well as user interfaces. The crucial role of a brand identity designer is to develop the visual cues and also a psychological tone with the objective of influencing activities, end results and understandings.

Featured SIGNS & LOGOS

Retro logo style of a bicycle created for a Howard Beach coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were launching in an older section of the community and really wanted to project a retro atmosphere without coming across as boring or low energy. I fulfilled both jobs by developing a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

clinical logo layout with a microscope slide and germs made for Howard Beach clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the triggers and effects of diseases, especially the field of healthcare that works with the clinical assessment of samplings of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recollect in which I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Normally I try not to be excessively literal with a design and to a degree, this specific design approaches the company it serves quite literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more interesting, more focus grabbing and more unforgettable.

logo layout with a jumping environment-friendly frog developed for a family members fun center in Howard Beach.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for doctors, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to feature a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising. I also think this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo including a flock of birds, a hill, a path, a stream, and a tree - designed for Howard Beach travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche speciality because travel photographers don’t capture places or things but instead communicate emotional experiences through the photos they record. The thought behind this logo concept was to use negative space to project more than what was visible upon first view, which I think is representative of most professional photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be revealed with mere words. I made an effort to do something the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Howard Beach logo design but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Howard Beach logo style with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I seriously relish and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however the customer, while he liked the concept, didn’t care for my choice of birds. This particular man seriously despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his contempt for this specific kind of sea bird.

When I turn a design over to a client I encourage them to discuss it with colleagues and family as well as with individuals that they don’t actually know so as to get neutral point of views on the worthiness of a concept. Fortunately, he discussed it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world given that the people that tend to hire a professional to design their logo comprehend how essential a logo is for their organization so they are way more vested in the outcome. Every logo design job possesses it’s portion of difficulties, however the most significant challenge is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Howard Beach publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, yet it is the most important part of a printed book since it is usually the very first thing a person sees in the book store. Concerning a publisher, it’s the absolute best opportunity that they will ever have to advertise their label and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has two letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many occurrences 1 of the items folks tend to recollect the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline company situated in LA and although I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to affording a good sense of flight and it was undoubtedly a winner.

 Howard Beach logo layout utilized for marketing and a label style for Vintage Instance includes an old-fashioned font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that looked to be much older cases. For this custom logo design I strove to come up with a logo that offered a fluid old-fashioned feel to it and could be used for every thing from a web site to an insignia on brand new cases that appeared like they were from another era.

Logo design created for an orthodontist in Howard Beach, design include an arc with lines converging via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging logo design projects due to the fact that it seems that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to company advertising, if dining establishments approached their advertising in the exact same way dental professionals do every one of their logos would be a picture trying to explain anything they served, McDonalds would likely contain an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentistry logo designs because it challenges me to come up with a design that implies the field of dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo design features 4 characters startled in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo which conveyed that they were about families without being openly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo to illustrate specifically how individuals ought to think or feel they don’t understand the purpose of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that illustrates itself won’t have the opportunity to be comprehended.

Logo layout developed for a Howard Beach hair design studio featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design which carried an atmosphere of relaxation and elegance for their new hair studio. I came up with a concept that did not go the obvious course of creating simply a stylized orchid but rather designed a business logo that suggested an orchid in the formation of a swirl featured in to the letter O in the title and by placing attention on the logo design using the figure of a hummingbird hovering over the logo itself. The obvious path in designing a business logo is more often than not the wrong course and in this case, the design ended up not being about the flower but instead laid the importance on the perception that they wanted to forecast to their customers.

Arabian steed logo design created for a horse cattle ranch that specializes in breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed a one-of-a-kind creative logo concept tailored to exemplify the unique physical traits of the Arabian pedigree of horses. With a distinctive head form and very high tail carriage, the Arabian is one of the very most quite easily identifiable horse breeds in the entire world.

Las Cafe, A Howard Beach restaurant logo style a little restaurant, layout contains a modified script font style which floats above a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little dining establishment, design contains a changed script typeface which floats over a team of luxuriant lines as well as dots.

Logo layout for a software developer the layout features and iconic Howard Beach element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone with regards to what business they are in or how it relates to their specific location. However it represented something to the owner of the company and in quite a few cases the symbolism behind a company logo is just as important as how it brands the company it stands for.

Evolve logo design developed for a Howard Beachinterior designer, style attribute a collection of red circles that intersect as well as change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Howard Beach interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, coordinates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, location assessments, programming, research, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style done for Advanced Leadership Solutions in Howard Beach, the characters for letter V and also A in center of words advanced have been changed to link directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Howard Beach logo design job was done for a leadership consultant that aids business leaders to develop into more successful at supervising people, expectations, and profitability.

A Howard Beach business logo design featuring a fisherman in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the founders of On the Fly understood the market was primed for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of interests, a place to sell their pre-owned equipment to other sports enthusiasts.

I designed their Howard Beach logo design design along with an illustration that seizes the interest of vehicles and sends an image that invokes the passion of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.

Logo layout MQ farms, this Howard Beach company logo style has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really created for an Howard Beach regional farm it was in reality designed for an investments broker, and this particular logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to develop a image that projects esteem, success, and wealth.

 Howard Beach Logo design for a not-for-profit, Turning Factor Solutions - the logo design feature for externally encountering arrow as well as the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they desired, that can be a good thing or a bad thing. Good in that it grants a designer the liberty to delve into any concept that comes to mind, bad in that it’s hard to hit a bullseye without understanding where the target is. Fortunately, in this particular instance, I struck a bullseye with the very first try.

Logo design developed for the use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript typeface that is reminiscent of a well-known Howard Beach sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the business owner to design a logo design that worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Electrical sign design for Howard Beach restaurnat designed by Howard Beach Sign Shop
Howard Beach logo design and brand identity design for Howard Beach companies
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,

Logo designed by ImageCo, Howard Beach, New York, NY,

Logo designed by ImageCo, Howard Beach, New York, NY,

Logo designed by ImageCo, Howard Beach, New York, NY,

Logo designed by ImageCo, Howard Beach, New York, NY,

Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,
Logo designed by ImageCo, Howard Beach, New York, NY,