Huntington Logo Design

Every new Huntington organization realizes that they are in need of a logo, but few new business owners fully understand the essential role their logo design will take in their financial success, or the reason that one logo functions more effectively than another. A logo design has an immediate and sustaining influence on the growth of a company, select the correct one and it can make the door swing and cash register ring, select the incorrect one and it can be a barrier and an impediment for the life of an organization. The logos presented in the ImageCo portfolio help Huntington businesses succeed, they are effective in any given situation and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be understood in merely a look.
  2. Scalability: from business cards to posters a scalable logo will continue to be legible and just as emotive at every scale.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a company logo needs to be lasting and will feel relevant today, tomorrow, and thirty years from today.

Retro logo style of a bicycle developed for a Huntington coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were actually opening in an old section of the area and wished to visualize a vintage feel without appearing as uninteresting or low energy. I achieved each of the jobs by means of creating a logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo layout with a microscope slide as well as germs made for Huntington medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the root causes and outcomes of diseases, mainly the branch of healthcare that deals with the laboratory evaluation of specimens of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is really the sole instance I recall where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Usually I attempt not to be extremely literal with a concept and to a degree, this design approaches the company it represents very literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more attention grabbing and a lot more memorable.

logo design with a jumping green frog designed for a household enjoyable facility in Huntington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dentists, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the full name of the business has the word springz in its name the obvious choice would have been to incorporate a some springs into the concept but Cool Springz is a fun place to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I came up with was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design including a flock of birds, a mountain, a trail, a stream, as well as a tree - designed for Huntington travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche profession due to the fact that travel photographers don’t capture locations or things but instead reveal emotional journeys through the images they record. The thought behind this logo concept was to utilize negative space to reveal more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional fullness which can’t be communicated with just words. I made an effort to do something very similar to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Huntington logo design but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Huntington logo layout with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I truly relish and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however the client, even though he liked the concept, didn’t care for my choice of birds. This guy truly despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his hatred for this particular variety of sea bird.

When I turn a concept over to a customer I urge them to talk about it with colleagues and family as well as with individuals that they don’t actually know so as to get objective assessments on the value of a concept. Fortunately, he discussed it with his family and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logo designs are a strange animal in the design world given that the people that are inclined to hire a professional to design their logo design recognize how important a logo design is for their company so they are way more vested in the final result. Every logo design project possesses it’s portion of challenges, however the largest challenge is finding that sweet spot in a design that works really well at the job it’s required to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Huntington publication author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, but it really is the most vital part of a published book since it is often the primary thing a person sees in the book shop. Regarding a publishing company, it’s the absolute best opportunity that they will ever get to spotlight their product and get their logo design in front of the people that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has two letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many instances one of the traits folks usually tend to recall the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline located in LA and although I’m not certain it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a good sense of air travel and it was certainly a success.

 Huntington logo style utilized for advertising and also a label style for Vintage Instance features an antiquated font style style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which seemed to be vintage cases. For this brand concept I attempted to come up with a logo that had a fluid retro feel to it and could easily be utilized for anything from a web page to an insignia on brand new cases that looked like they were from another generation.

Logo design developed for an orthodontist in Huntington, layout consist of an arc with lines converging via it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging and difficult logo design projects because it appears that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to business branding, if restaurants approached their advertising in the same way dental offices do every one of their logos would definitely be a picture trying to explain something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dentist logo designs simply because it challenges me to come up with a design that implies dentistry or a particular field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this concept over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a family members nonprofit, the logo features 4 characters staggered in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution hopes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo design which communicated that they were about families without being overtly corny about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate exactly how individuals should think or feel they don’t understand the objective of a logo. If viewers have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that explains itself will never have the likelihood to be understood.

Logo style created for a hair layout studio featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that conveyed a spirit of calmness and connection for their new hair studio. I came up with a concept that didn’t go the obvious path of crafting just a stylized orchid but rather delivered a company logo which suggested a flower in the pattern of a swirl integrated in to the letter O in the title and by placing emphasis on the concept with the figure of a hummingbird floating above the image itself. The obvious path in creating a business logo is frequently the incorrect path and in this case, the design ended up not being about the flower but alternately put the emphasis on the emotion that they really wanted to project to their clients.

Arabian steed logo design developed for a horse ranch that concentrates on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind creative logo concept tailored to manifest the unique physical traits of the Arabian breed of horses. With a distinctive head form and higher tail carriage, the Arabian is one of the highly easily recognizable horse types in the world.

Las Coffee shop logo design a tiny dining establishment, layout contains a customized manuscript typeface which hovers above a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, style consists of a changed manuscript typeface which floats above a group of luxuriant lines and dots.

Logo style for a software programmer the layout features as well as renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and drive managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. But it symbolized something to the owner of the business and in quite a few cases the meaning behind a company logo is equally as important as how it serves the organization it stands for.

Develop logo design created for a Huntington interior developer, design feature a collection of red circles that converge and replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Huntington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, explores, collaborates, and oversees such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, location evaluations, programming, research study, communicating with the stakeholders of a project, construction management, and execution of the design.

logo design done for Advanced Management Solutions, the characters for letter V as well as A in center of the word advanced have actually been changed to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Huntington logo design job was completed for a management specialist that helps business professionals to develop into more efficient at supervising people, expectations, and productivity.

A logo style featuring an angler in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the founders of On the Fly knew the market place was prepared for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a spot to market their used items to other sports enthusiasts. I created their Huntington logo design dsign along with a graphic that garners the interest of vehicles and projects an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo style MQ farms, this logo style has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really developed for an Huntington regional farm it was actually designed for an investments broker, and this particular creative logo was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to create a graphic that projected esteem, financial success, and prosperity.
Logo design made for making use of a sign for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is similar to a famous sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked closely with the owner to develop a logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very legible from over a block away.