Acute Care 360 ImageCo, Jackson Heights, New York, NY,

ImageCo, Jackson Heights, New York, NY,

Evolv Design logo designed by ImageCo, Jackson Heights, New York, NY,

Red Panda Publishers logo designed by ImageCo, Jackson Heights, New York, NY,

Jackson Heights, New York, NY,

ImageCo, Jackson Heights, New York, NY,
ImageCo, Jackson Heights, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Jackson Heights, New York, NY,

FSA OK logo designed by ImageCo, Jackson Heights, New York, NY,

Emerald Heights logo designed by ImageCo, Jackson Heights, New York, NY,

Club Sapphire logo designed by ImageCo, Jackson Heights, New York, NY,

Downtown Dogs logo designed by ImageCo, Jackson Heights, New York, NY,

School board logo designed by ImageCo, Jackson Heights, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Jackson Heights, New York, NY,

Stoney Forensic logo designed by ImageCo, Jackson Heights, New York, NY,

Smart kernels logo designed by ImageCo, Jackson Heights, New York, NY,

POINTERS ON SELECTING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so when a design company offers a money back guarantee try to bear in mind that they can’t reimburse the amount of time you commit which is eminently more precious than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a design agency can only be determined from the quality of their design work, if the work in their portfolio doesn’t contain real life samples chances are they will not be able to deliver a top quality logo design.

VISION

A logo’s goal is to be understood and remembered, and it’s objective is to mirror your unique vision for your business. If a logo designer is not focused on actualizing your vision, the thing they are actually focused on is how quickly they will get paid.

Jackson Heights LOGO DESIGN​

For over twenty years ImageCo has been helping businesses of all kinds develop notable brands. We have done branding work for builders, colleges, heart surgeons, party planners, restaurants, retail stores, and virtually every other kind of business you can envision. What makes ImageCo unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every logo design project as though it will be utilized as an electric sign. As a result of our sign first strategy our identity designs can, and have been utilized in everything from clothing labels to electrical signs. Our sign first approach insures that our logos are just as successful whether they are used in TV commercials or web apps, they are consistently recognizable, comprehended, and remembered regardless of size or function.

American Made ★ Design

The one difference which seriously sets ImageCo apart from many of the design firms that you might have stumbled upon on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are retained to do, we do in-house. No matter the type of design project we undertake, brand identity design, website design, trade show banners, or electrical sign, we do not, and never will farm out our client’s projects to 3rd parties based outside the USA. Whenever you phone us at 1-855-IMAGECO the individual that picks up the phone is ImageCo’s owner and designer, not a middleman that increases the price of your design project and imposes the conditions of how you and I conduct business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Nearly every new Jackson Heights organization realizes that they need a logo, but few start-ups thoroughly understand the pivotal role their company logo can play in their financial success, or exactly why one logo design works far better than another. A logo design has an instant and sustaining impact on the success of a company, select the right one and it can make the door swing and cash register ring, select the wrong one and it will be a barrier and a hindrance for the life of a company. The logos included in the ImageCo portfolio help Jackson Heights companies succeed, they are effective in any given scenario and the reason why they are so effective is that they all have these five features in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be understood in merely a glance.
  2. Scalability: from clothing labels to billboards a scalable logo design will remain legible and equally emotive at every dimension.
  3. Versatility: logos which operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or organization they represent.
  5. Relevance: a logo must be enduring and should feel equally relevant today, tomorrow, and thirty years from today.

understanding branding

Brand – It is a verb and also a noun, it is an identifying mark as well as the act of marking something to make sure that it can be identified, its origin comes from the brand burned onto livestock. Nowadays a brand symbolizes virtually anything with a motive, whether it be earnings or politics, a brand is an inherent aspect of specifying the worth of a specific thing in the customer’s mind.

Branding – Is sort of like marketing and advertising’s attractive cousin, they are each from the very same family, the distinction being that advertising and marketing have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition targeted at a target audience, it’s objective is to develop a mental image that the target market will identify with.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When a person states the names Lamborghini or Corvette what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and brand image is what makes individuals want those products. Brand image is why people acquire specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Agencies – If you look back at the origin of most branding agencies you’ll discover that they are frequently re-branded marketing agencies. When someone says they are in advertising the majority of people will likely have a preconceived notion about what they do. But when somebody says “I’m in branding”… it simply sounds more impressive, maybe it’s since many people do not fully understand what it implies to be in branding so it comes off as more mysterious and maybe even sexy.

Brand Identity – Is a comprehensive term that describes the visual components of a product or agency that influence perceptions. This mostly consists of the name, the logo design, the product packaging, the different colors utilized however can also include sound, illumination, texture, signs, really anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that specializes in a kind of visual design that helps form the perception of a business, a product or an organization. Brand identity designers develop logo designs, sign designs, packaging, and collateral products such as business cards, stationery, as well as sales brochures. Some visual designers also develop sites and software interfaces. The crucial role of a brand identity designer is to create the visual cues and an emotional tone with the goal of influencing activities, results and also perceptions.

Featured logos & signs

Retro logo design of a bicycle created for a Jackson Heights coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening in an older part of the area and really wanted to cast a nostalgic feel without appearing as monotonous or low energy. I achieved the two jobs by creating a trademark concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo design with a microscopic lense slide and germs developed for Jackson Heights clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the causes and outcomes of diseases, mainly the field of medicine that works with the clinical examination of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is the only instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Usually I try not to be extremely literal with a design and to a point, this specific design approaches the company it represents fairly literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more attention grabbing and even more unforgettable.

logo design with a leaping eco-friendly frog designed for a family fun center in Jackson Heights.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental experts, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to integrate a couple springs into the design but Cool Springz is a fun location to go and spring does not really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo featuring a flock of birds, a hill, a trail, a stream, and a tree - created for Jackson Heights traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche profession due to the fact that travel photographers don’t shoot places or things but rather convey emotional experiences by means of the images they capture. The idea behind this logo design was to make use of negative space to reveal more than what was visible upon first view, which I think is quintessential of almost all good photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness which can’t be communicated with mere words. I tried to do something much the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Jackson Heights logo but also to reveal the depth to her art and in the way that she views the world through the lens of her camera.

 Jackson Heights logo design with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I seriously enjoy and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but the client, even though he liked the concept, didn’t care for my choice of birds. This particular guy seriously loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his aversion for this particular kind of sea bird.

When I turn a design over to a client I encourage all of them to talk about it with friends and colleagues and family members as well as with individuals that they don’t even know so as to get objective judgements on the benefit of a concept. Fortunately, he discussed it with his family members and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logo designs are a strange creature in the design world given that the people that have a tendency to hire a professional to design their logo design understand how crucial a logo is for their business so they are much more vested in the result. Every logo design job has it’s share of obstacles, but the greatest challenge is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, design for Jackson Heights publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, however it is the most vital part of a published book since it is usually the initial thing a person views in the bookstore. With regard to a publishing company, it’s the optimal opportunity they will ever have to advertise their brand and get their logo design in front of the men and women that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many instances one of the traits consumers often tend to remember the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service based in LA and while I’m not certain it actually “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of airline flight and it was surely a victory.

 Jackson Heights logo layout made use of for advertising and marketing and a label style for Vintage Situation includes an antiquated font style.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, which looked to be vintage cases. For this custom logo design I strove to come up with a logo that possessed a fluid nostalgic feel to it and could easily be used for every thing from a web site to an insignia on brand new cases that seemed like they were from a different point in time.

Logo design produced for an orthodontist in Jackson Heights, layout consist of an arc with lines converging with it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most difficult logo jobs because it appears that each and every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to company branding, if dining establishments approached their advertising in the very same way dental practitioners do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I actually love doing dental business logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo design features 4 characters startled in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution hopes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which communicated that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to explain precisely how individuals should think or feel they don’t understand the purpose of a logo. If people have to consider a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that explains itself won’t have the chance to be comprehended.

Logo design created for a Jackson Heights hair design workshop including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that communicated a sense of calmness and connection for their new hair studio. I came up with a design that did not go the obvious path of designing just a stylized orchid but instead designed a logo which implied a flower in the pattern of a swirl featured into the letter O in the name and by putting emphasis on the logo design along with the silhouette of a hummingbird floating over the logo design itself. The obvious path in creating a logo design is more often than not the incorrect direction and in this case, the design ended up not being about the flower but instead put the importance on the feeling that they really wanted to project to their customers.

Arabian steed logo design developed for an equine cattle ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind custom logo concept tailored to embody the unique physical traits of the Arabian breed of equines. By having a distinctive head form and high tail carriage, the Arabian is one of the very most quite easily recognizable horse breeds in the whole world.

Las Cafe, A Jackson Heights restaurant logo design a little restaurant, style includes a changed manuscript font style which floats above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small dining establishment, design contains a changed manuscript typeface which hovers over a group of ornate lines and dots.

Logo layout for a software application developer the style features and also renowned Jackson Heights element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it meant something to the owner of the company and in quite a few cases the significance supporting a logo is just as important as how it brands the business it represents.

Advance logo layout produced for a Jackson Heightsindoor designer, layout attribute a series of red circles that converge and replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Jackson Heights interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, explores, collaborates, and oversees such tasks. Interior design is a multifaceted occupation that includes conceptual development, area planning, site evaluations, programming, study, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions in Jackson Heights, the characters for letter V and A in middle of the word advanced have been changed to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Jackson Heights logo design job was completed for a management advisor that enables business professionals to develop into more successful at supervising people, expectations, and productivity.

A Jackson Heights business logo style featuring a fisherman in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly recognized the market was ready for an outdoor sporting store that functions as a consignment business. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of interests, a location to market their previously owned equipment to other sports enthusiasts.

I tailored their Jackson Heights logo design design utilizing an image which garners the attention of traffic and projects an image that evokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.

Logo design MQ ranches, this Jackson Heights company logo style has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t actually composed for an Jackson Heights area farm it was actually devised for a products broker, and this logo design was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to develop a graphic that projects self-confidence, financial success, and opulence.

 Jackson Heights Logo design for a not-for-profit, Transforming Point Solutions - the logo design function for ostensibly dealing with arrow and the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they would like, that can be a good thing or a bad thing. Good in that it gives a designer the freedom to delve into any concept that comes to mind, bad in that it’s tricky to hit a bullseye without knowing where the target is. Thankfully, in this particular instance, I hit a bullseye with the first go.

Logo design made for making use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript font style that is evocative a renowned Jackson Heights sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked directly with the owner to develop a business logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Electrical sign design for Jackson Heights restaurnat designed by Jackson Heights Sign Business
Jackson Heights logo design and brand identity design for Jackson Heights commercial businesses
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,

Logo designed by ImageCo, Jackson Heights, New York, NY,

Logo designed by ImageCo, Jackson Heights, New York, NY,

Logo designed by ImageCo, Jackson Heights, New York, NY,

Logo designed by ImageCo, Jackson Heights, New York, NY,

Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,
Logo designed by ImageCo, Jackson Heights, New York, NY,