Kingston Logo Design

Each and every new Kingston organization knows they need a logo, yet few new business owners thoroughly recognize the vital role their business logo will take in their success, or precisely why one business logo functions more effectively than another. A logo design has an immediate and lasting influence on the prosperity of a company, go with the correct one and it can make the door swing and cash register ring, go with the incorrect one and it will be an obstacle and an impediment for the life of an organization. The logos presented in the ImageCo portfolio help Kingston businesses succeed, they are effective in any given scenario and the main reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not require contemplation, they can be realized in just a glance.
  2. Scalability: from business cards to billboards a scalable business logo will continue to be legible and equally emotive at virtually any scale.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a logo needs to be lasting and will feel relevant today, tomorrow, and thirty years from today.

Retro logo style of a bike produced for a Kingston coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were actually launching in an old section of the town and wanted to visualize an old-fashioned atmosphere without appearing as monotonous or low energy. I accomplished both of these jobs via creating a business logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo layout with a microscope slide as well as bacteria created for Kingston medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the root causes and outcomes of diseases, especially the branch of medicine that deals with the clinical evaluation of samples of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the only instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it represents fairly literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more focus grabbing and a lot more unforgettable.

logo layout with a leaping environment-friendly frog created for a family members enjoyable facility in Kingston.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects that come my way, I’ve produced dozens of logo designs for health care providers, dental professionals, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they utilized for marketing. I also believe this is the only time that a logo I designed was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design featuring a flock of birds, a mountain, a path, a stream, and also a tree - designed for Kingston travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche speciality because travel photographers tend not to shoot places or things but instead project emotional experiences through the photos they record. The thought behind this logo concept was to use negative space to project more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance which can’t be communicated with just words. I tried to do something the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Kingston logo design but also to illustrate the depth to her art and in the way that she views the world through the lens of her camera.

 Kingston logo layout with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I genuinely enjoy and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however the client, while he loved the concept, really did not care for my choice of birds. This guy seriously hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his hatred for this particular breed of sea bird.

When I turn a design over to a customer I urge them to share it with colleagues and family members as well as with other people that they don’t actually know so as to get objective judgements on the benefit of a design concept. Fortunately, he talked about it with his family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original design.

Business logos are a weird creature in the design world because the people that tend to hire an expert to design their logo design comprehend how vital a logo design is for their company so they are much more invested in the outcome. Every logo job has it’s share of challenges, but the largest challenge is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Kingston publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, but it really is the most critical part of a published book given that it is often the very first thing a person sees in the book shop. Regarding a publishing company, it’s the opportunity they will likely ever have to advertise their brand and get their logo design in front of the individuals that purchase actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo design has two letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many occurrences 1 of the things folks usually tend to remember the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service based in LA and while I’m not certain it really “took off” their organization logo didn’t slow them. The bookend A’s in their title lent itself well to affording a feeling of air travel and it was definitely a winner.

 Kingston logo design utilized for advertising as well as a tag layout for Vintage Instance includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be vintage cases. For this business logo design I tried to come up with a logo that had a fluid retro feel to it and could be utilized for anything from a web page to an insignia on brand new cases that appeared like they were from another point in time.

Logo developed for an orthodontist in Kingston, design consist of an arc with lines converging via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging and difficult logo projects because it seems that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to business advertising, if restaurants approached their advertising in the exact same way dental practices do every one of their company logos would be a picture explaining anything they served, McDonalds would most likely include a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I actually love doing dentistry logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design designed for a household nonprofit, the logo features 4 personalities startled in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or institution hopes to project.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design that communicated that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo to summarize specifically how individuals ought to think or feel they don’t understand the goal of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo that illustrates itself won’t have the likelihood to be understood.

Logo style produced for a hair layout studio including a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that carried a spirit of relaxation and class for their new hair salon. I came up with a design that didn’t go the obvious course of making merely a stylized orchid but instead delivered a business logo that suggested a flower in the pattern of a swirl incorporated in to the letter O in the name and by placing emphasis on the logo design with the silhouette of a hummingbird floating over the logo design itself. The obvious path in creating a logo design is frequently the incorrect route and in this case, the design ended up not being about the flower but instead placed the emphasis on the emotion that they really wanted to transmit to their patrons.

Arabian equine logo layout developed for a horse ranch that specializes in breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct organization logo concept tailored to manifest the unique physical traits of the Arabian type of equines. With a distinctive head shape and very high tail carriage, the Arabian is one of the most quite easily identifiable equine lineages in the whole world.

Las Coffee shop logo style a small dining establishment, layout contains a changed manuscript font which floats over a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little dining establishment, design includes a customized script typeface which hovers over a group of elaborate lines and also dots.

Logo style for a software programmer the design attributes and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and disk managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it represented something to the owner of the business and in quite a few cases the substance behind a business logo is just as important as how it serves the business it represents.

Progress logo design developed for a Kingston interior developer, style function a collection of red circles that converge and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kingston interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, researches, coordinates, and manages such ventures. Interior design is a diverse profession that includes conceptual development, space planning, site assessments, programming, research study, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and A in middle of words advanced have actually been changed to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Kingston logo design job was done for a management expert that aids business leaders to develop into more successful at supervising people, expectations, and profitability.

A logo design featuring a fisherman in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was primed for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all types of interests, a spot to market their used equipment to other sports enthusiasts. I designed their Kingston logo dsign using a graphic that garners the interest of traffic and projects an image that invokes the enthusiasm of the outdoors. With traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo design MQ farms, this logo layout has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t actually created for an Kingston area farm it was really devised for an investments broker, and this particular logo design was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to produce a graphic that projects trust, financial success, and affluence.
Logo created for the use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the business owner to design a business logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.