Acute Care 360 ImageCo, Long Island City, New York, NY,

ImageCo, Long Island City, New York, NY,

Evolv Design logo designed by ImageCo, Long Island City, New York, NY,

Red Panda Publishers logo designed by ImageCo, Long Island City, New York, NY,

Long Island City, New York, NY,

ImageCo, Long Island City, New York, NY,
ImageCo, Long Island City, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Long Island City, New York, NY,

FSA OK logo designed by ImageCo, Long Island City, New York, NY,

Emerald Heights logo designed by ImageCo, Long Island City, New York, NY,

Club Sapphire logo designed by ImageCo, Long Island City, New York, NY,

Downtown Dogs logo designed by ImageCo, Long Island City, New York, NY,

School board logo designed by ImageCo, Long Island City, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Long Island City, New York, NY,

Stoney Forensic logo designed by ImageCo, Long Island City, New York, NY,

Smart kernels logo designed by ImageCo, Long Island City, New York, NY,

TIPS ON PICKING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so anytime a design company offers a money back guarantee try to remember that they can not reimburse the amount of time you invest which is eminently more precious than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a designer can only be determined from the quality of their design work, if the work in their design portfolio doesn’t contain real life samples chances are they won’t be able to deliver a premium logo design.

VISION

A logo’s objective is to be recognized and be unforgettable, and it’s purpose is to reflect your personal vision for your organization. If a designer is not focused on fulfilling your vision, the thing they are really focused on is how fast they will get paid.

Long Island City LOGO DESIGN​

For over twenty years ImageCo has been helping start ups and entrepreneurs develop memorable brands. We’ve done brand design work for ranchers, schools, diamond miners, party planners, bistros, retailers, and virtually every other kind of business concern you can envision. What makes ImageCo different compared to our competitors is that our background is rooted in the electrical sign industry so we approach every design as though it will be utilized as an electric sign. As a result of our sign first technique our brand identity designs can, and have been employed in everything from fashion labels to billboards. Our sign first approach ensures that our logo designs are just as effective whether they are used in TV commercials or web applications, they are consistently recognizable, understood, and always remembered regardless of scale or function.

American Made ★ Design

Something that truly sets ImageCo apart from other design agencies that you may have found in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are contracted to perform, we perform ourselves. Regardless of the kind of project we undertake, business logo, web site, trade show booth, or commercial sign, we do not, and never will job-out our customer’s work to organizations located outside the United States. When you contact us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not a broker that increases the price of your design project and imposes the terms of how my customers and I do business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Every new Long Island City entrepreneur realizes that they probably need a logo, however few new business owners fully comprehend the essential role their logo can perform in their becoming successful, or the reason that one business logo functions far better than another. A business logo has an instant and lasting influence on the financial success of a business, select the right one and it can make the door swing and phone ring, select the wrong one and it will be an obstacle and an impediment for the longevity of an organization. The logos featured in the ImageCo portfolio help Long Island City businesses prosper, they are effective in any given scenario and the reason they are so effective is that they all have these five features in common.
  1. Simplicity: simple logo designs do not require contemplation, they can be understood in merely a glance.
  2. Scalability: from label to retail signs a scalable logo design will be legible and just as emotive at every size.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or company they represent.
  5. Relevance: a company logo needs to be ageless and will feel equally relevant today, tomorrow, and 20 years from now.

understand your brand

Brand – It’s a verb and also a noun, it is an identifying mark as well as the act of denoting something to make sure that it could be distinguished, its genesis comes from the mark branded onto livestock. These days a brand represents pretty much anything with a motive, whether it be profit or political parties, a brand is an intrinsic aspect of defining the worth of something in the public’s mind.

Branding – Is sort of like advertising and marketing’s sexy cousin, they are all from the very same family, the difference being that advertising and marketing are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest aimed at a target market, it’s goal is to develop a mental image that the target market can connect to.

Brand Image – An image planted and nurtured through advertising and marketing as well as identity design. When somebody mentions the brand names Porsche or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can deliver us from point A to point B, the the mental image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and that is what makes individuals purchase those products. Brand image is why individuals get specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Firms – If you look back at the history of the majority of branding agencies you’ll find that they are often rebranded marketing companies. When someone states they are in marketing the majority of people will likely have an idea about the type of work they do anything that can be seen, touched or listened to become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that specializes in a type of visual design which helps shape the image of a business, a product or an institution. Brand identity designers develop logo designs, signage designs, packaging, and also collateral material such as cards, stationery, and brochures. Some identity designers also design sites and user interfaces. The crucial duty of a brand identity designer is to establish the visual cues as well as a psychological tone with the goal of affecting activities, outcomes and also understandings.

select signs/logos

Retro logo style of a bicycle produced for a Long Island City coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and cafe were actually launching in an old section of the community and wished to project a retro vibe without coming across as boring or low energy. I achieved both jobs by designing a symbol concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo design with a microscope slide and bacteria designed for Long Island City medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the root causes and outcomes of diseases, especially the branch of medicine that deals with the clinical assessment of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the sole instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Generally I try not to be extremely literal with a concept and to a point, this specific design approaches the company it represents rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more interest grabbing and even more unforgettable.

logo design with a jumping environment-friendly frog made for a family members fun center in Long Island City.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for health care providers, dental practices, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the name of the company has the word springz in its name the apparent choice would have been to include a couple springs into the design but Cool Springz is a fun destination to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better dynamic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they used for marketing. I also believe this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a hill, a trail, a stream, and also a tree - developed for Long Island City traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche sector due to the fact that travel photographers tend not to shoot locations or things but rather convey emotional journeys through the pictures they record. The idea behind this logo design was to utilize negative space to convey more than what was visible upon first glance, which I think is quintessential of the majority of good photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance which can’t be communicated with just words. I made an effort to do something very similar to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Long Island City logo design but also to reveal the depth in her art and in the way that she sees the world through the lens of her camera.

 Long Island City logo layout with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of logo design projects that I take on I really relish and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my customer, even though he liked the concept, really did not care for my choice of birds. This particular guy genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his aversion for this specific type of sea bird.

When I turn a concept over to a customer I urge all of them to share it with friends and colleagues and family as well as with individuals that they don’t actually know so as to get objective assessments on the worthiness of a design. Fortunately, he shared it with his family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original design.

Custom logo designs are a strange creature in the design world because the people that tend to hire an expert to create their business logo comprehend how essential a logo design is for their business so they are much more invested in the result. Every logo design job possesses it’s allotment of difficulties, however the most significant obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Long Island City book author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, nevertheless it is the most essential part of a printed book due to the fact that it is in most cases the first thing a person views in the bookstore. For a publishing company, it’s the absolute best opportunity that they will likely ever have to publicize their label and get their logo design in front of the individuals that purchase actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and go yet it seems like that in many occurrences 1 of the items consumers often tend to recollect the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle airline based in LA and while I’m not certain it really “took off” their logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a spirit of airline flight and it was certainly a winner.

 Long Island City logo design made use of for advertising and a tag layout for Vintage Case includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which appeared to be antique cases. For this business logo design I sought to come up with a logo that possessed a fluid nostalgic feel to it and could be used for every thing from a web site to a label on brand new cases that looked like they were from another generation.

Logo created for an orthodontist in Long Island City, design include an arc with lines converging via it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging logo projects due to the fact that it appears that almost every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to business marketing, if dining establishments approached their advertising in the very same way dental practices do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really love doing dentist logo designs because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo made for a family members nonprofit, the logo design features 4 personalities surprised in height to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the love that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution hopes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo that communicated that they were about families without being openly corny about it. The objective of a logo is to be remembered and recognized and if the designer tries to use the logo to explain specifically how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo that describes itself will never have the chance to be comprehended.

Logo design developed for a Long Island City hair layout studio including a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that carried a sense of simplicity and connection for their new hair salon. I created a concept that did not go the obvious direction of making simply a stylized orchid but alternatively crafted a business logo that suggested an orchid in the pattern of a swirl incorporated into the letter O in the name and by putting attention on the concept using the figure of a hummingbird hovering above the logo itself. The obvious path in creating a logo design is more often than not the wrong path and in this case, the design ended up not being about the flower but instead put the emphasis on the feeling that they really wanted to forecast to their patrons.

Arabian horse logo layout produced for a steed cattle ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a distinct company logo concept styled to display the unique physical traits of the Arabian kind of horses. By having a different head shape and high tail posture, the Arabian is one of the highly easily identifiable equine breeds in the world.

Las Cafe, A Long Island City Coffee shop logo layout a little restaurant, design consists of a customized manuscript typeface which hovers above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, design includes a modified manuscript typeface which floats over a group of elaborate lines as well as dots.

Logo layout for a software programmer the design functions as well as iconic Long Island City aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and hard drive managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it represented something to the owner of the business and in many cases the meaning behind a company logo is equally as important as how it brands the business it represents.

Progress logo layout produced for a Long Island Cityinterior designer, style feature a collection of red circles that intersect and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Long Island City interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, investigates, coordinates, and oversees such ventures. Interior design is a diverse occupation that consists of conceptual development, area planning, site inspections, programming, analysis, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions in Long Island City, the personalities for letter V as well as A in middle of words advanced have been modified to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Long Island City logo design project was done for a leadership consultant that assists business leaders to develop into more successful at managing people, expectations, and productivity.

A Long Island City business logo style featuring a fisherman in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly recognized the market place was prepared for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of passions, a location to sell off their previously owned equipment to other sports enthusiasts.

I created their Long Island City logo design utilizing a graphic which garners the attention of traffic and projects an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.

Logo style MQ ranches, this Long Island City company logo layout has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really developed for an Long Island City regional farm it was really created for an investments broker, and this particular logo was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to generate a image that projected self-assurance, success, and luxury.

 Long Island City Logo design for a not-for-profit, Transforming Factor Solutions - the logo design function for outwardly encountering arrowhead and also the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they wanted, that can be a good thing or a bad thing. Good in that it grants a designer the freedom to discover any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of realizing where exactly the target is. Luckily, in this case, I hit a bullseye with the first shot.

Logo design created for the use of an indication for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is similar to a well-known Long Island City sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked directly with the proprietor to design a logo that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Electrical sign design for Long Island City restaurnat designed by Long Island City Sign Shop
Long Island City logo design and brand identity design for Long Island City companies
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,

Logo designed by ImageCo, Long Island City, New York, NY,

Logo designed by ImageCo, Long Island City, New York, NY,

Logo designed by ImageCo, Long Island City, New York, NY,

Logo designed by ImageCo, Long Island City, New York, NY,

Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,
Logo designed by ImageCo, Long Island City, New York, NY,