Acute Care 360 ImageCo, Ossining, New York, NY,

ImageCo, Ossining, New York, NY,

Evolv Design logo designed by ImageCo, Ossining, New York, NY,

Red Panda Publishers logo designed by ImageCo, Ossining, New York, NY,

Ossining, New York, NY,

ImageCo, Ossining, New York, NY,
ImageCo, Ossining, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Ossining, New York, NY,

FSA OK logo designed by ImageCo, Ossining, New York, NY,

Emerald Heights logo designed by ImageCo, Ossining, New York, NY,

Club Sapphire logo designed by ImageCo, Ossining, New York, NY,

Downtown Dogs logo designed by ImageCo, Ossining, New York, NY,

School board logo designed by ImageCo, Ossining, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Ossining, New York, NY,

Stoney Forensic logo designed by ImageCo, Ossining, New York, NY,

Smart kernels logo designed by ImageCo, Ossining, New York, NY,

STRATEGIES FOR DETERMINING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design agency offers a money back guarantee try to keep in mind that they can’t refund the time you commit which is eminently more valuable than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a design agency can only be determined from the quality of their portfolio, if the work in their design portfolio does not contain actual examples chances are they will never be able to deliver a top quality logo design.

VISION

A logo’s objective is to be recognized and remembered, and it’s purpose is to reflect your personal vision for your organization. If a designer isn’t focused on actualizing your vision, the thing they are actually focused on is how fast they will get paid.

Ossining LOGO DESIGN​

For over twenty years ImageCo has been helping entrepreneurs develop unforgettable brands. We have undertaken brand identity design work for farmers, educational institutions, heart surgeons, party planners, cafes, retail stores, and just about every other kind of business concern you can think of. What makes us different compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every branding project as if it will be utilized as an electric sign. Because of our sign first approach our brand identity designs can, and have been utilized in everything from clothing labels to billboards. Our sign first method guarantees that our logo designs are equally reliable whether they are used in TV commercials or website applications, they are consistently identifiable, comprehended, and always remembered regardless of size or function.

American Made ★ Design

The thing which seriously sets ImageCo apart from other design companies that you might have come across on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are contracted to do, we perform in-house. Regardless of the type of design project we undertake, brand identity design, website design, trade show exhibition, or commercial sign, we do not, and never will job out our client’s projects to contractors located outside the United States. When you call us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not a broker that increases the price of your project and dictates the terms of how you and I do business.

QUALITIES OF A GREAT LOGO DESIGN

It’s likely that every new Ossining business realizes that they require a logo, yet few start-ups entirely recognize the key role their logo design can perform in their success, or precisely why one logo design performs more effectively than another. A logo design has an instant and long-term influence on the financial success of a company, go with the correct one and it can make the door swing and cash register ring, choose the incorrect one and it can be a barrier and an impediment for the longevity of an organization. The logos featured in the ImageCo portfolio help Ossining companies prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos don’t require deliberation, they can be grasped in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and equally emotive at any scale.
  3. Versatility: logos which operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or organization they brand.
  5. Relevance: a logo design should be timeless and will feel equally relevant today, tomorrow, and thirty years from today.

understand your brand

Brand – It is a verb and also a noun, it is an identifying mark as well as the process of denoting something so that it can be recognized, its origin originates from the brand burned onto animals. Nowadays a brand symbolizes virtually anything with an objective, regardless if it be revenue or government agencies, a brand is an innate aspect of specifying the worth of a specific thing in the customer’s mind.

Branding – Is sort of like marketing and advertising’s attractive sister, they are both from the very same family, the difference being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest directed at a specific audience, it’s goal is to produce a mental image that the target market can identify with.

Brand Image – An image planted and cultivated by advertising and marketing as well as identity design. When a person says the names Ferrari or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and brand image is what makes people purchase those brands. Brand image is why individuals identify with specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Companies – If you look back at the origin of many branding agencies you’ll find that they are frequently re-branded marketing and advertising agencies. When a person claims they are in marketing the majority of people will likely have an idea about the type of work they do anything that can be seen, felt or heard belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that concentrates on a type of visual design that helps form the public image of a business, a product or a company. Brand identity designers create logo designs, signage designs, packaging, and also collateral products such as cards, stationery, and pamphlets. Some identity designers also develop web sites and user interfaces. The essential role of a brand identity designer is to create the visual cues and also an emotional tone with the objective of affecting activities, results and understandings.

select signs/logos

Retro logo style of a bike created for a Ossining coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were opening in an old part of the community and wished to visualize a nostalgic atmosphere without appearing as boring or low energy. I accomplished both jobs via creating a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

medical logo design with a microscopic lense slide and also bacteria created for Ossining medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the root causes and consequences of diseases, especially the field of medicine that works with the clinical examination of samplings of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recollect in which I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I attempt not to be extremely literal with a concept and to a point, this specific design approaches the company it represents fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more focus grabbing and much more meaningful.

logo layout with a jumping green frog made for a family fun facility in Ossining.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental professionals, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the business features the word springz in its name the clear choice would have been to include a some springs into the concept but Cool Springz is a fun place to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for advertising. I also think this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo featuring a flock of birds, a hill, a route, a stream, and a tree - created for Ossining travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to capture locations or things but rather project emotional experiences by means of the photos they capture. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they oftentimes convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be conveyed with mere words. I made an effort to do something very similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Ossining logo design but also to reveal the depth of her art and in the way that she views the world through the lens of her camera.

 Ossining logo style with a seagull made use of for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I seriously savor and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but the customer, while he loved the concept, didn’t care for my choice of birds. This guy truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his contempt for this specific breed of sea bird.

When I turn a concept over to a client I urge them to talk about it with colleagues and family members as well as with people that they don’t even know so as to get unbiased judgements on the worthiness of a design. Fortunately, he discussed it with his family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a weird animal in the design world given that the people that tend to hire a professional to create their logo design comprehend how important a logo design is for their company so they are much more invested in the final result. Every logo job possesses it’s portion of difficulties, however the most significant challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Ossining publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, however it really is the most vital part of a printed book considering that it is ordinarily the primary thing a person views in the bookstore. For a publisher, it’s the most ideal opportunity they will ever get to spotlight their product and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has 2 letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many occurrences one of the items people tend to remember the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline company based in LA and while I’m not certain it really “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a feeling of flight and it was certainly a victory.

 Ossining logo layout used for advertising and also a label style for Vintage Situation features an archaic font style layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which appeared to be antique cases. For this logo design I tried to come up with a logo that had a fluid nostalgic feel to it and could be utilized for every thing from a web page to an insignia on brand new cases that appeared like they were from another generation.

Logo design produced for an orthodontist in Ossining, layout include an arc with lines converging via it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most difficult logo design projects considering that it seems that almost every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden fields when it comes to small business marketing, if dining establishments approached their advertising in the very same way dentists do every one of their company logos would be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentistry logo designs because it challenges me to come up with a design that implies dentistry or a particular field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular concept over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design designed for a household not-for-profit, the logo includes 4 personalities startled in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design that conveyed that they were about families without being overtly tacky about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to describe precisely how individuals ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that illustrates itself will never have the chance to be comprehended.

Logo style developed for a Ossining hair design studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that carried a sense of simplicity and class for their new hair studio. I came up with a design which didn’t go the obvious path of designing simply a stylized orchid but rather crafted a logo design that implied a flower in the pattern of a swirl featured in to the letter O in the title and by placing emphasis on the concept with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a company logo is more often than not the incorrect path and in this case, the design ended up not being about the orchid but alternately put the main focus on the perception that they really wanted to forecast to their patrons.

Arabian equine logo layout created for an equine cattle ranch that specializes in reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a unique business logo concept tailored to display the unique physical traits of the Arabian breed of horses. With an identifiable head form and higher tail carriage, the Arabian is one of the highly immediately recognizable horse types in the world.

Las Cafe, A Ossining restaurant logo design a tiny dining establishment, layout consists of a modified manuscript font which hovers above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little dining establishment, design includes a customized script font style which floats over a team of luxuriant lines and dots.

Logo style for a software application designer the layout functions as well as renowned Ossining component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and hard drive managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in many cases the meaning supporting a business logo is just as important as how it serves the company it represents.

Develop logo design produced for a Ossiningindoor developer, style attribute a collection of red circles that intersect as well as change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Ossining interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, researches, coordinates, and manages such ventures. Interior design is a multifaceted occupation that consists of conceptual development, space planning, location evaluations, programming, research, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style provided for Advanced Leadership Solutions in Ossining, the personalities for letter V and A in center of words advanced have actually been customized to connect directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Ossining logo design assignment was undertaken for a management advisor that helps business professionals to become more effective at handling people, expectations, and profitability.

A Ossining business logo style including a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly recognized the market was ready for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all kinds of passions, a spot to market their used products to other sports enthusiasts.

I designed their Ossining logo design with a graphic which garners the attention of vehicles and sends an image that arouses the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.

Logo layout MQ ranches, this Ossining company logo design has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t actually developed for an Ossining area farm it was actually designed for a commodities broker, and this particular company logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to make an identity that projects self-confidence, success, and opulence.

 Ossining Logo design for a nonprofit, Turning Factor Solutions - the logo design attribute for outwardly facing arrow as well as the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they wanted, that can be a good thing or a bad thing. Good in that it provides a designer the liberty to discover any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of recognizing where exactly the target is. Fortunately, in this particular instance, I struck a bullseye with the first try.

Logo design made for the use of a sign for the restaurant (Brewgrrs), it is an elaborate script font style that is evocative a renowned Ossining sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked closely with the business owner to develop a logo design that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Electrical sign design for Ossining restaurnat designed by Ossining Sign Company
Ossining logo design and brand identity design for Ossining commercial businesses
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,

Logo designed by ImageCo, Ossining, New York, NY,

Logo designed by ImageCo, Ossining, New York, NY,

Logo designed by ImageCo, Ossining, New York, NY,

Logo designed by ImageCo, Ossining, New York, NY,

Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,
Logo designed by ImageCo, Ossining, New York, NY,