Acute Care 360 ImageCo, Rossville, New York, NY,

ImageCo, Rossville, New York, NY,

Evolv Design logo designed by ImageCo, Rossville, New York, NY,

Red Panda Publishers logo designed by ImageCo, Rossville, New York, NY,

Rossville, New York, NY,

ImageCo, Rossville, New York, NY,
ImageCo, Rossville, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Rossville, New York, NY,

FSA OK logo designed by ImageCo, Rossville, New York, NY,

Emerald Heights logo designed by ImageCo, Rossville, New York, NY,

Club Sapphire logo designed by ImageCo, Rossville, New York, NY,

Downtown Dogs logo designed by ImageCo, Rossville, New York, NY,

School board logo designed by ImageCo, Rossville, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Rossville, New York, NY,

Stoney Forensic logo designed by ImageCo, Rossville, New York, NY,

Smart kernels logo designed by ImageCo, Rossville, New York, NY,

STRATEGIES FOR DETERMINING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so when a design agency presents a money back guarantee try to keep in mind that they can’t reimburse the amount of time you invest which is much more precious than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a designer can only be determined by the quality of their design work, if the work in their portfolio doesn’t contain actual samples chances are they won’t be able to produce a top quality logo design.

VISION

A logo’s objective is to be recognized and remembered, and it’s goal is to reflect your unique vision for your business. If a logo designer is not focused on fulfilling your vision, the thing they are really focused on is how soon they can get paid.

Rossville LOGO DESIGN​

For over 2 decades ImageCo has been helping entrepreneurs cultivate memorable brands. We have done logo design work for farmers, universities, diamond miners, party planners, coffee roasters, retailers, and just about every other kind of business concern you can imagine. What makes us different compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every logo design project as though it will be employed as an electric sign. As a result of our sign first approach our designs can, and have been employed in everything from garment labels to neon signs. Our sign first method guarantees that our logos are equally successful whether they are used in TV commercials or website applications, they are consistently identifiable, understood, and always remembered irrespective of size or purpose.

American Made ★ Design

Something that seriously sets ImageCo apart from other design firms that you may have encountered in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are hired to do, we perform in-house. Regardless of the type of design project we undertake, brand identity design, business website, trade show booth, or electrical sign, we do not, and never will contract out our client’s work to contractors located outside the USA. When you call us at 1-855-IMAGECO the person that answers the phone is ImageCo’s owner and designer, not a go-between that marks up the price of your design project and dictates the conditions of how my customers and I do business.

QUALITIES OF A GOOD LOGO DESIGN

Every new Rossville business understands that they need a logo, however few start-ups thoroughly understand the vital role their organization’s logo can make in their becoming successful, or exactly why one logo functions far better than another. A logo has an immediate and sustaining effect on the growth of a business, choose the right one and it will make the door swing and phone ring, choose the incorrect one and it will be a barrier and a hindrance for the life span of an organization. The logos included in the ImageCo portfolio help Rossville businesses prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these five things in common.
  1. Simplicity: simple logo designs do not need consideration, they can be grasped in just a glance.
  2. Scalability: from label to retail signs a scalable logo design will remain legible and equally emotive at any size.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or company they represent.
  5. Relevance: a business logo needs to be enduring and will feel equally relevant today, tomorrow, and twenty five years from now.

understand your brand

Brand – It is both a verb and also a noun, it is an identifying mark and the process of marking something to ensure that it could be identified, its origin comes from the mark burned onto livestock. These days a brand represents pretty much anything with a motive, regardless of whether it be profit or politics, a brand is an innate aspect of defining the worth of a specific thing in the public’s mind.

Branding – Is sort of like marketing and advertising’s sexy cousin, they are both from the exact same family, the difference being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition directed at a specific audience, it’s objective is to produce an image that the target market can relate to.

Brand Image – An image planted and cultivated by advertising and marketing and also identity design. When someone says the brand names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and sexy . That is brand image and that is what makes people purchase those products. Brand image is why individuals acquire specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Agencies – If you reflect on the history of many branding companies you’ll find that they are quite often rebranded marketing agencies. When someone claims they are in marketing many people will likely have an idea about the type of work they do anything that can be seen, touched or listened to become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that concentrates on a type of visual design which helps shape the image of a firm, a product or a business organization. Brand identity designers develop logo designs, signage designs, product packaging, as well as collateral material such as business cards, stationery, and also pamphlets. Some visual designers also develop websites as well as user interfaces. The important duty of a brand identity designer is to develop the visual cues and also a psychological tone with the objective of affecting activities, outcomes and understandings.

Featured logos & signs

Retro logo style of a bike produced for a Rossville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were actually opening up in an older section of the community and wished to visualize a vintage tone without coming across as boring or low energy. I fulfilled each of the jobs by designing a sign design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo style with a microscopic lense slide and germs developed for Rossville medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the causes and consequences of diseases, mainly the field of healthcare that deals with the clinical examination of specimens of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recall in which I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Generally I try not to be overly literal with a design and to a point, this specific design approaches the company it represents very literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more interest grabbing and much more memorable.

logo layout with a leaping eco-friendly frog created for a household enjoyable center in Rossville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects which come my way, I’ve done dozens of logo designs for medical professionals, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to include a few springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better enthusiastic high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo including a flock of birds, a mountain, a trail, a stream, and a tree - designed for Rossville travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector due to the fact that travel photographers don’t shoot locations or things but instead convey emotional journeys through the images they capture. The thought behind this logo composition was to make use of negative space to convey more than what was visible upon first glance, which I think is quintessential of almost all good photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I made an effort to do something comparable to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Rossville logo design but also to illustrate the depth in her work and in the way that she perceives the world through the lens of her camera.

 Rossville logo style with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I honestly relish and the Coastal Wireless project was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but the client, while he loved the concept, really did not care for my choice of birds. This guy truly despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his hatred for this particular type of sea bird.

When I turn a concept over to a customer I encourage all of them to talk about it with colleagues and family as well as with people that they don’t actually know so as to get neutral opinions on the worthiness of a concept. Fortunately, he discussed it with his whole family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logos are a weird creature in the design world given that the people that have a tendency to hire a professional to create their logo realize how vital a logo design is for their business so they are much more vested in the end result. Every logo job possesses it’s share of hurdles, however the most significant challenge is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo style with bamboo in the background, design for Rossville publication author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, nevertheless it really is the most vital part of a published book considering that it is usually the initial thing a person views in the bookstore. Concerning a publishing company, it’s the most ideal opportunity they will ever get to promote their label and get their logo design in front of the people that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many instances one of the things individuals tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline company located in LA and while I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a spirit of flight and it was definitely a victory.

 Rossville logo style utilized for marketing and a tag layout for Vintage Case includes an archaic font style design.

Vintage Case | Logo Design

Vintage case focused in all new cases for musical instruments, which seemed to be vintage cases. For this logo concept I strove to come up with a logo that possessed a fluid vintage feel to it and could easily be used for every thing from a website to an insignia on brand new cases that seemed like they were from a different era.

Logo design created for an orthodontist in Rossville, style consist of an arc with lines intersecting through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most challenging logo design projects due to the fact that it appears that each and every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to business marketing, if dining establishments approached their branding in the very same way dentists do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would likely include a picture of a potato and a cow.

I understand the thinking behind including an image of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental logos because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo design features 4 personalities staggered in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo which conveyed that they were about families without being overtly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to describe specifically how people ought to think or feel they don’t understand the mission of a logo. If you have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that describes itself will never have the chance to be understood.

Logo layout developed for a Rossville hair design workshop including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo which conveyed a sense of ease and class for their new hair salon. I created a design which did not go the obvious course of designing simply a stylized orchid but instead designed a logo design that implied an orchid in the pattern of a swirl incorporated in to the letter O in the title and by placing emphasis on the logo design along with the silhouette of a hummingbird hovering above the logo itself. The obvious path in designing a company logo is in most cases the incorrect path and in this case, the design ended up not being about the orchid but instead laid the main focus on the emotion that they wanted to forecast to their clients.

Arabian horse logo layout created for an equine ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a unique logo design fashioned to embody the unique physical traits of the Arabian breed of horses. By having a distinctive head form and high tail carriage, the Arabian is one of the very most easily recognizable horse types in the world.

Las Cafe, A Rossville Coffee shop logo style a little dining establishment, layout contains a changed manuscript font which floats over a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, design includes a customized script font which hovers above a team of ornate lines and also dots.

Logo layout for a software program developer the style functions and also iconic Rossville aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the business and in quite a few cases the meaning supporting a logo is just as important as how it serves the enterprise it stands for.

Advance logo style created for a Rossvilleindoor developer, layout attribute a series of red circles that intersect and also change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Rossville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, researches, coordinates, and manages such ventures. Interior design is a diverse profession that consists of conceptual development, area planning, location examinations, programming, study, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions in Rossville, the personalities for letter V as well as A in center of the word advanced have actually been changed to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Rossville logo design job was carried out for a management specialist that helps business leaders to develop into more successful at handling people, expectations, and profitability.

A Rossville business logo layout featuring a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was prepared for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of passions, a location to sell their pre-owned items to other sports enthusiasts.

I tailored their Rossville logo design along with a graphic that grabs the attention of vehicles and projects an image that evokes the passion of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.

Logo style MQ farms, this Rossville company logo design has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really designed for an Rossville regional farm it was actually devised for a commodities broker, and this particular logo was one of a handful of that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to produce a brand mark that projected trust, effectiveness, and affluence.

 Rossville Logo design for a not-for-profit, Turning Point Solutions - the logo style feature for outwardly encountering arrowhead and also the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they preferred, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye without knowing where the target is. Fortunately, in this case, I nailed a bullseye with the very first go.

Logo design made for making use of an indication for the dining establishment (Brewgrrs), it is an elaborate script typeface that is evocative a renowned Rossville sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project where I worked directly with the owner to create a business logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very legible from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Electrical sign design for Rossville restaurnat designed by Rossville Sign Company
Rossville logo design and brand identity design for Rossville commercial businesses
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,

Logo designed by ImageCo, Rossville, New York, NY,

Logo designed by ImageCo, Rossville, New York, NY,

Logo designed by ImageCo, Rossville, New York, NY,

Logo designed by ImageCo, Rossville, New York, NY,

Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,
Logo designed by ImageCo, Rossville, New York, NY,