Rye Logo Design

Every new Rye company understands that they require a logo, yet few new business owners thoroughly are aware of the key role their organization logo can make in their becoming successful, or why one logo performs far better than another. A company logo has an instant and sustaining effect on the growth of a business, select the correct one and it will make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Rye companies prosper, they are effective in any given situation and the reason they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logos do not require scrutiny, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will remain legible and just as emotive at any size.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they represent.
  5. Relevance: a company logo needs to be timeless and will feel relevant today, tomorrow, and forty years from now.

Retro logo layout of a bicycle produced for a Rye coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were opening up in an older section of the town and wanted to cast a vintage feel without coming across as monotonous or low energy. I accomplished both jobs via creating a logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo layout with a microscopic lense slide and also bacteria designed for Rye clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the triggers and effects of diseases, especially the branch of healthcare which deals with the clinical evaluation of specimens of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is really the sole instance I recall in which I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Generally I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it serves quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more interesting, more focus grabbing and much more unforgettable.

logo design with a leaping eco-friendly frog designed for a household enjoyable center in Rye.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs that come my way, I’ve produced dozens of logo designs for surgeons, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to integrate a couple of springs into the design but Cool Springz is a fun destination to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design including a group of birds, a mountain, a path, a stream, and also a tree - designed for Rye travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche speciality because travel photographers don’t shoot places or things but rather project emotional experiences through the pictures they record. The idea behind this logo design was to make use of negative space to project more than what was visible upon first glance, which I think is representative of almost all good photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance that can’t be communicated with just words. I tried to do something very similar to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Rye logo but also to illustrate the depth in her work and in the way that she sees the world through the lens of her camera.

 Rye logo layout with a seagull used for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I truly take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but my client, while he liked the concept, didn’t care for my choice of birds. This particular guy truly despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his contempt for this particular type of sea bird.

When I turn a concept over to a client I urge them to share it with friends and family members as well as with individuals that they don’t actually know so as to get impartial point of views on the benefit of a design concept. Fortunately, he shared it with his family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logos are a strange creature in the design world because the people that have a tendency to hire a professional to create their logo design understand how essential a logo is for their business so they are way more invested in the result. Every logo job possesses it’s allotment of challenges, but the most significant challenge is identifying that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Rye publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, yet it is the most vital part of a published book because it is ordinarily the first thing a person views in the book shop. With regard to a publisher, it’s the best opportunity they will likely ever get to promote their brand and get their logo design in front of the people that shop for actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo has 2 letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many occurrences 1 of the items consumers usually tend to recall the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle airline company situated in LA and while I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a feeling of flight and it was definitely a success.

 Rye logo style utilized for advertising and marketing and also a tag style for Vintage Situation includes an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that looked to be older cases. For this brand design I sought to come up with a logo that provided a fluid nostalgic feel to it and could be utilized for everything from a web site to an insignia on brand new cases that seemed like they were from a different generation.

Logo design developed for an orthodontist in Rye, design include an arc with lines converging via it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging and difficult logo design jobs because it seems that virtually every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to small business marketing, if dining establishments approached their branding in the very same way dental practitioners do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually love doing dental business logos because it challenges me to come up with a design that implies dentistry or a certain area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this design over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 characters surprised in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the families in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or institution wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly corny about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo design to summarize exactly how individuals should think or feel they don’t understand the mission of a logo. If people have to consider a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that explains itself will never have the chance to be comprehended.

Logo layout developed for a hair style studio including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that communicated a sense of ease and connection for their new hair studio. I created a design which did not go the obvious route of crafting just a stylized orchid but alternatively delivered a business logo which implied an orchid in the formation of a swirl integrated into the letter O in the title and by placing emphasis on the concept using the figure of a hummingbird hovering over the logo itself. The obvious path in designing a business logo is in most cases the incorrect path and in this case, the design ended up not being about the flower but alternately placed the importance on the perception that they really wanted to project to their customers.

Arabian steed logo style created for an equine cattle ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind business logo design fashioned to embody the unique physical traits of the Arabian type of equines. With an unique head shape and very high tail carriage, the Arabian is one of the very most immediately recognizable equine breeds in the world.

Las Cafe logo style a little restaurant, style consists of a changed manuscript font which floats above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small restaurant, style includes a modified manuscript font which floats above a group of ornate lines as well as dots.

Logo layout for a software program programmer the style attributes and famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the owner of the company and in many cases the meaning supporting a business logo is equally as important as how it serves the company it stands for.

Evolve logo layout produced for a Rye interior designer, style function a collection of red circles that intersect as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Rye interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, investigates, coordinates, and manages such projects. Interior design is a diverse occupation that involves conceptual development, area planning, site examinations, programming, research study, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the characters for letter V as well as A in center of the word progressed have actually been modified to tie straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Rye logo design assignment was undertaken for a leadership guide that assists business leaders to become more effective at handling people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was primed for an outdoor sporting merchant that functions as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of passions, a spot to sell their used goods to other sports enthusiasts. I created their Rye logo design dsign utilizing an image which grabs the attention of vehicles and sends an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ ranches, this logo design has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually created for an Rye regional farm it was really designed for a commodities broker, and this particular company logo was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to develop an identity that projects self-assurance, effectiveness, and wealth.
Logo developed for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is similar to a famous sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked closely with the proprietor to develop a logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very legible from over a block away.