Acute Care 360 ImageCo, Uniondale, New York, NY,

ImageCo, Uniondale, New York, NY,

Evolv Design logo designed by ImageCo, Uniondale, New York, NY,

Red Panda Publishers logo designed by ImageCo, Uniondale, New York, NY,

Uniondale, New York, NY,

ImageCo, Uniondale, New York, NY,
ImageCo, Uniondale, New York, NY,

Mid Valley Pathology logo designed by ImageCo, Uniondale, New York, NY,

FSA OK logo designed by ImageCo, Uniondale, New York, NY,

Emerald Heights logo designed by ImageCo, Uniondale, New York, NY,

Club Sapphire logo designed by ImageCo, Uniondale, New York, NY,

Downtown Dogs logo designed by ImageCo, Uniondale, New York, NY,

School board logo designed by ImageCo, Uniondale, New York, NY,

Ferry Street Coffee Company logo designed by ImageCo, Uniondale, New York, NY,

Stoney Forensic logo designed by ImageCo, Uniondale, New York, NY,

Smart kernels logo designed by ImageCo, Uniondale, New York, NY,

POINTERS FOR CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so whenever a design agency presents a money back guarantee try to bear in mind that they can not reimburse the amount of time you commit which is eminently more valuable than your money is.

PORTFOLIO

Some designers talk a good game but ultimately a design agency can only be determined from the quality of their design work, if the work in their design portfolio does not contain actual samples chances are they won’t be able to produce a top quality logo design.

VISION

A logo’s objective is to be recognized and be unforgettable, and it’s purpose is to mirror your personal vision for your business. If a logo designer isn’t focused on fulfilling your vision, the thing they are actually focused on is how fast they can get paid.

Uniondale LOGO DESIGN​

For over two decades ImageCo has been helping small business owners grow unforgettable brands. We have done brand design work for mechanics, colleges, heart surgeons, wedding singers, diners, retail stores, and just about every other kind of business you can imagine. What makes us different compared to our competitors is that our background is rooted in the electrical sign industry so we approach every logo design project as if it will be employed as an electrical sign. As a result of our sign first strategy our designs can, and have been employed in everything from fashion labels to billboards. Our sign first approach ensures that our logo designs are equally reliable whether they are used in TV commercials or website headers, they are consistently recognizable, understood, and always remembered regardless of scale or use.

American Made ★ Design

Something that really sets ImageCo apart from many of the design agencies that you may have stumbled upon in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are brought on board to do, we perform in-house. Irrespective of the type of project we undertake, business logo, website, trade show display, or electrical sign, we do not, and never will contract out our customer’s projects to organizations located outside the USA. When you contact us at 1-855-IMAGECO the person that picks up the telephone is ImageCo’s owner and designer, not a go-between that marks up the price of your design project and determines the conditions of how my customers and I conduct business.

ASPECTS OF A GOOD LOGO DESIGN

Every new Uniondale business knows they probably need a logo, but few start ups thoroughly understand the crucial role their logo design can play in their becoming successful, or precisely why one logo design performs far better than another. A business logo has an instant and long term impact on the financial success of a business, select the correct one and it can make the door swing and phone ring, choose the incorrect one and it will be a barrier and an impediment for the life of an organization. The logos included in the ImageCo portfolio help Uniondale companies succeed, they are effective in any given situation and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t need scrutiny, they can be comprehended in merely a look.
  2. Scalability: from clothing labels to posters a scalable business logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or organization they brand.
  5. Relevance: a company logo should be ageless and will feel equally relevant today, tomorrow, and thirty years from now.

understanding branding

Brand – It is both a verb and a noun, it is an identifying mark and also the process of denoting something to make sure that it can be recognized, its foundation comes from the brand branded onto animals. Today a brand indicates pretty much anything with a motive, regardless if it be revenue or government agencies, a brand is an intrinsic aspect of defining the worth of a specific thing in the public’s mind.

Branding – Is kind of like advertising and marketing’s sexy sister, they are both from the exact same family, the difference being that advertising and marketing have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition targeted at a target market, it’s goal is to develop an image that the target market will identify with.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When someone says the brand names Lamborghini or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of speed, beauty, of something dangerous and sexy . That is brand image and brand image is what makes people want those products. Brand image is why individuals get specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Agencies – If you look back at the history of many branding firms you’ll discover that they are often re-branded advertising agencies. When someone states they are in advertising and marketing lots of people will likely have a preconceived notion about the type of work they do anything that can be seen, touched or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that concentrates on a type of visual design which helps shape the image of a firm, a product or a business. Brand identity designers create logo designs, sign designs, packaging, and also collateral material such as cards, stationery, and pamphlets. Some identity designers also design websites as well as software interfaces. The crucial function of a brand identity designer is to create the visual cues and an emotional tone with the objective of influencing activities, results and understandings.

Featured SIGNS & LOGOS

Retro logo style of a bicycle produced for a Uniondale coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually opening in an older part of the town and wanted to visualize a retro tone without coming across as boring or low energy. I accomplished both tasks by developing a sign design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo style with a microscope slide and also germs made for Uniondale clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the triggers and effects of diseases, mainly the field of medicine which deals with the laboratory evaluation of specimens of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the only instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Typically I try not to be extremely literal with a concept and to a degree, this design approaches the company it serves rather literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more interesting, more attention grabbing and a lot more memorable.

logo design with a leaping eco-friendly frog created for a family fun center in Uniondale.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs that come my way, I’ve produced dozens of logo designs for surgeons, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park that I have ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to incorporate a some springs into the design but Cool Springz is a fun place to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo including a group of birds, a hill, a path, a stream, and also a tree - developed for Uniondale traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche area due to the fact that travel photographers tend not to capture locations or things but rather communicate emotional journeys through the images they record. The idea behind this logo concept was to use negative space to convey more than what was visible upon first view, which I think is representative of almost all good photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness which can’t be revealed with mere words. I attempted to do something the same to this logo design by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Uniondale logo design but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Uniondale logo style with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I honestly relish and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my client, while he liked the concept, didn’t care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his contempt for this specific breed of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with friends and family as well as with folks that they don’t even know so as to get honest opinions on the merit of a design. Fortunately, he shared it with his whole family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a strange creature in the design world given that the people that are inclined to hire an expert to design their logo understand how vital a logo design is for their organization so they are much more vested in the outcome. Every logo design project possesses it’s share of obstacles, but the biggest obstacle is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Uniondale book publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, however it really is the most critical part of a published book given that it is often the initial thing a person views in the book shop. Regarding a publisher, it’s the best opportunity that they will likely ever get to spotlight their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo design has two letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart however it seems that in many instances one of the aspects folks often tend to recollect the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline based in LA and while I’m not sure it actually “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a feeling of flight and it was definitely a success.

 Uniondale logo design used for marketing and a label style for Vintage Case features an old font style layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that seemed to be much older cases. For this business logo concept I strove to come up with a logo that offered a fluid vintage feel to it and could be utilized for anything from a web page to an insignia on brand new cases that seemed like they were from a different generation.

Logo design produced for an orthodontist in Uniondale, layout consist of an arc with lines intersecting through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging and difficult logo projects considering that it seems that every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to company branding, if dining establishments approached their branding in the very same way dental practices do every one of their company logos would be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really enjoy doing dental logos because it challenges me to come up with a design that implies the field of dentistry or a particular field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo designed for a household nonprofit, the logo design features 4 characters startled in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the residents in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wishes to project.

The McNally Foundation’s name provided a unique opportunity to do a logo design that conveyed that they were about families without being overtly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to explain precisely how individuals should think or feel they don’t understand the goal of a logo. If viewers have to think about a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that illustrates itself will never have the likelihood to be understood.

Logo design created for a Uniondale hair design studio including a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which conveyed a feeling of calmness and connection for their new hair studio. I created a design that didn’t go the obvious route of crafting simply a stylized orchid but instead crafted a business logo that implied an orchid in the formation of a swirl incorporated into the letter O in the name and by placing emphasis on the logo design using the figure of a hummingbird hovering over the logo itself. The obvious path in creating a company logo is in most cases the incorrect route and in this case, the design ended up not being about the flower but instead placed the importance on the perception that they wanted to forecast to their clients.

Arabian equine logo design produced for a horse ranch that specializes in breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a distinct logotype design tailored to manifest the unique physical traits of the Arabian type of equines. By having a different head form and high tail posture, the Arabian is one of the highly quite easily recognizable equine lineages in the entire world.

Las Cafe, A Uniondale Coffee shop logo style a little restaurant, layout consists of a changed manuscript font style which floats above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, style consists of a customized script font which hovers over a team of luxuriant lines as well as dots.

Logo style for a software designer the design features and also famous Uniondale element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. However it intimated something to the owner of the company and in quite a few cases the significance supporting a business logo is equally as important as how it brands the organization it stands for.

Develop logo design produced for a Uniondaleinterior developer, design feature a series of red circles that converge and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Uniondale interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, explores, collaborates, and manages such tasks. Interior design is a diverse occupation that consists of conceptual development, area planning, site evaluations, programming, study, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions in Uniondale, the personalities for letter V and A in middle of words advanced have been customized to connect straight into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Uniondale logo design project was performed for a leadership guide that helps business professionals to develop into more efficient at handling people, expectations, and profitability.

A Uniondale business logo design including a fisherman in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market place was primed for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of interests, a location to sell their used products to other sports enthusiasts.

I created their Uniondale business logo design along with an illustration which grabs the interest of vehicles and sends an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.

Logo design MQ farms, this Uniondale company logo layout has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t actually produced for an Uniondale regional farm it was in reality created for an investments broker, and this creative logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to make an identity that projected trust, effectiveness, and prosperity.

 Uniondale Logo design for a not-for-profit, Transforming Factor Solutions - the logo style function for ostensibly dealing with arrowhead and also the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they wanted, this can be a good thing or a bad thing. Good in that it grants a designer the liberty to investigate any concept that comes to mind, bad in that it’s challenging to hit a bullseye without knowing where the target is. Thankfully, in this instance, I nailed a bullseye with the 1st try.

Logo created for making use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is reminiscent of a renowned Uniondale sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked closely with the business owner to create a logo that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Electrical sign design for Uniondale restaurnat designed by Uniondale Sign Shop
Uniondale logo design and brand identity design for Uniondale companies
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,

Logo designed by ImageCo, Uniondale, New York, NY,

Logo designed by ImageCo, Uniondale, New York, NY,

Logo designed by ImageCo, Uniondale, New York, NY,

Logo designed by ImageCo, Uniondale, New York, NY,

Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,
Logo designed by ImageCo, Uniondale, New York, NY,