Jacksonville Logo Design

Every new Jacksonville venture understands that they require a logo, however few new business owners entirely are aware of the key role their logo design will make in their financial success, or exactly why one logo performs better than another. A business logo has an immediate and long-term impact on the growth of a business, pick the correct one and it will make the door swing and phone ring, choose the wrong one and it can be a barrier and a hindrance for the longevity of an organization. The logos included in the ImageCo portfolio help Jacksonville businesses prosper, they are effective in any given circumstance and the reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be comprehended in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and equally emotive at every size.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they represent.
  5. Relevance: a logo design should be ageless and should feel relevant today, tomorrow, and twenty years from now.

Retro logo style of a bike developed for a Jacksonville coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually launching in an old part of the city and wished to project a nostalgic tone without coming across as monotonous or low energy. I fulfilled each of the jobs by creating a logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo style with a microscopic lense slide and also bacteria made for Jacksonville clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the causes and consequences of diseases, mainly the field of medicine which works with the laboratory examination of samplings of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the sole instance I recall where I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Normally I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents very literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more intriguing, more attention grabbing and a lot more unforgettable.

logo style with a leaping environment-friendly frog made for a household enjoyable center in Jacksonville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve produced dozens of logo designs for medical professionals, dental professionals, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to feature a couple of springs into the concept but Cool Springz is a fun place to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a hill, a trail, a stream, and also a tree - developed for Jacksonville traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche sector because travel photographers don’t shoot places or things but instead project emotional journeys by means of the photos they record. The thought behind this logo concept was to utilize negative space to project more than what was visible upon first glance, which I think is quintessential of most good photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be communicated with mere words. I made an effort to do something comparable to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Jacksonville logo design but also to show the depth to her art and in the way that she perceives the world through the lens of her camera.

 Jacksonville logo style with a seagull used for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I truly enjoy and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but my customer, even though he liked the concept, didn’t care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his hatred for this particular variety of sea bird.

When I turn a design over to a customer I urge all of them to talk about it with colleagues and family members as well as with other people that they don’t even know so as to get unprejudiced point of views on the worthiness of a design. Fortunately, he discussed it with his whole family and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logo designs are a strange animal in the design world given that the people that are inclined to hire a professional to design their logo design recognize how essential a logo design is for their organization so they are way more vested in the final result. Every logo design job has it’s allotment of difficulties, but the greatest obstacle is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Jacksonville publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, nevertheless it is the most important part of a printed book given that it is usually the first thing a person views in the bookstore. Concerning a publishing company, it’s the opportunity that they will ever have to spotlight their label and get their logo design in front of the men and women that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it looks like that in many instances one of the items individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service located in LA and while I’m not sure it actually “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a good sense of airline flight and it was surely a success.

 Jacksonville logo layout utilized for advertising and marketing and a tag design for Vintage Case features an archaic font design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that appeared to be vintage cases. For this logo design I strove to come up with a logo that offered a fluid vintage feel to it and could be used for everything from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo design created for an orthodontist in Jacksonville, design consist of an arc with lines intersecting with it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most challenging logo design projects due to the fact that it seems that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden careers when it comes to company branding, if dining establishments approached their branding in the very same way dentists do every one of their logos would be a picture explaining anything they served, McDonalds would likely contain an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dentist business logos simply because it challenges me to come up with a design that implies dentistry or a particular field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a household not-for-profit, the logo design includes 4 characters surprised in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the devotion that William McNally had for the people in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or institution wishes to relate.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design that communicated that they were about families without being overtly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate precisely how people should think or feel they don’t understand the mission of a logo. If viewers have to think about a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the likelihood to be understood.

Logo style created for a hair style studio featuring a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that communicated a spirit of calmness and class for their new hair salon. I created a concept which didn’t go the obvious path of creating merely a stylized orchid but instead created a logo that implied an orchid in the pattern of a swirl blended in to the letter O in the title and by putting attention on the concept using the figure of a hummingbird floating above the logo itself. The obvious path in creating a logo is frequently the incorrect direction and in this case, the design ended up not being about the flower but instead put the attention on the emotion that they wanted to transmit to their patrons.

Arabian steed logo layout created for a steed cattle ranch that focuses on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo developed a unique logo design tailored to manifest the unique physical traits of the Arabian kind of horses. With a distinctive head shape and higher tail posture, the Arabian is one of the highly quite easily recognizable horse types in the whole world.

Las Coffee shop logo design a small dining establishment, style consists of a changed manuscript font which floats over a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, design includes a changed script font which hovers over a group of elaborate lines as well as dots.

Logo layout for a software developer the design features and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and drive managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in many cases the meaning supporting a logo design is equally as important as how it brands the company it represents.

Evolve logo design produced for a Jacksonville interior designer, layout attribute a series of red circles that intersect as well as replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Jacksonville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, explores, collaborates, and manages such ventures. Interior design is a diverse profession that consists of conceptual development, area planning, location assessments, programming, investigation, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo design provided for Advanced Leadership Solutions, the personalities for letter V and also A in middle of the word progressed have actually been changed to tie straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Jacksonville logo design project was carried out for a management guide that helps business leaders to become more effective at managing people, expectations, and profitability.

A logo layout including a fisherman in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market place was prepared for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of interests, a spot to sell off their secondhand goods to other sports enthusiasts. I created their Jacksonville logo design dsign utilizing an image that garners the interest of vehicles and projects an image that arouses the passion of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo design has actually an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really developed for an Jacksonville area farm it was actually devised for a commodities broker, and this company was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to develop an identity that projected esteem, effectiveness, and luxury.
Logo designed for making use of an indication for the restaurant (Brewgrrs), it is an elaborate script typeface that is reminiscent of a popular sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the proprietor to produce a business logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very easy to read from over a block away.