Kernersville Logo Design

Virtually every new Kernersville business knows they require a logo, however few entrepreneurs fully grasp the crucial role their company logo can make in their success, or exactly why one business logo performs far better than another. A logo design has an instant and lasting effect on the financial success of a company, go with the right one and it will make the door swing and cash register ring, select the incorrect one and it can be an obstacle and a hindrance for the life span of a business. The logos featured in the ImageCo portfolio help Kernersville businesses succeed, they are effective in any given situation and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos don’t demand consideration, they can be comprehended in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo design will continue to be legible and just as emotive at virtually any scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they represent.
  5. Relevance: a logo design needs to be ageless and should feel relevant today, tomorrow, and 20 years from today.

Retro logo design of a bicycle created for a Kernersville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were actually opening in an older part of the area and really wanted to visualize a vintage vibe without appearing as uninteresting or low energy. I achieved each of the tasks by means of designing a symbol concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo design with a microscope slide and also germs developed for Kernersville medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the triggers and effects of diseases, mainly the branch of healthcare which works with the clinical examination of samplings of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recollect in which I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it serves quite literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more attention grabbing and even more memorable.

logo style with a jumping eco-friendly frog created for a family members enjoyable facility in Kernersville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs that come my way, I’ve produced dozens of logo designs for medical professionals, dentists, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the company features the word springz in its name the clear choice would have been to incorporate a couple springs into the design but Cool Springz is a fun location to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a path, a stream, and a tree - created for Kernersville traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche area because travel photographers tend not to shoot locations or things but rather communicate emotional journeys through the images they record. The idea behind this logo concept was to utilize negative space to communicate more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they frequently convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I attempted to do something much the same to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Kernersville logo but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Kernersville logo design with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I honestly relish and the Coastal Wireless assignment was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however the customer, even though he loved the concept, didn’t care for my choice of birds. This man seriously disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his hatred for this specific kind of sea bird.

When I turn a concept over to a client I encourage them to discuss it with colleagues and family members as well as with individuals that they don’t even know so as to get unprejudiced assessments on the worthiness of a design concept. Fortunately, he shared it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Business logos are a weird creature in the design world given that the people that tend to hire a professional to create their logo realize how important a logo design is for their organization so they are way more vested in the final result. Every logo project has it’s share of obstacles, but the largest obstacle is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Kernersville book publisher

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, however it really is the most critical part of a printed book due to the fact that it is in most cases the initial thing a person sees in the book store. With regard to a publisher, it’s the opportunity they will ever have to publicize their label and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has two letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many instances 1 of the items individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline based in LA and while I’m not sure it actually “took off” their business logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a feeling of airline flight and it was surely a winner.

 Kernersville logo style made use of for marketing as well as a label design for Vintage Situation includes an antiquated font style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, which appeared to be vintage cases. For this custom logo concept I strove to come up with a logo that possessed a fluid old style feel to it and could easily be used for every thing from a web site to a label on brand new cases that looked like they were from a different generation.

Logo developed for an orthodontist in Kernersville, design include an arc with lines converging with it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging and difficult logo projects because it seems that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to business marketing, if dining establishments approached their branding in the same way dental offices do every one of their company logos would be a picture explaining anything they served, McDonalds would most likely include a picture of a potato and a cow.

I understand the thinking behind including a likeness of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this concept over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family members nonprofit, the logo design features 4 characters surprised in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name offered a unique opportunity to do a logo which communicated that they were about families without being overtly cheesy about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to explain precisely how people should think or feel they don’t understand the purpose of a logo. If you have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that explains itself won’t have the likelihood to be understood.

Logo style produced for a hair style workshop including a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that communicated a feeling of peace and class for their new hair salon. I came up with a concept that did not go the obvious route of crafting merely a stylized orchid but instead designed a company logo that suggested a flower in the pattern of a swirl featured into the letter O in the name and by placing emphasis on the concept along with the figure of a hummingbird floating over the image itself. The obvious path in designing a company logo is usually the incorrect direction and in this case, the design ended up not being about the orchid but alternately placed the focus on the perception that they wanted to transmit to their customers.

Arabian equine logo layout created for a horse ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct creative logo concept styled to embody the unique physical traits of the Arabian breed of equines. With an identifiable head form and higher tail carriage, the Arabian is one of the very most quite easily recognizable equine types in the entire world.

Las Coffee shop logo style a tiny dining establishment, style contains a customized script font style which hovers above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny restaurant, design contains a changed script font which floats over a group of luxuriant lines and also dots.

Logo style for a software programmer the style attributes and also legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. But it intimated something to the business owner of the company and in many cases the substance behind a logo design is just as important as how it brands the company it stands for.

Advance logo design developed for a Kernersville interior designer, style function a series of red circles that converge and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kernersville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, researches, collaborates, and oversees such tasks. Interior design is a diverse profession that consists of conceptual development, area planning, location evaluations, programming, analysis, corresponding with the stakeholders of a project, construction supervision, and implementation of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V as well as A in middle of the word advanced have been modified to link directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kernersville logo design job was performed for a management advisor that helps business professionals to develop into more successful at handling people, expectations, and productivity.

A logo style featuring a fisherman in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly recognized the market place was ready for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of passions, a location to sell off their previously owned equipment to other sports enthusiasts. I created their Kernersville logo dsign using an image which captures the attention of traffic and projects an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo design has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really designed for an Kernersville area farm it was in reality created for a products broker, and this logo was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce a graphic that projected confidence, success, and wealth.
Logo design developed for using an indicator for the dining establishment (Brewgrrs), it is a luxuriant script typeface that is evocative a popular sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked closely with the proprietor to develop a logo design that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.