Acute Care 360 ImageCo, Mint Hill, North Carolina, NC,

ImageCo, Mint Hill, North Carolina, NC,

Evolv Design logo designed by ImageCo, Mint Hill, North Carolina, NC,

Red Panda Publishers logo designed by ImageCo, Mint Hill, North Carolina, NC,

Mint Hill, North Carolina, NC,

ImageCo, Mint Hill, North Carolina, NC,
ImageCo, Mint Hill, North Carolina, NC,

Mid Valley Pathology logo designed by ImageCo, Mint Hill, North Carolina, NC,

FSA OK logo designed by ImageCo, Mint Hill, North Carolina, NC,

Emerald Heights logo designed by ImageCo, Mint Hill, North Carolina, NC,

Club Sapphire logo designed by ImageCo, Mint Hill, North Carolina, NC,

Downtown Dogs logo designed by ImageCo, Mint Hill, North Carolina, NC,

School board logo designed by ImageCo, Mint Hill, North Carolina, NC,

Ferry Street Coffee Company logo designed by ImageCo, Mint Hill, North Carolina, NC,

Stoney Forensic logo designed by ImageCo, Mint Hill, North Carolina, NC,

Smart kernels logo designed by ImageCo, Mint Hill, North Carolina, NC,

POINTERS ON DETERMINING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design agency presents a money back guarantee try to remember that they can not reimburse the amount of time you commit which is eminently more valuable than your money is.

PORTFOLIO

Many design firms talk a good game but inevitably a design firm can only be determined from the quality of their design work, if the work in their design portfolio does not contain real life samples chances are they won’t be able to produce a premium logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s purpose is to echo your personal vision for your company. If a designer isn’t focused on fulfilling your vision, the thing they are really focused on is how quickly they will get paid.

Mint Hill LOGO DESIGN​

For over 2 decades ImageCo has been helping small business owners develop unforgettable brands. We’ve performed branding work for mechanics, educational institutions, diamond miners, wedding singers, restaurants, retail stores, and practically every other kind of business you can think of. What makes ImageCo different compared to traditional designers is that our background is rooted in the electrical sign industry so we undertake every brand identity project as though it will be used as an electric sign. Because of our sign first strategy our designs can, and have been utilized in everything from fashion labels to billboards. Our sign first method insures that our logo designs are equally reliable whether they are used in television commercials or website headers, they are consistently recognizable, understood, and always remembered regardless of size or purpose.

American Made ★ Design

The thing which seriously sets ImageCo apart from many of the design firms that you might possibly have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are contracted to do, we do ourselves. No matter the kind of design project we undertake, logo design, web site, trade show banners, or electric sign, we do not, and never will job-out our customer’s work to companies located outside the US. When you call us at 1-855-IMAGECO the party that answers the telephone is ImageCo’s owner and designer, not an agent that marks up the price of your design project and determines the conditions of how we conduct business.

QUALITIES OF A GREAT LOGO DESIGN

Virtually every new Mint Hill business realizes that they require a logo, however few new business owners fully recognize the essential role their logo can play in their financial success, or the reason that one business logo works far better than another. A business logo has an immediate and long term influence on the viability of a company, pick the right one and it will make the door swing and cash register ring, go with the wrong one and it will be an obstacle and a hindrance for the life of a business. The logos included in the ImageCo portfolio help Mint Hill businesses prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these five things in common.
  1. Simplicity: simple logos don’t need contemplation, they can be comprehended in merely a glimpse.
  2. Scalability: from clothing labels to billboards a scalable logo design will continue to be legible and just as emotive at virtually any dimension.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or business they represent.
  5. Relevance: a logo design should be ageless and will feel equally relevant today, tomorrow, and twenty years from now.

understanding branding

Brand – It is a verb and also a noun, it’s an identifying mark and also the process of marking something to ensure that it could be distinguished, its origin originates from the mark branded onto animals. Nowadays a brand represents practically anything with an intention, regardless if it be profit or political parties, a brand is an inherent aspect of specifying the worth of something in the consumer’s mind.

Branding – Is sort of like advertising and marketing’s sexy sister, they are all from the very same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition aimed at a target audience, it’s goal is to create a mental image that the audience will relate to.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When a person states the brand names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can carry us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and brand image is what makes people purchase those products. Brand image is why people buy specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Firms – If you look back at the origin of a lot of branding firms you’ll discover that they are quite often re-branded advertising and marketing companies. When somebody claims they are in advertising lots of people will likely have a preconceived notion about what they do. However when somebody states “I am in branding”… it simply sounds much more attractive, probably it’s due to the fact that the majority of people do not fully understand what it implies to be in branding so it comes off as mysterious and kind of attractive.

Brand Identity – Is a comprehensive term that explains the visual components of a product or company that influence view points. This mainly includes the name, the logo, the packaging, the different colors used yet can likewise include sound, illumination, texture, signs, actually anything that can be seen, felt or heard belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that focuses on a type of visual design which helps form the perception of a firm, a product or a company. Brand identity designers produce logo designs, signage designs, packaging, and also collateral material such as cards, stationery, as well as pamphlets. Some identity designers also develop websites and also user interfaces. The important role of a brand identity designer is to establish the visual cues and also an emotional tone with the objective of influencing activities, results as well as assumptions.

select SIGNS & LOGOS

Retro logo layout of a bike produced for a Mint Hill coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening up in an old part of the town and wished to visualize an old-fashioned tone without coming across as monotonous or low energy. I achieved both of these jobs via developing a company logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

medical logo layout with a microscope slide and also bacteria created for Mint Hill clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the causes and effects of diseases, mainly the branch of medicine which deals with the clinical examination of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Usually I try not to be overly literal with a concept and to a point, this specific design approaches the company it represents fairly literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more attention grabbing and a lot more memorable.

logo design with a jumping green frog made for a household enjoyable center in Mint Hill.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects that come my way, I’ve done dozens of logo designs for physicians, dental practices, and lawyers but Cool Springz is without question the only trampoline park that I have ever gotten the opportunity to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to include a some springs into the concept but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and also a tree - created for Mint Hill travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche area because travel photographers tend not to shoot places or things but instead reveal emotional experiences through the photos they capture. The idea behind this logo concept was to use negative space to project more than what was visible upon initial glance, which I think is quintessential of the majority of professional photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I attempted to do something similar to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Mint Hill logo but also to show the depth in her art and in the way that she perceives the world through the lens of her camera.

 Mint Hill logo layout with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I truly savor and the Coastal Wireless assignment was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however the customer, even though he loved the concept, really did not care for my choice of birds. This particular man genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his scorn for this particular breed of sea bird.

When I turn a design over to a client I urge all of them to discuss it with friends and colleagues and family members as well as with people that they don’t actually know so as to get impartial judgements on the benefit of a design concept. Fortunately, he discussed it with his whole family and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original design.

Logo designs are a weird creature in the design world given that the people that tend to hire an expert to create their logo realize how important a logo is for their company so they are way more invested in the end result. Every logo project possesses it’s share of challenges, however the most significant obstacle is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Mint Hill book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, yet it really is the most critical part of a printed book because it is often the primary thing a person sees in the book shop. For a publisher, it’s the optimal opportunity that they will likely ever have to spotlight their brand and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems like that in many occurrences 1 of the items folks tend to recollect the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle airline company based in LA and while I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to affording a feeling of airline flight and it was certainly a success.

 Mint Hill logo design utilized for advertising and marketing and a tag design for Vintage Situation features an old font layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that looked to be vintage cases. For this brand design I tried to come up with a logo that possessed a fluid retro feel to it and could easily be utilized for anything from a website to a label on brand new cases that seemed like they were from another era.

Logo design developed for an orthodontist in Mint Hill, design consist of an arc with lines intersecting through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging logo design projects considering that it appears that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden careers when it comes to small business branding, if dining establishments approached their branding in the very same way dental practitioners do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really love doing dental care logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this concept over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a family nonprofit, the logo features 4 personalities startled in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to relate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which conveyed that they were about families without being openly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize precisely how people ought to think or feel they don’t understand the mission of a logo. If you have to consider a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that illustrates itself will never have the likelihood to be comprehended.

Logo layout created for a Mint Hill hair layout studio including a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which projected a feeling of simplicity and elegance for their new hair studio. I came up with a design that didn’t go the obvious direction of making merely a stylized orchid but alternatively crafted a logo that suggested a flower in the pattern of a swirl incorporated into the letter O in the title and by putting attention on the logo design with the silhouette of a hummingbird hovering above the logo itself. The obvious path in designing a business logo is oftentimes the wrong route and in this case, the design ended up not being about the flower but alternately placed the importance on the feeling that they wanted to forecast to their patrons.

Arabian equine logo design created for a steed ranch that specializes in breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed an original company logo concept styled to embody the unique physical traits of the Arabian type of horses. By having a distinctive head form and high tail carriage, the Arabian is one of the very most quite easily recognizable equine breeds in the whole world.

Las Cafe, A Mint Hill Coffee shop logo layout a little dining establishment, style consists of a modified script font which floats above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, layout contains a customized manuscript font style which hovers above a team of elaborate lines and dots.

Logo style for a software programmer the layout functions and legendary Mint Hill aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. However it intimated something to the owner of the company and in many cases the meaning supporting a logo is just as important as how it serves the company it stands for.

Advance logo style developed for a Mint Hillinterior developer, design feature a series of red circles that intersect as well as replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Mint Hill interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, explores, coordinates, and manages such ventures. Interior design is a diverse occupation that includes conceptual development, area planning, location evaluations, programming, analysis, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions in Mint Hill, the characters for letter V and A in center of the word advanced have actually been customized to connect straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Mint Hill logo design assignment was undertaken for a management expert that aids business professionals to develop into more successful at overseeing people, expectations, and productivity.

A Mint Hill business logo layout featuring an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market was prepared for an outdoor sporting merchant that operates as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a spot to sell their used goods to other sports enthusiasts.

I created their Mint Hill logo design design utilizing a graphic that garners the interest of vehicles and projects an image that arouses the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.

Logo style MQ ranches, this Mint Hill company logo design has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t really composed for an Mint Hill area farm it was in reality devised for a products broker, and this particular creative logo was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to develop a brand mark that projects confidence, effectiveness, and luxury.

 Mint Hill Logo design for a nonprofit, Transforming Point Solutions - the logo style function for ostensibly dealing with arrow as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design they preferred, this can be a good thing or a bad thing. Good in that it provides a designer the freedom to investigate any concept that comes to mind, bad in that it’s hard to hit a bullseye without knowing where exactly the target is. Thankfully, in this case, I hit a bullseye with the very first go.

Logo made for making use of an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is reminiscent of a well-known Mint Hill sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the business owner to design a logo design which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very legible from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Electrical sign design for Mint Hill restaurnat designed by Mint Hill Sign Company
Mint Hill logo design and brand identity design for Mint Hill companies
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,

Logo designed by ImageCo, Mint Hill, North Carolina, NC,

Logo designed by ImageCo, Mint Hill, North Carolina, NC,

Logo designed by ImageCo, Mint Hill, North Carolina, NC,

Logo designed by ImageCo, Mint Hill, North Carolina, NC,

Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,
Logo designed by ImageCo, Mint Hill, North Carolina, NC,