Ohio Logo Design

Nearly every new Ohio business professional knows they are in need of a logo, however few new business owners thoroughly comprehend the pivotal role their logo design will play in their financial success, or precisely why one business logo performs more effectively than another. A logo has a critical and long term impact on the success of a business, choose the right one and it can make the door swing and cash register ring, go with the incorrect one and it can be an obstacle and a hindrance for the life span of a company.

The logos included in the ImageCo portfolio help Ohio  businesses prosper, they are effective in any given situation and the reason they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logos don’t require contemplation, they can be understood in just a look.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and equally emotive at any size.
  3. Versatility: logos which operate on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they represent.
  5. Relevance: a company logo must be timeless and will feel as relevant today, tomorrow, and twenty five years from now.
Retro logo style of a bike created for a Ohio, Ohio coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually opening in an old section of town and wanted to visualize a vintage feel without appearing as stodgy or low energy. I achieved the two jobs by means of designing a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

clinical logo design with a microscope slide and bacteria designed for Ohio, Ohio medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that analyzes the triggers and consequences of diseases, especially the branch of healthcare which deals with the clinical examination of samplings of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the only instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I try not to be extremely literal with a concept and to a degree, this design approaches the company it serves very literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more attention grabbing and more meaningful.

logo layout with a leaping green frog developed for a household fun center in Ohio, Ohio.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dentists, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever gotten the opportunity to work on.

Given that the title of the business has the word springz in its name the apparent choice would have been to incorporate a few springs into the concept but Cool Springz is a fun place to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better dynamic high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising. I also believe this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design featuring a flock of birds, a mountain, a path, a stream, and also a tree - designed for Ohio, Ohio travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche area because travel photographers don’t shoot locations or things but instead project emotional journeys through the pictures they record. The idea behind this logo composition was to make use of negative space to reveal more than what was visible upon initial glance, which I think is quintessential of the majority of professional photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I attempted to do something much the same to this logo design by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Ohio logo design but also to reveal the depth to her work and in the way that she views the world through the lens of her camera.

 Ohio logo design with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I genuinely enjoy and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the character A but the client, even though he liked the concept, really did not care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his scorn for this specific breed of sea bird.

When I turn a concept over to a client I encourage all of them to talk about it with friends and colleagues and family members as well as with folks that they don’t even know so as to get objective judgements on the worthiness of a design concept. Fortunately, he shared it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original design.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire an expert to create their business logo recognize how essential a logo design is for their company so they are way more vested in the outcome. Every logo design job has it’s portion of hurdles, but the largest challenge is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Ohio, Ohio book author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, nevertheless it really is the most important part of a published book since it is usually the primary thing a person sees in the book store. For a publisher, it’s the absolute best opportunity they will likely ever get to spotlight their label and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go yet it looks like that in many cases one of the traits consumers tend to recall the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline company based in LA and while I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a feeling of flight and it was definitely a victory.

 Ohio logo layout made use of for advertising and marketing as well as a tag layout for Vintage Case features an old font style style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which appeared to be vintage cases. For this custom logo design I attempted to come up with a logo that had a fluid vintage feel to it and could be used for anything from a website to an insignia on brand new cases that appeared like they were from another era.

Logo developed for an orthodontist in Ohio, Ohio, layout include an arc with lines intersecting via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most difficult logo design projects considering that it appears that each and every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden careers when it comes to small business branding, if restaurants approached their advertising in the exact same way dental practitioners do every one of their company logos would be a picture explaining anything they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dentistry business logos because it challenges me to come up with a design that implies dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo made for a family nonprofit, the logo features 4 personalities surprised in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the residents in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wants to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo design which communicated that they were about families without being openly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer attempts to use the logo to describe how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to think about a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the opportunity to be comprehended.

Logo design produced for a hair style studio featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo which related an atmosphere of contentment and elegance for their new hair salon. I came up with a design that didn’t go the obvious path of creating merely a stylized orchid but rather crafted a logo design that implied an orchid in the formation of a swirl incorporated into the letter O in the name and by putting emphasis on the concept along with the figure of a hummingbird floating over the logo itself. The obvious path in designing a logo is generally the incorrect course and in this case, the design ended up not being about the flower but instead placed the focus on the perception that they wanted to project to their customers.

Arabian equine logo layout created for an equine ranch that concentrates on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a unique logotype design customized to symbolize the unique physical traits of the Arabian kind of horses. By having an unique head shape and very high tail posture, the Arabian is one of the very most easily recognizable equine types in the whole world.

Las Cafe logo style a little restaurant, layout includes a changed manuscript font which floats above a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small restaurant, layout includes a changed manuscript typeface which hovers above a group of elaborate lines and dots.

Logo layout for a software application developer the style functions and also legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it symbolized something to the business owner of the business and in quite a few cases the meaning supporting a logo design is equally as important as how it brands the company it stands for.

Develop logo style developed for a Ohio, Ohio indoor designer, style feature a series of red circles that converge and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Ohio, Ohio interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and manages such ventures. Interior design is a diverse occupation that includes conceptual development, space planning, location inspections, programming, study, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo design provided for Advanced Management Solutions, the characters for letter V and A in middle of the word advanced have been changed to connect directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Ohio, Ohio logo design assignment was completed for a leadership advisor that helps business leaders to become more effective at supervising people, expectations, and productivity.
A logo layout featuring an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market was ready for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a spot to sell their pre-owned items to other sports enthusiasts. I designed their Ohio business logo dsign utilizing a graphic which garners the attention of traffic and sends an image that arouses the passion of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo style has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t actually developed for an Ohio, Ohio regional farm it was in reality devised for a commodities broker, and this trademark was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to generate a graphic that projected assurance, financial success, and affluence.

 Ohio Logo design for a nonprofit, Turning Factor Solutions - the logo design function for ostensibly dealing with arrow and the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to delve into any idea that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of knowing where the target is. Fortunately, in this particular instance, I struck a bullseye with the very first go.

Logo developed for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is similar to a well-known sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the proprietor to produce a logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung above their doors, and was highly visible and very easy to read from over a block away.